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October 15, 2021 28 mins

Chief Amazement Officer, Shep Hyken and CCW Digital Senior Analyst, Matt Wujciak discuss the top takeaways from Shep's new book "I'll Be Back: How to Get Customers to Come Back Again & Again."

 

Topics include: 

-Shep's number 1 business measurement leaders should be monitoring

-Why loyalty programs don't always drive loyalty

-Technology driven personalization vs the human touch

-Leveraging consumer behavior trends to creat marketable customer experience (and so much more)

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