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January 22, 2025 37 mins

In this episode of the Buying Online Businesses podcast, Jaryd Krause chats with Ben Dankiw about two exciting topics: the changing world of SEO with generative AI and what it’s like to sell a business and figure out what’s next.

Ben is a PPC expert and even a mathematician, with over 12 years of experience helping big brands like Porsche and Canadian Tire succeed online. He shares his story of selling a big part of his agency, what that process was like, and how he’s planning his next steps. Jaryd also gives Ben tips on how to take time to relax, reset, and choose the right business model that fits his goals and lifestyle.

They also dive into the future of SEO and ads. With Google no longer dominating search, platforms like Bing, Reddit, and others are changing the game. Ben and Jaryd talk about how businesses can keep their websites visible and what’s next for PPC ads, including trends for platforms like Meta in the coming years.

If you own a website, are thinking about buying one, or just want to stay ahead in online business, this episode is packed with simple, practical advice to help you grow and succeed. Don’t miss it!

 

Episode Highlights

04:30 Ben’s entrepreneurial journey

10:00 Do business that you love and support your lifestyle!

20:00 How to work on CRO?

28:20 How ChatGPT evolves?

36:10 Where to find Ben?

 

Key Takeaways

➥ Selling a business or a majority stake can provide freedom, but it’s important to take time to reflect and realign before starting something new. A clear vision for the future is essential. Use periods of transition to rediscover what excites and motivates you.

➥ Founders often struggle with self-worth and identity post-exit due to emotional attachment to their businesses. Recognizing and leveraging the broad range of transferable skills acquired during entrepreneurship is vital.

➥ Automation is reshaping paid search with tools like PMAX and Advantage+, emphasizing the need for strategic, full-funnel approaches. Generative AI is likely to redefine search queries, blending detailed prompts with AI-driven answers.



About The Guest

Ban Dankiw is a trained PPC specialist and mathematician (yes, really) with 12+ years of experience. Ben has been hyper-focused on the industry changes in both SEO and Search Ads over the past 5 years and understands the value that in-depth data analysis brings to search advertising. Blending together the right mix of business acumen, digital strategy, and execution precision allows Ben to deliver for his clients and brands. 

 

Connect with Ban Dankiw

https://www.linkedin.com/in/brdankiw/

Agency: https://nav43.com/

Free Growth Plan: https://nav43.com/growth-plan/ 

 

Resource Links

➥ Sell your business to us here - https://buyingonlinebusinesses.com/sell-your-business/

➥ Buying Online Businesses Website - https://buyingonlinebusinesses.com

➥ Download the Due Diligence Framework - https://buyingonlinebus


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