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September 30, 2025 16 mins

In this episode, we have Jacqueline Basulto, founder and CEO of SeedX Incorporated, joined the I AM CEO podcast to share her entrepreneurial journey. Growing up in New York as the daughter of Cuban‑Puerto Rican immigrants, she cultivated a strong work ethic that later propelled her from a brief stint at Google into launching SeedX in her early‑20s with just $20 and a vision to help businesses thrive online.

The core of SeedX’s service model is what Basulto calls “360 marketing.” Rather than focusing on a single channel, the agency takes a holistic, omni‑channel approach, aligning website design, SEO, email and text‑message marketing, social media, paid ads, and overall business objectives into a cohesive strategy.

Beyond tactics, Basulto emphasizes the company’s “scrappy” culture, embodied in her self‑assigned title of “digital Trojan.” She describes SeedX as a lean, resource‑maximizing outfit that thrives on turning limited budgets into impactful results while maintaining a relentless pursuit of excellence.

Website: seedx.us

LinkedIn: jacqueline-basulto   Previous Episode: iam359-entrepreneur-helps-national-brands-create-more-revenue   Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.   

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