Entrepreneurship isn’t always about grinding 24/7—and Alex Schlinsky is here to prove it. In this episode of BizNinja Entrepreneur Radio, Tyler Jorgenson sits down with Alex, the founder of Prospecting on Demand, a sales coach, author, and proud heart surgery survivor. Alex shares how his childhood in an entrepreneurial family shaped his belief in hard work, resilience, and creating a life outside of the traditional “employee box.”
From his early days hustling as a social media marketer before Facebook ads even existed, to cold-calling his way into becoming a certified Miami Dolphins media member, Alex reveals how persistence and boldness defined his start. But he also opens up about the wake-up call that changed everything: open-heart surgery at just 29, when his wife was five months pregnant. That health crisis inspired his book, The Anti-Hustler’s Handbook, and a mission to help agency owners build businesses without sacrificing their lives.
You’ll hear Alex drop powerful mindset gems—including why most entrepreneurs chase “more” without ever defining success, the mantras he uses to beat negative self-talk, and his legendary “Secret Weapon Question” for closing sales. Whether you’re stuck in hustle culture, struggling to scale, or just need a reminder to give yourself grace, this episode is packed with real talk, laughs, and game-changing takeaways.
Takeaways
Chapters
00:00 Welcome & Guest Intro – Alex Schlinsky
01:20 Growing Up in an Entrepreneurial Family
02:50 First Steps into Entrepreneurship
05:15 Hustling His Way into the Miami Dolphins Media Team
08:30 The Wake-Up Call: Open-Heart Surgery at 29
10:45 Writing The Anti-Hustler’s Handbook
14:50 Breaking Free from Hustle Culture
16:30 Mantras & Mindset Shifts That Work
18:50 Giving Yourself Grace (But Not a Pass)
19:45 Building Community with Prospecting on Demand
23:20 Sales Psychology & The Secret Weapon Question
27:40 Sales Example: “I Just Want a Treat”
28:10 Beyond Business: Life, Balance & Bucket Lists
29:08 Where to Find Alex Online & Closing
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