Lagers, IPAs and National Parks with Sierra Nevada and New Trail at CBC

Leaders from Sierra Nevada and New Trail discuss their craft portfolios, innovation, packaging and recent wins during the 2025 Craft Brewers Conference.

 

Sierra Nevada chief commercial officer Ellie Preslar and chief brewing officer Brian Grossman sit down with Brewbound editor Justin Kendall for a chat about new offering Pils, Pale Ale’s limited edition National Parks packaging and Big Little Thing’s recent glow-up.

 

Then, New Trail chief operating officer Mike LaRosa joins Brewbound managing editor Jessica Infante for a chat about the fast-growing Pennsylvania brewery’s volume gains, IPA-heavy innovation slate and debut on the Brewers Association’s top 50 list.

 

But first, Jess and Zoe break down all the beer industry news, including distributors’ not-so-sunny outlook on the category as we enter summer, DoorDash’s findings that more people want booze delivered to their homes and the latest brands to leave RNDC in California.

 

They also discuss new Masshole Light Lager in depth and reveal appreciations for greater Boston’s gruff reputation and … seagulls.