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June 2, 2025 30 mins

What do Tony Robbins, Russell Brunson, and Mandy Keene have in common? They’re all high-level thinkers—but Mandy’s the one helping the other two level up. In this enlightening episode, Tyler Jorgenson sits down with long-time friend and legendary performance coach Mandy Keene to explore the invisible roadblocks holding even the most successful entrepreneurs back. From imposter syndrome to misunderstood personality types, Mandy breaks down the truth behind what really drives high performers—and what secretly slows them down.

With over 25 years of coaching experience, Mandy shares how growing up in a “self-help household” led her to become a coach at just 21. She dives into her work with understand.me, a platform that layers multiple personality assessments to help entrepreneurs lead better, build stronger teams, and operate in full alignment with their core strengths. Tyler and Mandy swap insights, jokes, and truths about the mental games entrepreneurs play—and how knowing your strengths isn’t just self-help fluff, but an actual business advantage.

The episode also takes a heart-centered turn as Mandy opens up about her recent divorce and how she reframed it not as a failure, but a graduation. She discusses the power of support systems, why even coaches need coaching, and how vulnerability and leadership go hand-in-hand. If you’ve ever wondered why success sometimes still feels unfulfilling, or how to finally lean into your unique genius, this conversation will absolutely resonate.

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Top Takeaways

  • Even high performers battle fear and shame. Imposter syndrome isn't a beginner problem—many seven- and eight-figure entrepreneurs still face it daily.
  • Personality isn’t the whole picture—but it’s a powerful starting point. Mandy explains how tools like DISC, Myers-Briggs, and Enneagram layered together give a holistic view of someone’s “entrepreneurial avatar.”
  • Your biggest growth might be in the place you’re resisting the most. Whether it’s leadership, team building, or confronting personal setbacks, the real magic happens when you lean into the discomfort.

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Chapters

00:00 Introduction to Performance Coaching

02:45 The Journey to Becoming a Performance Coach

04:52 Understanding Imposter Syndrome

08:37 The Importance of Personality Assessments

11:57 Leveraging Strengths for Success

20:59 Leadership Challenges for Entrepreneurs

24:14 Redefining Failure and Seeking Support

27:47 Personal Aspirations and Future Goals

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