Building a Business that Lasts

Building a Business that Lasts

Many businesses are started every day, but the number that lasts the test of time is much lower. So what separates the businesses that last and those that don't? With this podcast, we intend to find out. Each week, we'll feature conversations with business owners who have lasted the test of time to gather stories, tips, and ideas, that will help others grow.... Show More

Episodes

August 6, 2020 33 min

A good way to get leads is through digital advertising — but you have to do it right. If you want to run successful campaigns, then you need to know your target audience so you can deliver what they need, when they need it. If digital advertising stresses you out or confuses you, don’t miss out on this conversation with Naira Perez, social media ads expert and founder of SpringHill Digital.  


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Think word of mouth marketing is dead? It’s not! In fact, it’s probably your best tool for getting leads. That’s why Bill Bice, CEO of boomtime, has created an entire agency dedicated to it. He knows how important word of mouth marketing is, and in this episode, Bill talks about what it is, why it works, and how you can use it to grow your business without directly saying, “Buy from me!” 


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Entrepreneurs come from all different backgrounds, and the entrepreneurial world is open to anyone who’s willing to join it. Take Ariel Garten, for instance. She’s a neuroscientist, innovator, and entrepreneur committed to helping others overcome mental obstacles so they can live healthy, happy lives. Find out how you can improve your well-being and increase your success through meditative practices. 

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As a business owner, you’re bound to eventually find yourself in a season of crisis. What you do in that season determines the future of your business — will it succeed, or will it fail? The answer lies in the way you lead. In this episode, we lean in to the advice from business success expert Bill Kinnard, President & CEO of Grandy & Associates. Tune in to find out how you can lead well through a crisis, now and in the fut...

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Have you ever thought about writing or publishing your own book? There are so many questions and processes when it comes to writing your own book. It can become quite overwhelming thinking about every minor detail you must put forth, when you just want to focus on writing. On today's podcast, Jay will talk with Michelle Vandepas, who has over twenty years of experience in the publishing industry. Topics on how books can help yo...

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If you’ve ever struggled and thought, “This is as good as it’s going to get” or “Will things ever be better for me?” then this episode is for you. Rod Khleif is a multifamily real estate investor, business consultant, and high-performance coach who wants to inspire and motivate others to live their best lives. In this episode, Rod shares the importance of mindset and how a positive, focused mindset helped him get where he is today ...

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Small businesses that produce physical goods sometimes have trouble getting the funds required to get an inventory going. Kickfurther changes all that, helping companies that sell physical goods raise funds for inventory from a community of eager backers. David Koifman, Kickfurther’s Head of Growth, shares his valuable insight on fund production, inventory, investment, and the deals that help businesses and their backers achieve su...

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With many businesses unsure of how to proceed during the current COVID-19 crisis, it’s important to build a plan so you can stay ahead.This week we’re talking with Bryan and Shannon Miles about the keys to success during moments of crisis. We discuss topics lots of business owners are struggling with, like remote work, growing a team, communicating through crisis, and working through everyday life while running your business. But t...

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In this episode, Jay talks with Christopher Wallace, CEO of InnerView. Christopher runs a marketing consulting firm that helps companies align their brand and product stories with their customer-facing teams. Some topics of today's episode include: internal communications and marketing, delivering success to clients, and delivering clear consistent messaging. Tune in to today's podcast and discover some great insight on int...

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Right now, businesses of all sizes, spanning many industries, are scrambling to figure out how they can make remote working a success. Whether you’re already working remotely or transitioning to working remotely — as an employer or an employee — TruTechnology CEO Doug Lowenthal has some wise counsel and advice about bandwidth, cybersecurity, and more to help you successfully navigate remote work. 



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On this episode, Jay talks with Johnathan Grzybowski about different ways to scale your marketing business. They'll discuss scaling and building a team, working remotely, outsourcing projects, and using services like Penji to grow your business. Johnathan Grzybowski, is the co-founder of Penji which is a platform that gives you on-demand access to the top two percent of designers in the world. You can submit as many projects as...

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Recorded in the midst of a global pandemic, my conversation with Mark Ritter, CEO of Member Business Financial Services, gets into the concrete steps you can take to ensure your business has the capital it needs to weather the storm. If you’re a business owner who’s wondering how to safeguard the future of your business, listen in. 

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If you’re a subject matter expert in your field, then you probably have a lot of useful knowledge that others could benefit from. But if people don’t know you exist, your expertise is going to waste. One of the easiest ways to share your expertise — and promote your brand at the same time! — is to create and distribute videos. Tune in to this episode with YouTube producer Nate Woodbury to learn how you can turn your channel into a ...

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As a business owner, you have more knowledge than you actually know — and that’s why you should have your own podcast. In this episode, we talk with Steve Gordon, the founder of The Unstoppable CEO™ & Unstoppable.Agency. He explains how business owners can grow their businesses using a podcast and other helpful business tips. If you want to build a successful business that lasts, then this episode is for you! 


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If you’ve ever done international business, then you know the challenges and benefits that come with it. If you’ve considered doing international business but were always hesitant, then you’re about to learn everything you need to know from a seasoned international business expert. In this episode, David Hoffman, CEO of Global TQM, shares key information about international business. This includes sourcing products internationally;...

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Ever wonder if you should quit or keep going? You’re not alone. Shanna Tingom is the co-owner of Heritage Financial Strategies, a practice focused on helping women secure their financial futures. In this episode, we talk about the importance of passion, vulnerability, and support in the entrepreneurial world, and how sometimes you just need someone to help push you toward your success and, ultimately, your dreams. 

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Does your mindset ever affect you at work? Have you ever been called overly sensitive? Have YOU ever called someone overly sensitive? Heather Dominick, the founder and leader of the Highly Sensitive Entrepreneur® movement, explains how highly sensitive traits can be used as strengths to create entrepreneurial success. Tune in to learn more about how you can manage your energy, shift your business perception, and get the tools and t...

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Positioning yourself as an authority in your market doesn’t happen overnight — but it can be done. In this episode, Consulting Success CEO Michael Zipursky shares some insight on getting there. Known as one of the world’s top authorities on growing a consulting business, Michael is an entrepreneur-turned-consultant who now teaches other businesses everything they need to know about attracting their ideal clients, increasing their f...

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Let’s face it, most business owners dread the idea of asking for referrals. But word of mouth is still one of the most successful methods for generating new business. So how do you go about building referrals if you don’t feel comfortable asking directly? Today’s guest, author and entrepreneur Stacey Brown Randall, has developed a five-step system for generating referrals without having to ask. Listen in for more ideas to help you ...

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What’s your business succession plan? How do you know who to hire? How can you keep customers happy? In this episode, Anthony Perrone, CEO of Chasing Pins, answers all these questions and more. As the leader of a dynamic, contemporary bowling company that just celebrated its 60th anniversary, Anthony shares all the best information about building a successful, happy business that lasts — and making sure it stays that way. 



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