Julie Berninger and Hannah Gardner discuss using Profit Tree to run better Etsy Ad campaigns. Link for the 1 Month Free Trial of ProfitTree: https://profittree.io/course-promo?via=julie17
They delve into the use of Profit Tree to analyze ad performance, emphasizing the difference between ROAS (Return on Ad Spend) and TACOS (Total Advertising Cost of Sale).
The discussion highlights how effective ad strategies can lead to increased organic growth and overall profitability.
Takeaways:
1 Etsy ads can significantly increase profit if used correctly. Understanding your ad costs is crucial for profitability.
2 TACOS provides a more holistic view of ad performance than ROAS.
3 Organic sales should be established before running ads.
4 Not all products are suitable for advertising; focus on high-margin items. Investing in ads can lead to long-term organic growth.
5 The quality of your product listings impacts ad effectiveness. Data collection and analysis are key to improving ad strategies.
6 Etsy may favor sellers who invest in ads, creating a competitive edge.
Resources:
1 Month Free Trial of ProfitTree: https://profittree.io/course-promo?via=julie17
LifeTime ProfitTree Offer: https://lifetime.profittree.io/?via=julie40
Gold City Ventures: https://goldcityventures.com/
Hannah Gardner @ecommhannah on YouTube: https://www.youtube.com/@EcomHannah
Watch this episode on YouTube: https://youtu.be/a1PtdpEWJ04
Popular Podcasts
Fudd Around And Find Out
UConn basketball star Azzi Fudd brings her championship swag to iHeart Women’s Sports with Fudd Around and Find Out, a weekly podcast that takes fans along for the ride as Azzi spends her final year of college trying to reclaim the National Championship and prepare to be a first round WNBA draft pick. Ever wonder what it’s like to be a world-class athlete in the public spotlight while still managing schoolwork, friendships and family time? It’s time to Fudd Around and Find Out!
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.