Digital Evolution: Personalized Medicine

The buzz: Cure me, please. Personalized Medicine is evolving aggressively, with measurable results already seen in key areas. But the discipline, which targets the characteristics of individuals rather than populations, still needs to mature. Challenges including effectively targeting the best applications and honing supporting technology. As health care providers and researchers build-out competencies in Big Data and analytics, the ultimate gains across multiple industries will expedite the delivery of hope to more many patients. Ed Cone, Oxford Economics: “The future is already here—it's just not very evenly distributed” (William Gibson). Adrianna Gregory, Oxford Economics: “I will not follow where the path may lead, but I will go where there is no path, and I will leave a trail” (Muriel Strode). Susan Rafizadeh, SAP: “I am positive that in the vast majority of cases we are hammering nails with microscopes” (Arkady Strugatsky). Join us for Digital Evolution: Personalized Medicine.