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October 22, 2025 16 mins

In this episode, we have Aliza Sherman, a pioneering web entrepreneur and author, a global women‑focused health brand that clears up the confusion surrounding cannabis and CBD.

After discovering that much of the industry’s information was wrong, she turned a digital‑marketing prospect into a mission to educate women.

Ellementa runs live events, webinars, and film screenings in over 60 North‑American cities while also serving as a “bridge” that connects reputable cannabis brands with these informed consumers, emphasizing product testing, ethics and women‑centered messaging.

Aliza advises balancing business drive with personal wellbeing, relationships and staying true to one’s authentic identity. 

Website: www.ellementa.com

LinkedIn: alizasherman 

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