August 27, 2025 • 41 mins
What does it mean to think like a futurist—and why should every leader learn how? In this episode of the Creative Confidence Podcast, Jennifer Lo, Senior Director of Design Futures at IDEO, shares how futuring can help leaders navigate uncertainty, build resilient strategies, and shape the future they want to see. Learn how to spot signals, expand your strategic horizon, and use storytelling and artifacts to make long-term thinking feel actionable today.
Read the recap of this conversation and see the futures cone framework mentioned on the IDEO U blog at ideou.com.
Follow Jennifer Lo on LinkedIn for more futuring inspiration: https://www.linkedin.com/in/jennifer-lo-28654b3/
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