This episode covers all things email marketing — what tools you should be using, what to offer to get people on your list, where to put your opt-in on your website for the best results, and so much more! Your email list is an important part of your business sales and it is important to use strategy to attract the right people for your business. If you aren’t building your list yet, this episode is perfect to help you get started. And if you’re on the other end and are actively emailing, this episode will give you ideas on how to do it even BETTER! These tools and tips for building your email list will serve you well no matter where you are in your email marketing journey!
Episode Highlights:
- Why email marketing is more effective than social media
- The email marketing service I recommend you try
- Why simply saying “join my email list” isn’t going to work anymore
- The 2 rules for what to offer in exchange for an email address
- How to pitch your email list so people want to join
- Where to put the opt-in form on your website
- How to grow your email list on Instagram stories (even without the “swipe up” feature)
- When I believe it’s better to re-engage a cold list than to wish you had a list a year from now
- A bonus guide to creating the perfect email opt-in
Links Mentioned in This Episode:
- Get full shownotes: https://elizabethmccravy.com/5
- Visit Elizabeth's Website: https://elizabethmccravy.com/
- Connect with Elizabeth on Instagram: https://www.instagram.com/elizabethmccravy/
- Shop Showit Website Templates: https://elizabethmccravy.com/shop
- Join Booked Out Designer: https://elizabethmccravy.com/bod
- Shop Profit Sheet: https://elizabethmccravy.com/profit-sheet
- Try ConvertKit for FREE: https://
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Thanks to our sponsor, Christian Healthcare Ministries! CHM is a faith-based, budget-friendly alternative to health insurance— at half the cost. And, you can join anytime! My family has trusted CHM for 5+ years through multiple pregnancies and health needs. With CHM, you’ll save money and know that 100% of eligible bills are shared when medical needs arise. Learn more at elizabethmccravy.com/CHM
Over my 9 years of business, I have learned some financial skills the hard way and a few years ago, I developed an an 8 step process I go through at the end of each month. This process helps me know how my business is doing financially, pay myself well and allocate money for things like taxes and expenses. And, it's yours for FREE at https://elizabethmccravy.com/profit
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