Harmonizing People and Nature: A New Business Model | Gretchen Daily

Leaders around the world are increasingly recognizing ecosystems as natural capital assets that supply life-support services of priceless value. The challenge is to turn this recognition into incentives and institutions that will guide wise investments in natural capital on a large scale. Gretchen Daily illuminates advances being made on three key fronts: the development of new science and technical tools for valuing Nature, such as InVEST, a software system developed by the Natural Capital Project; new policies and finance mechanisms being implemented worldwide; and engaging leaders in forging a deep and lasting transformation. This speech was given at the 2012 Bioneers National Conference and is part of the Eco Design Vol. 2 and Protecting and Restoring Nature Vol. 1 Collections. Since 1990, Bioneers has acted as a fertile hub of social and scientific innovators with practical and visionary solutions for the world's most pressing environmental and social challenges. To experience talks like this, please join us at the Bioneers National Conference each October, and regional Bioneers Resilient Community Network gatherings held nationwide throughout the year. For more information on Bioneers, please visit http://www.bioneers.org and stay in touch via Facebook (https://www.facebook.com/Bioneers.org) and Twitter (https://twitter.com/bioneers).