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March 17, 2025 47 mins

On today's episode of the Craft Industry Alliance podcast, we're talking about running a brick-and-mortar yarn shop with my guest, Annissa Essaibi-George.

Annissa is the owner of Stitch House. She taught at East Boston High School for 13 years before being elected to the Boston City Council. In 2021 she ran for Mayor of Boston.

Annissa recently served as CEO and president of the Big Sister Association of Greater Boston and now is the Partnership Advisor for Big Brothers Big Sisters of Eastern Massachusetts. Annissa is a mom to 4 great boys 20-year-old Douglas and 18-year-old triplets Charlie, Kayden, and Samir. Annissa and her husband Doug are both lifelong residents of Dorchester and live just up the street from the Stitch House.

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This episode is sponsored by Thinkific, the easiest way to turn your crafting expertise into an online education business. Whether you're teaching painting, quilting, jewelry making, or any other craft, Thinkific makes it simple to share your skills, grow your audience, and generate a new income stream. Start your free trial today at Thinkific.com.

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To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

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