Aleran Software with Tarak Patel: Sustainable Innovation in Connected Commerce

In this CPQ Podcast episode, host Frank Sohn speaks with Tarak Patel, Sr. Vice President of Product and Technology at Aleran Software, about how Aleran is bringing sustainable innovation to Configure, Price, Quote (CPQ) and digital commerce.

Aleran’s Connected Commerce platform is designed for mid-size manufacturers ($20M–$1B) and their channel partners. Built on headless, API-first, cloud-native architecture, the platform integrates with leading ERP systems(SAP, Epicor, Microsoft Dynamics, Infor, Acumatica and more) and CRM solutions (Salesforce, SugarCRM). It also offers native eCommerce, pre-built connectors, Avalara tax, payment gateways, and shipping integrations—helping companies move beyond spreadsheets and home-grown tools.

Tarak explains how Aleran supports CTO and ETO products, with a feature- and rules-based configuration engine, plus AI-driven guided selling and automated product content generation. With low-code/no-code flexibility and an average 2-month implementation, manufacturers can achieve fast ROI.

Beyond technology, Tarak shares insights on trust-based leadership, Aleran’s rapid growth, and how his philosophy of “sustainable innovation” drives both the company and his personal life—including golfing with his two teenage sons.

👉 Listen in to learn how Aleran is shaping the future of CPQ and B2B commerce.

🔗 Learn more about Aleran Software at https://www.aleran.com/ 
📬 Contact Tarak on LinkedIn https://www.linkedin.com/in/tarak-patel-a6aa434/