“Mattering,” is one of the most underrated superpowers in the workplace!. Not "I got a cupcake on my work anniversary" mattering—but the real, gut-level kind where you feel seen, valued, and essential. Turns out, this isn't fluff. According to Crina, It's fuel.
Now, let’s clear something up: mattering isn’t the same as belonging. Belonging says, “You’re one of us.” Mattering says, “You’re essential to us.” It’s not just about being invited to the meeting—it’s knowing your presence changes what happens in the room.
We explore how leaders can make mattering happen through one simple (but wildly uncommon) practice: noticing. It’s seeing your team for more than their output. It’s remembering that Ava’s prepping for a big client meeting or that Margaret is quietly holding the team together. As an example, it is the lovely leader who wrote down one meaningful detail about each employee every Friday and followed up on Mondays. No grand gestures—just consistent, personal attention. Her team was consistently the most engaged in the building.
And it’s not just about seeing—it’s about hearing. We go beyond the nod-and-smile version of active listening to something deeper. It’s listening for total meaning—what people say, how they say it, what they don’t say, and what they’re feeling underneath. It’s following up. It’s asking, “What did you mean by that?” or “How did that feel?” or “Tell me more” and being ready to actually hear the answer.
We also talk about how to affirm people without sounding like a motivational poster. True affirmation is personal and specific. It’s not “you’re amazing”—it’s “your attention to detail really added to the quality of our work product.” When people feel their unique strengths are noticed, they show up stronger, take feedback better, and stay longer.
Ease. Meaning. Joy. They’re not nice-to-haves. They’re what happens when people know they matter. Let’s get after creating some mattering!
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