Breakthrough Brand Podcast

Breakthrough Brand Podcast

Welcome to the Breakthrough Brand Podcast, hosted by Elizabeth McCravy. Each week, I’ll bring you workshop-style trainings that teach you how to stand out online, design success from the inside out, and create a breakthrough business. It’s time to turn viewers into raving fans and design the business and life of your dreams.... Show More

This episode covers all things email marketing — what tools you should be using, what to offer to get people on your list, where to put your opt-in for the best results, and so much more! Your email list is an important part of your business sales. If you aren’t building your list yet, this episode is perfect to help you get started. And if you’re on the other end and are actively emailing, this episode will give you ideas on how to do it even BETTER!


Episode Highlights:

  • Why email marketing is more effective than social media
  • The email marketing service I recommend you try
  • Why simply saying “join my email list” isn’t going to work anymore
  • The 2 rules for what to offer in exchange for an email address
  • How to pitch your email list so people want to join
  • Where to put the opt-in form on your website
  • How to grow your email list on Instagram stories (even without the “swipe up” feature)
  • When I believe it’s better to re-engage a cold list than to wish you had a list a year from now
  • A bonus guide to creating the perfect email opt-in

    Links Mentioned in This Episode:

  • Try ConvertKit for FREE:
  • Check out MailerLite:
  • Get my free guide for creating the perfect email opt-on:
  • Visit my freebies page:

    Get the show notes: elizabethmccravycom/5

    Get the free download that goes with this episode: elizabethmccravycom/5download


    Thanks for tuning in! Joins us every Tuesday for a new episode.

    Visit Elizabeth's Website 

    Connect with Elizabeth on Instagram 

    View the podcast homepage

    Mark as Played

    Chat About Breakthrough Brand Podcast

    Popular Podcasts

    The Ron Burgundy Podcast
    The Ron Burgundy Podcast
    Will Ferrell reprises his role as Ron Burgundy in his brand new Ron Burgundy Podcast! Each episode has a different theme in which Ron engages in conversation with another notable person on the topic at hand.
    Atlanta Monster / Monster: The Zodiac Killer
    Atlanta Monster / Monster: The Zodiac Killer
    Atlanta Monster / Monster: The Zodiac KillerFrom Tenderfoot TV and HowStuffWorks, 'Monster: The Zodiac Killer' dives into one of the most notorious, unsolved serial killing sprees in history.
    The Joe Rogan Experience
    The Joe Rogan Experience
    Joe Rogan's Weekly Podcast