Episode Summary
As an expert in the PR industry our guest Yetunde Shorters understands first hand the relationship between body image (how we perceive our bodies) and its impact on fulfilling purpose. It is not a surprise that with the women she has worked Yetunde has seen them shy away from rebranding or building a personal brand because they assumed they needed to fix their appearance first but the expert in her knows exactly how to handle that.
Yetunde shares that acknowledging and appreciating diversity in the bodies of women around can really help you OWN your own body confidence.
Favourite highlights
1.While it’s important that we are all seen beyond our size big or small, it is equally very important to see other people around us beyond their size, body shape and looks.
2.If you are your authentic self, it won’t matter what others think of you.
3.Be highly selective with people’s opinions: whose opinion matters most to you.
4.Negativity is not support.
About our guest
Yetunde Shorters helps the inspired go-getter create an authentic, purposeful and fun personal brand that helps you do what you love, while helping others, in a way that creates financial freedom for you and your family. She is a serial entrepreneur, 4-time amazon best-selling author, creator of ICY PR, Afropolitan Chef and Founder of ICY ACADEMY, With over 15 years of branding, pr/marketing experience and a bag full of resources, Yetunde uses her skills to help emerging entrepreneurs create value, save time and increase productivity. She has been featured on Elle Magazine, CBS, Zen Magazine, New African Woman, Genevieve and more.
You can connect with her on instagram @yetundeshorters or her website http://www.icypr.com/#1
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