You probably follow a few travel content creators on social media, and every once in a while, you’ll likely notice that they share content from a trip that is a collaboration with a tourism board. These trips, which are typically called media trips, or press trips, are a common way for travel creators to make an income, and a tool to give creators and tourism boards a chance to share insights about a region. But not every press trip (and not every travel influencer) is made equal.
Bri Mitchell joins the show to unpack the misconceptions around media trips, how they work, and why it's important to demystify them.
Bri Mitchell is a travel writer and content creator from Toronto. She has a penchant for adventure, and covers everything from active travel to culinary, wellness and sustainable tourism stories based on her personal travels and destination partnerships. Bri shares her thoughts and travel stories in her weekly newsletter, The Weekly Traveller, on social media @brimitchelltravels, and on her websites travelingmitch.com, UltimateOntario.com and WeExploreCanada.com.
Links:
- https://www.travelingmitch.com/
- https://theweeklytraveller.substack.com/
- https://ultimateontario.com/
- https://weexplorecanada.com/
If you're a fan of the show, don't forget to subscribe, rate, and review Curious Tourism: Responsible Travel Podcast.
Follow us on social media @curioustourismpod.
Read Erin's award-winning blog, Pina Travels.
Subscribe to Kattie's podcasting newsletter, Pod the North.
CREDITS
Written and Hosted by Erin Hynes
Produced by Kattie Laur
Music is "Night Stars" by Wolf Saga/David R. Maracle/Chippewa Travellers. Additional music from Motion Array.
Logo by Nicole Hall
Popular Podcasts
New Heights with Jason & Travis Kelce
Football’s funniest family duo — Jason Kelce of the Philadelphia Eagles and Travis Kelce of the Kansas City Chiefs — team up to provide next-level access to life in the league as it unfolds. The two brothers and Super Bowl champions drop weekly insights about the weekly slate of games and share their INSIDE perspectives on trending NFL news and sports headlines. They also endlessly rag on each other as brothers do, chat the latest in pop culture and welcome some very popular and well-known friends to chat with them. Check out new episodes every Wednesday. Follow New Heights on the Wondery App, YouTube or wherever you get your podcasts. You can listen to new episodes early and ad-free, and get exclusive content on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. And join our new membership for a unique fan experience by going to the New Heights YouTube channel now!
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!