Creative Income with Eric Nordhoff

Creative Income with Eric Nordhoff

A podcast for creatives who want to monetize their ideas. Host Eric Nordhoff shares insights from his twenty-five years of experience in creating and marketing music, podcasts, communities, courses, and live events. As a Creative Strategist and Coach, Eric uses proven marketing frameworks to help creative people make money from their ideas.

Episodes

November 28, 2025 8 mins

Are you an independent artist trying to figure out which PRO to join — ASCAP, BMI, or SESAC? I break down the pros, cons, and genre strengths of each PRO, explain the hidden royalty streams most artists miss, and give my recommendation for the PRO that will maximize your income.

I’ve spent 20+ years in the Christian music industry (Warner Bros, Provident, Curb/Word) and helped my wife navigate independent royalties for dec...

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After 5 years of searching and striving, I realize the answer was there all along. 

To watch videos, make sure you're subscribed to my YouTube Channel.

Connect with me here: EricNordhoff.com

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November 24, 2025 9 mins

A talk for independent music artists. 

Choosing the right music distributor can make or break your career as an independent artist — and DistroKid continues to stand out above TuneCore, CD Baby, and Ditto. After 20 years in the Christian music industry (Warner Bros, Provident, Curb/Word), releasing my own music, and decades helping my wife release music independently, I’ve seen exactly what works… and what costs artists thousands of...

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Can you really earn a full-time living as an artist?  On this episode, we explore the concept of "1000 True Fans" and how it can work for you?

Read 1000 True Fans by Kevin Kelly

To watch videos, make sure you're subscribed to my YouTube Channel.

Connect with me here: EricNordhoff.com

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To watch videos, make sure you're subscribed to my YouTube Channel.

Connect with me here: EricNordhoff.com

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My summary of "How to Win Friends & Influence People" by Dale Carnegie.

I went from dreading speaking in public to an eager excitement about the opportunity to speak in front of others.  I owe a great deal of that to reading "How To Win Friends & Influence People" by Dale Carnegie for the first time at age 16.  

My father enrolled me in a 12-week "Public Speaking and Human Effectiv...

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April 1, 2022 11 mins

555 Episodes!  I revisit my guiding scripture in this process - Psalm 90:12 - "Teach us to number our days, so that we may gain a heart of wisdom."  and discuss the Top Five Regrets of the Dying" that started it all in Episode 1 of this podcast. 

Thank you, from the bottom of my heart to everyone that's listened to this podcast over the last 6 years.  Your involvement, your influence, and your inspirat...

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I'm grateful to my sister-in-law, Maribeth Dodd, on the podcast.  Maribeth is a leadership coach.  She is a business coach of leaders in the corporate world, in network marketing, and in ministry.  She shares vulnerability about balancing her work along with all of her other personal responsibilities.  And, how sometimes the best place to be is a little bit scared.  

To watch videos, make sure you're subscribed to my YouTu...

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March 29, 2022 20 mins

Award-winning and best-selling author, Lee Strobel, joins me for one of my final interviews.  It is fitting to talk about the end of life at this time, as I want listeners to remember what's most important in your life as you live it.  This conversation really impacted me.  I hope it impacts you too. 

See the trailer and watch The Case For Heaven Movie in a theatre near you April 4-6, 2022.

Get the Why Belie...

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March 23, 2022 16 mins

As part of my ongoing exercise in trimming and pruning my life, I spent the last 2 weeks prayerfully thinking about and writing down a Pro's and Con's list of the 18 things that I have been doing for work.  That process helped me narrow my work-life down to 5 main areas of focus.  And, I balance them with 1 main area of focus personally.  I share it all in this 3rd-to-last episode of the Courage Cast before my long 5-mont...

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Jackie Brewster is a Certified Enneagram Coach and Experiential Specialist and coaches others to self-discovery, using the ancient Enneagram from a Christian faith-based perspective.  She guides me to clarity about my Enneagram number and helps me understand the core motivations that lead to my behavior.   We talk about the core motivations of each Enneagram number.  We discuss what "wings" are.  She shares about her 52-W...

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February 25, 2022 8 mins

I've gotten so caught up in trimming, that I've forgotten to trim.  You heard me right - I take a taste of my own medicine, via my wife.   She hands me a doozy that really gets me thinking about the questions that help me to decide whether to trim something or not.

Do I have the TIME for it?
Do I have the TALENT for it?
Do I have the PASSION for it?

To watch videos, make sure you're subscribed to my ...

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Author, Joshua Medcalf recently posted this on Twitter...

"None of us are getting out of here alive. The purpose of life is not to arrive safely at death or accrue the most titles, trophies, and treasures.  Live from a death bed perspective.
Be relentless in the pursuit of what sets your soul on fire."

Here's my response to this. 

I'm curious, what would you be, do or have if you...

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February 17, 2022 51 mins

My longtime friend, Tim Williams, joins me on the podcast today.  We chat about a wide variety of relatable topics that both challenge and motivate young men to do what needs to be done now, so they can become who they want to become later. 

Listen to Tim's Thrivehood Podcast

Notable Thrivehood Podcast episodes:

  1. 8 Qualities Girls Want In A Guy
  2. Tips On Buying Your First Used Car
  3. Useless Facts You Can Use
  4. Grat...
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Many times, your decision to trim one thing has compounding effects.  That's when pruning becomes fun.  

To watch videos, make sure you're subscribed to my YouTube Channel.

Connect with me here: EricNordhoff.com

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February 15, 2022 8 mins

In an earlier episode, I shared my word for the year - TRIM.

How am I pruning my life?  I understand the benefits, but now how do I go about it? 

I share my process here...in the hopes that it's helpful to you:

1. Take Inventory
2. Identify 
3. Prune Plan
4. Do It
5. Evaluate

To watch videos, make sure you're subscribed to my YouTube Channel.

Connect with me here: EricN...

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February 14, 2022 6 mins

The legend of St. Valentine comes into play today as we celebrate Valentine's Day.  Let's remember the origin story and God's love story for us as we take heart in Him. 

To watch videos, make sure you're subscribed to my YouTube Channel.

Connect with me here: EricNordhoff.com

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February 11, 2022 17 mins

10 Benefits of Pruning

Reduce Stress
Have Better Health 
Make Better Decisions
Improved Relationships 
Make More Money 
Gain More Time
Gain Control 
Think More Clearly 
Be More Productive 
Have a Better Sense of Well-being, Balance and Peace

To watch videos, make sure you're subscribed to my YouTube Channel.

Connect with me here: EricNordhoff.com

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February 10, 2022 11 mins

This episode is about my backstory about the process of pruning and trimming and why it matters so much to me now.

"Every branch in me that does not bear fruit he takes away, and every branch that does bear fruit he prunes, that it may bear more fruit." - John 15:2

How many of you have clutter in your life?  How many of you are frustrated with areas of your life that just don't seem to working for y...

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February 9, 2022 7 mins

Continuing the conversation about the straight path that God models for us, I discuss Jesus' compassion vs. my convenience.

To watch videos, make sure you're subscribed to my YouTube Channel.

Connect with me here: EricNordhoff.com

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