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June 24, 2024 • 42 mins
Diving Deep into the Future of E-Commerce 🚀 📦 How are innovative models like Temu reshaping shopping globally? Join us for an enlightening live session with Somesh Dwivedi, Global e-Commerce Director at Essity, as we explore new e-commerce strategies and what they mean for businesses and consumers alike. In this episode, you’ll gain insights into: 1. Innovative Business Models: Understand the mechanics behind models like Temu. 2. Marketing and Customer Experience: How are e-commerce platforms optimizing marketing spend. How do e-commerce companies handle the ballooning costs of returns? 3. Competitive Dynamics: A deep dive into the strategic differences between Shopify and Amazon, and the broader implications for global e-commerce players. 4. Role of AI in e-commerce Whether you’re a business owner, a marketer, or simply curious about the future of shopping, this discussion will arm you with the knowledge to navigate the evolving landscape of e-commerce.
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