Welcome to Blogging, Unscripted with New York-based life and style blogger, @daniellegervino. In this podcast space, Danielle is sharing her raw, unfiltered advice and dishing on the ins and outs of blogging in order to help you grow your brand. Driven by YOU, she'll share all facets of building a brand from the ground up including productivity tips, social media strategies, brand sponsorships, business hacks and behind the scenes stories.
In Episode 16 of the Blogging, Unscripted podcast, we're taking a few steps back and tackling one of our most frequently asked questions: how do I start a blog? We'll dig through the most pertinent topics while cutting out the fluff:
Common Mistakes New Bloggers Make
Finding Your Purpose
Choosing Your Blog Platform
Setting Up Your Hosting & Domain
Downloading Key Plugins
Selecting Your T...
In Episode 15 of the Blogging, Unscripted podcast, we're zeroing in on your e-mail marketing strategy. From choosing your e-mail marketing service provider, to building your lists through lead magnets and opt-in freebies and keeping your content flowing, we're taking a step-by-step approach to growing and maintaining your subscriber list.
For additional discussion and resources, visit our Blogging, Unscripted Fac...
In Episode 14 of the Blogging, Unscripted podcast, we're chatting how you can leverage Instagram Stories to create connections with your community and foster growth for your brand. I'm sharing WHY my followers have made a major shift from in-feed content to Stories, and 8 strategies for utilizing Instagram Stories to foster growth. We'll also cover reach rate (how many views you should be getting as it relates to you...
(3:51) Q1 I’ve been hearing about bloggers sending holiday gifts to their clients/contacts. Is this something we should be doing? A handwritten note is always appreciated but what kind of gift is appropriate?
(5:28) Q2 Is there a way to tell which Pinterest group boards are bringing you the most traffic or are the most beneficial?
(8:41) Q3 How do you grow your blog's page views? [Also see Episode 8]
In Episode 12 of the Blogging, Unscripted podcast, I'm equipping you with all of the strategies you need to effectively navigate holiday season as a blogger. We'll chat about the best practices for holiday content planning, holiday pitching & collaborations, and how you should be shifting your content during Q4 to set yourself up for success.
NEW: Blogging, Unscripted Premium resources. If you’re looking to ...
In Episode 11 of the Blogging, Unscripted podcast, we're tackling organization and productivity. I'm quizzing you to find your personality type and sharing my tips for tackling the three stages of production: content planning, drafting and marketing. We'll also chat about keeping your content organized through digital folders and lists, and how to clean up your inbox.
For additional discussion and resources,...
In Episode 10 of the Blogging, Unscripted podcast, we're chatting about one of the most elusive topics in the blogging community: the Instagram algorithm. We'll dissect the primary goal of the algorithm and what behaviors you can employ to meet that goal and maximize your exposure. We'll also chat about HOW the algorithm actually works and dispel a few common myths floating around!
For additional discussion...
In Episode 9 of the Blogging, Unscripted podcast, we're chatting all-things Pinterest. I'm sharing my tips for using Pinterest to leverage your brand potential, from the necessary steps to prepping and priming your account, to pinning strategies and how to maintain consistent growth.
For additional discussion and resources, visit our Blogging, Unscripted Facebook Group and come say hi on IG over at @daniellegervi...
In Episode 8 of the Blogging, Unscripted podcast, we're chatting tips and tricks for driving traffic to your blog. I'm breaking down my pre and post-publishing marketing strategy for every new post that hits the blog and how it has helped double, and even triple, my traffic from year to year.
For additional discussion and resources, visit our Blogging, Unscripted Facebook Group and come say hi on IG over at @dani...
In Episode 7 of the Blogging, Unscripted podcast, we're covering 6 key negotiating strategies for closing your best brand deal. We'll chat about the importance of knowing your WORTH + your WHY when negotiating along with some quick and easy yet strategic responses for submitting a counteroffer in asking for compensation. I'm also answering your questions like what to do when a brand breaches contract or is late on pa...
In Episode 6 of the Blogging, Unscripted podcast, we're covering 7 key principles of pitching. From establishing your presence to pitching with purpose, we're chatting about the heart of the process and how to make the most of it. I'm also sharing my "perfect pitch" format along with my secret to finding the right contacts quickly and efficiently.
For additional discussion and resources, visit our ...
In Episode 5 of the Blogging, Unscripted podcast, we're chatting all about the pre-pitch process. Five brand specialists are sharing their "must-include" pieces of your media kit, and I'm breaking down the "aha" rate equation that will give you a concrete idea of what to charge for collaborations.
For additional discussion and resources, visit our Blogging, Unscripted Facebook Group and come s...
In Episode 4 of the Blogging, Unscripted podcast, I'm answering your listener questions! From more content-heavy topics like whether or not to include your media kit and rate sheet when pitching to a brand, to more lighthearted topics like my most embarrassing blogging moment and the most annoying thing I think bloggers do, we're covering it all.
For additional discussion and resources, visit our Blogging, Unscri...
In Episode 3 of the Blogging, Unscripted podcast, we're chatting about one of the most highly requested topics and frequently asked questions: increasing Instagram engagement. I'm sharing 7 strategies that I actively use to boost Instagram engagement, and how using those strategies can kickstart the algorithm, setting you up for a constant stream of success.
For additional discussion and resources, visit our Blog...
In Episode 2 of the Blogging, Unscripted podcast, we're chatting all about brand marketing. I'm sharing the top 6 best practices for marketing your brand to the RIGHT people in the RIGHT way, and my tips and tricks for increasing your industry presence. For our Q+A segment, I'm dishing on my favorite foods, and if I've ever had a friendship suffer since starting my blog.
For additional discussion and re...
Kicking off our first official episode with a proper introduction! Sharing my story and how my blog first came to be, why I wouldn't give up my career to blog full-time, my celebrity hall pass, and more fun facts.
For additional discussion and resources, visit our Blogging, Unscripted Facebook Group and come say hi on IG over at @daniellegervino!
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