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June 6, 2017 24 mins

Our guest today is Soren Coughlin-Glaser, from Portland Oregon, who decided to enter the photo booth rental business after pivoting from the wedding photography business.  He runs a successful photo booth rental operation with 4 photobooths, and has even started a second business that teaches people how to start their own photo booth business themselves.

Episode Highlights

  • How much it takes to get started (it is less than you think!)
  • What makes a photo booth operator successful in crowded markets
  • Best way to market and advertise a photo booth business
  • Unique ways to differentiate a photo booth business
  • Top Advice: Focus on marketing. The business is not complex, so the best marketers succeed.
  • Top Resource: Hubspot.com – inbound marketing and sales/CRM software
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