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February 4, 2025 17 mins

Welcome to this week's episode of Coffee with a Journalist, brought to you by the team at One Pitch. In today's episode, host Beck Bamberger sits down with Lizzy Lawrence, the newly appointed FDA reporter at STAT, to delve into her transition from covering medical devices to focusing exclusively on the FDA. Lizzy shares her insights into what makes a compelling pitch, her investigative experiences with the FDA, and the significance of expert sources for her stories. Additionally, she offers valuable advice on how publicists can better tailor their pitches to meet reporters’ needs. Tune in for an engaging conversation that highlights the inner workings of health journalism and the ever-evolving landscape of FDA coverage.

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