Breakthrough Brand Podcast

Welcome to the Breakthrough Brand Podcast, hosted by Elizabeth McCravy. Each week, I’ll bring you workshop-style trainings that teach you how to stand out online, design success from the inside out, and create a breakthrough business. It’s time to turn viewers into raving fans and design the business and life of your dreams.... Show More

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019: How to Get Powerful Testimonials for Your Service Business (What to Ask and How to Ask It!)

June 25, 2019 • 42 min

I would argue that testimonials are one of the most POWERFUL marketing tools for your business. We live in a world that runs on reviews, and positive feedback from someone else (even if we don’t personally know them) can make a HUGE difference in whether or not we buy something. And, let’s be real, your past customers aren’t going to just send you a testimonial just because. They’ve got their own life and stuff going on! So, you’ve got to ask them and ASK THEM WELL.

In this episode, I’m teaching you exactly how I ask my clients for testimonials. We dive into what to say, how to say it, and some dos and don’ts along the way. I’ve been asking for testimonials this way for about 2 years now, and it totally works!

So, if you’re ready to have raving reviews for your business, this episode is FOR YOU. Get excited to have some clear strategies to implement today!

Episode Highlights:

3 reasons why testimonials are game changer for your business

Why you should never just email your past client “asking for a testimonial”

How to create an easy system to ask for feedback

Exact questions you should be asking your past clients in order to get answers you’ll actually want to share

REAL reviews from some of my clients as examples of how powerful reviews can be when you do good work and ask good questions

The most important question style you should be asking

How to get clients to put the review on other spots like Facebook, Wedding Wire, Google, etc.

How to ask for construction criticism and actually utilize it for your own good

Why getting permission to use a review matters

Stay tuned next week for even more content on testimonials!