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March 27, 2025 55 mins

Video Podcast Replay – Audio from a ChargeForward Conversations video podcast with experts from Chargebacks911 and Merchant-Accounts.ca 

Getting approved for a merchant account isn’t always as simple as filling out an application. Processors evaluate risk profiles, business models, and potential liabilities before deciding to approve a merchant—and many business owners don’t realize the factors that can make or break their application. In this episode of ChargeForward Conversations, we sat down with David Goodale, CEO of Merchant-Accounts.ca, to demystify payment processing and help merchants make smarter decisions.

What you’ll discover:

  • Understanding Risk Profiles - What payment processors look for and how risk assessment impacts your rates.
  • Common Merchant Mistakes - Errors that could delay or prevent approval (and how to fix them).
  • Interchange Plus vs. Flat Pricing - Why transparency matters and how to negotiate better rates.
  • Future Delivery Risk - The hidden factor that could drive up costs or get your application declined.
  • The Role of Relationships - Why working with a processor who understands your business is crucial.

Whether you’re a startup looking for your first payment processor or an established merchant considering a rate review, this conversation will give you the knowledge you need to make informed decisions. Tune in to gain expert guidance on optimizing your payment strategy and protecting your bottom line.

Presentations by Jarrod Wright and David Goodale host of E-commerce Vlogcast 

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