Lots of folks want to know where to put their marketing dollars. After all, they're limited and we want them to be effective. Ultimately, your marketing should help you get attention and acquire customers. If it's not doing that, it's just a massive waste of time and money. But where should you focus those efforts? Traditional or Digital?
In this episode, I interview Ali Guy, the Senior Marketing Account Manager to explore that question and what she's learned through years in the business that can help you.
Listen to other episodes and see videos of the podcast at http://buildingabusinessthatlasts.com
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