Business Not As Usual with Megan Yelaney
Business Not As Usual is the podcast for coaches and entrepreneurs who are done playing by the rules, and ready to build a business that actually fits their life. Hosted by Meg Yelaney, mom of twins and a business coach who’s built a multi-million dollar brand, each episode is part strategy, part real talk, and a whole lot of “holy sh*t, someone finally said it.” Listen on your favorite podcast platform and get ready to scale in a way that feels bold, sustainable, and unapologetically you. Here’s what to expect: 🎯 Strategy episodes that don’t require hustle 💬 Real-time behind-the-scenes of my own messy middle 🎙️ Expert convos with people who break the rules and still win 💡 And raw, honest “heart-to-hearts” that make you feel less alone in the process Whether you're starting your business, scaling to $50K+ months or simply trying to create a business that feels like you, this show will stretch you, ground you, and make you laugh (probably at my expense—you're welcome). Connect with Me: *Over on Instagram: @meganyelaney *Check out my Website www.meganyelaney.com *Formerly known as The #PrettyAwkward Entrepreneur Podcast
Episodes
This one’s part pep talk, part wake-up call, and part strategy session.
If you’ve been feeling off about your content or frustrated that the same strategies that used to work suddenly…don’t, this episode will hit home.
It’s not that Instagram’s broken, your list is cold, or people “aren’t buying right now.”
It’s that too many entrepreneurs are skipping the hard work: the deep, un...
In this episode, I’m sitting down with my friend and marketing powerhouse Sophia Parra, the creator of Pocket CMO, to unpack how she grew her business while taking months away from social media. What started as a necessary pause during a difficult personal season turned into a massive realization about what truly moves the needle in marketing—and what doesn’t.
Sophia shares how she rebuilt her business aro...
[EXPERT VOICES, UNFILTERED]
Today I’m catching up with one of my biz besties, Ruby Lee, and letting you listen in😎 We talk about how she moved from running multiple high-ticket masterminds to a simple, low-ticket, daily-sales model that feels lighter, more profitable per unit of energy, and wildly her. We also get honest about rough seasons, rebuilding your spark, and creating from flow (not the algorithm...
In this episode of Business, Not As Usual, I’m pulling back the curtain on my most recent Distinctive Edge launch—numbers, takeaways, and what actually worked. I’m walking you through the full debrief: how we brought in $96,357 in total sales, the breakdown between my new and continuing clients, where leads came from, and how three key warm-up events all played a role in conversions.
I share the exact stat...
[EXPERT VOICES, UNFILTERED]
If you’ve ever thought “I just need a new strategy,” this one’s for you. Rachel Joy (NLP trainer, hypnotherapist, and creator of Neuro Recode™) breaks down why your identity and subconscious beliefs set your income ceiling—not your content calendar. We dig into the science (in plain English), how to spot when it’s an identity issue vs. a strategy tweak, and practical ways to shi...
[STRATEGY SHIFT]
In this behind-the-scenes solo episode of Business Not As Usual, I’m sharing the exact strategies that helped me sign more than half the spots for The Distinctive Edge before the cart even opened.
Here’s what you’ll hear inside:
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The truth about strategic private invites (and why most people do them wrong).
<...
Tune into Day 3 of the 3-Day Content fix series we’re hosting from September 16th-18th.
No more dusty testimonials, learn the type of evidence that closes belief gaps and creates demand.
What We Covered:
✅ How to share testimonials so they’re not just “screenshots” with no context: that doesn’t activate people to BUY
✅ Clarity on the types of proof that works to sell through cont...
[TDE Client Case Study]
Starting over in business after success in a previous niche can feel frustrating, humbling, and even impossible at times. That’s exactly where Danielle Robin found herself after years as a relationship coach.
After navigating her own major life transition, Danielle knew she wanted to pivot into helping women in their 30s and 40s recover from long-term breakups—but she w...
[CONTENT FIX] DAY 2: How to turn your framework into content that sells for you
Tune into Day 2 of the 3-Day Content fix series we’re hosting from September 16th-18th.
In today’s workshop we’re showing you how to share your process IN your content so people finally “get” what you do and see you as the only choice.
What We Covered:
✅ A simple way to exp...
[TDE Client Case Study]
What happens when two powerhouse service providers join forces, refine their messaging, and finally package their expertise into a scalable program?
Ellie Johnson and Megan Harrington, the creative-tech duo behind brand and web strategy services, share their journey inside The Distinctive Edge (TDE) — and the results are BIG:
✅ Signed new Done-For-You contr...
[TDE Client Case Study]
What if the only thing standing between you and consistent clients wasn’t your strategy or certifications…but your story?
That’s exactly what happened for my client, Kristin Wyatt, a nutrition coach, mom of two, and graduate of The Distinctive Edge. In this episode, Kristen shares how clarifying her story and leaning into her unique edge helped her sign 5 dream 1-1 clie...
Tune into Day 1 of the 3-Day Content fix series we’re hosting from September 16th-18th.
In today’s workshop we’re showing you the exact fix to get your posts connecting (and converting) instantly.
What We Covered:
✅ An understanding on why your content isn’t converting at the rate you want it to (and how to fix it).
Read more
[STRATEGY SHIFT]
We all know the online space has changed. WE GET IT. A few years ago, showing up consistently and “adding value” was enough to attract clients. But now? Value is everywhere. Your audience can get endless free tips, binge YouTube videos, or even ask ChatGPT for step-by-step coaching.
So how do you stand out in an AI-saturated market?
In this episode of Business Not...
[EXPERT VOICES, UNFILTERED]
If you've ever felt like the more you use AI, the more your creativity is slipping away…you're not alone. In this week's episode, I'm joined by the incredible Heather Sager: speaking and sales coach extraordinaire, to talk all things authenticity, creativity, and how AI might secretly be killing your originality.
Heather gets real about her journey from corporate po...
[STRATEGY SHIFT]
You ever sit down to “make content” and end up staring at your screen like…cool, now what? 🙃 Been there.
In this Strategy Shift episode, I’m pulling back the curtain on how I actually create a ton of content in a short amount of time, without spending hours scrolling other people’s stuff or second-guessing every word.
Here’s what we’re diving into:
- Read more
[MOM MODE, CEO ENERGY] [BEHIND THE BUSINESS]
This week was…a whirlwind. Sick toddlers, client work piling up, Mike’s birthday, podcast interviews, and keeping a business that fully supports our family running. 🙃
People ask me all the time, “How are you doing it all?” and honestly? Some days I don’t. Last week I had one of those days where nothing went according to plan. Naps were off, deadli...
If your business feels like a hot mess behind the scenes, you’re not alone and you’re definitely not doomed to stay that way. In this episode, I’m joined by professional organizer and certified life coach Tracy Hoth, who’s spent the last 17 years helping coaches and online business owners reclaim their time, boost confidence, and increase profitability through simple, streamlined systems.
We dive into:
You know those moments where everything looks great on paper, but inside…you’re spiraling with self-doubt, and questioning if you're actually cut out for this?
You're not alone. This happens to even the most experienced entrepreneurs (hiiii me, postpartum!)
In this week’s episode of Business Not As Usual, I’m joined by business and mindset coach Candy Motzek, host of the She Coaches Coaches po...
[STRATEGY SHIFT]
Let’s talk about what’s actually working to bring in consistent $10K months, without guessing what to post or trying to be everywhere at once.
In this Strategy Shift episode, I’m breaking down the exact shift three of my clients made that led to major results: quitting their 9–5s, landing $40K consulting gigs, doubling their reach, and finally creating content that pulls in id...
Tap Into the One Thing AI Can’t Replace: Your Creative Genius
[EXPERT VOICES, UNFILTERED]
In a world where content is being cranked out by machines faster than ever… how do you stand out, actually connect with your audience, and attract dream clients who feel your message?
Answer: You tap into the one thing AI can’t replicate—your creative genius.
In this episode, I’m...
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