October 30, 2025 • 26 mins
Come and listen to our Host, Candace Gish, as she chats with today's guest, Amy Vaughan, for our "Season of Shift: Women on the Edge of Reinvention" Podcast Series.
This series spotlights women who used this reflective season (Oct–Dec) to make major life pivots—career changes, endings, spiritual awakenings, and brave beginnings.
A rebel with a cause and creative force, Amy transforms brands and leaders through 15+ years of enterprise creative leadership and purpose-driven innovation. As an award-winning Creative Director, she's created campaigns for global brands including Ford, P&G, Walmart, and Humana—consistently pushing boundaries while delivering measurable impact.
Today, she serves multiple missions: As CEO of Together Digital, she leads a platform empowering 500+ women in digital and tech through strategic networking and community building. As Managing Director of The Marketer Collaborative, she's creating a space designed for innovation, creativity, and community—helping professionals elevate their work by elevating their surroundings.
https://themarketercollab.com/
https://www.facebook.com/themarketercollab/
https://www.linkedin.com/company/the-marketer-collaborative
https://www.instagram.com/themarketercollab/
We explore a season of reinvention with Amy Vaughn, tracing how a clear vision, a timely introduction, and the courage to ask turned an empty agency building into a collaborative home for marketers. We unpack intentional community design, the rise of fractional work, and practical tools for making change stick.
• the power of networks to open doors
• missing in‑person collaboration and why it matters
• vision to launch the Marketer Collaborative
• rejecting the franchise path for a custom fit
• the industry shift to freelance and fractional roles
• designing spaces that spark creativity
• intentional events for deeper connection
• trusting intuition and asking for the no
• practical time management and protected calendars
• asking for and receiving help during big shifts
For more Divas That Care Network Episodes visit www.divasthatcare.com
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
SPEAKER_00 (00:00):
It's Divas that Care Radio.
Stories, strategies, and ideasto inspire positive change.
Welcome to Divas That Care, anetwork of women committed to
making our world a better placefor everyone.
This is a global movement forwomen by women engaged in a
collaborative effort to create abetter world for future
generations.
(00:20):
To find out more about themovement, visit divas that
care.com after the show.
Right now, though, stay tunedfor another jolt of inspiration.
SPEAKER_02 (00:31):
Well, hello everyone, and welcome back to
the Divasat Care.
My name is Candace Gish.
If this is your very first timetuning into the Divasat Care, a
huge welcome.
We've been doing this now forgosh 15 years.
Uh, we're listening to over 30countries around the world.
And we absolutely love whatwe're doing.
We actually started a podcastingseries now with the Divasat Care
(00:52):
a few months ago because wewanted to be able to really
engage our listeners indifferent topics.
So this time we're going to betalking about season of a shift,
women on the edge ofreinvention.
So this series podcast is goingto be spotlighting women who use
this reflective season, which isOctober to December, to make
(01:13):
major life changes, um, careerchanges.
They're doing endings, spiritualawakening, and brave beginnings.
Amy Vaughn, this is her firsttime being on our podcast, and
we just wanted to welcome her toour family.
So welcome to the show, Amy.
SPEAKER_01 (01:26):
Thank you so much for having me here, Candace.
I'm really excited.
SPEAKER_02 (01:29):
Oh my gosh.
I I you know what?
I know that we've taken a whileto be able to connect here, but
I am so excited to have theopportunity to talk with you.
Yes.
Um, Amy, would you mindintroducing yourself to our
listeners?
SPEAKER_01 (01:41):
Absolutely.
So my name is Amy Vaughn.
I am a mother of two children,uh, eight and 12, a wife, a
daughter, a sister, a friend,um, a chief empowerment officer
of an amazing organizationcalled Together Digital.
It's a national network of womenwho work in digital marketing,
advertising, and technology, um,who chooses to show up
(02:02):
authentically every day, whetherthey're online or in person, and
really share their knowledge,power, and connections so that
everyone can succeed.
Um, and then speaking of shiftsand reinvention, um, I literally
just stepped into an opportunityas the managing director of the
Marketer Collaborative, which isa former agency space that we
are turning into a coworkingspace that is really dedicated
(02:26):
to the um just the embodiment ofeverything that is collaboration
and creativity.
Um, and so I'm really excited tobe stepping into yet another new
chapter of my life, adding yetanother title to the resume or
chapter in my book, however youwant to look at it.
SPEAKER_02 (02:45):
I love that.
And I can't wait to hear moreabout that because that is so
intriguing.
So maybe we should just diveinto that part of it.
Look, what is this new step?
Tell us more about that.
SPEAKER_01 (02:55):
Yeah.
So, you know, there's a lot tobe said about, you know, we are
constantly saying, manifest,manifest, put it out into the
universe.
And for me, I had been running anamely hybrid, mostly virtual
women's community andorganization online for about
six years.
I think it was actually sixyears this month.
That's the longest I've everbeen at any job.
(03:15):
Um, within this industry, youkind of move from one thing to
the next within two to maybefour years.
Um, so coming into TogetherDigital and running the
organization has been anabsolute dream and a nightmare
all at the same time.
Um, or as some people like tosay, a brutal experience.
It has taught me a lot about meand myself and the world around
(03:36):
me and what women need.
And, you know, in that time, itwas about the beginning of this
year, January, which, you know,feels like a minute ago, but
here we are, October.
And I really started to miss inperson.
You know, even though I wasrunning a community
organization, running a businesscan be a very isolating
experience.
I missed teamwork.
(03:57):
I missed being in person andcollaborating.
I missed having somebody over awall to talk to.
My cats and my dog never reallywere super interested in what I
was designing or writing orcreating.
And, you know, I had said asmuch.
Um, and, you know, at the time,I, you know, the having a
network and community thatbelieves in you and trusts you
is like the best currency foryour career, um, hands down.
(04:21):
And for me, it came aboutbecause this organization
outside of where I am, which isCincinnati, Ohio, came to me and
said, Hey, we are opening up acoworking space.
Uh, we want to franchise and wewould love to open up something
in Cincinnati.
Would you be interested intalking with us?
And I thought, you know what?
This could be the thing.
You know, this meshes so nicelywith what I'm doing with
(04:42):
Together Digital.
And, you know, it's something Icould kind of do in tandem with
this work that I'm doing there.
Um, and I said, you know, Ilooked at the franchising model
and I thought, ooh, those aresome steep fees to start.
I don't really have that kind ofmoney.
I'm a mission-based, you know,members-driven organization.
Uh, I said, if I had a businesspartner that either had a space
(05:04):
or was willing to invest, thenmaybe.
And so they actually ended upintroducing me to my now
business partner, Jim Price.
Um, and he is a former agencyowner, sold the bill or sold the
agency that was within thebuilding.
The agency left and the buildingwas just sitting.
And so here I had met somebodyfrom other people out of state,
(05:25):
guy in my own hometown in my ownbackyard, literally lives like
15 minutes from me.
Um, fun fact my husband'scompany works out of the same
building that he owns, and it isan investor in their company.
And when we first wereintroduced, I was like, oh, this
this guy isn't gonna respond.
Like, what's he gonna beinterested in, you know, me and
(05:46):
this co-working space for?
And he replied right away andwas like, Amy, this is so funny.
Like, I know your husband, Iinvest in Verve, they're in this
building.
I think you've been in thespace.
He's like, we have to meet.
And as I'm sitting here writingyou this email, I'm at another
co-working space, and yourpicture just came up on the TV
screen as I got this emailbecause you're doing a talk here
in two weeks.
He's like, we have to meet.
(06:07):
And so, you know, we sat down,we talked about, you know, both
kind of agency kids growing upwithin Cincinnati marketing and
advertising industry, justshared a lot of common
connections and just reallynoticed how the industry has
gone more fractional.
Gig, um, freelance, contract,and there's more small
independent agencies, right?
We no longer have these bigconglomerate agencies that are
(06:28):
entire buildings, like, youknow, his former agency was.
Um, and they don't have a home.
And so the second time I methim, we walked the space again
and I kind of gave him myvision.
And I'm Candace, I was such adork.
I literally spent the weekendbecause it was a quiet weekend,
no kids' sports, surprisingly.
And I threw together like thebranding, the positioning, the
(06:49):
vision, the mission, thebusiness model.
And I just threw it at him and Iwas like, here you go.
What do you think?
And he kind of like got a littlechoked up and he was like, This
is, I don't know what to say.
He's like, other than how muchdo you need?
And then I fell on the floor andpassed out.
Just kidding.
I kind of did, at least in myown head, because I'd never had
(07:11):
those words said to me before,right?
Um, and so we kind of be right.
We looked at the model, welooked at the building, we kind
of did some feasibility researchand really felt like the initial
franchise option wasn't for usand decided to kind of go this
new marketer collaborativeroute.
So that was the end of May.
And here we are.
We had our grand opening lastweek, October 15th.
(07:34):
Congratulations.
Thank you.
And you know, it it was just oneof those things where it's like
the power of, like I said at thebeginning, community and your
network and really having theright people at the right place
and the right time, make theintroductions, speak your name
in the rooms that you're not in,will absolutely be career and
(07:54):
life-changing.
This is not the first timesomething like this has happened
to me.
This is actually my second orthird time, I would say.
Third time, definitively, I cansay.
Um, and so yeah, go ahead.
SPEAKER_02 (08:04):
Well, I'm just thinking of like, that's why we
weren't able to meet.
You know, it was meant to be.
We had to congratulate you onthe because I care.
Yeah.
And what an exciting journeythat you're on.
Like, and that's exactly whatthis is all about.
And I think this series, that'swhat it's about, is is this and
what you're going through.
And I'm just in awe of whatyou're saying because it is the
brave beginnings.
(08:25):
You've taken something and youare going with it.
And that's if that doesn'tencourage our listeners today, I
don't know what will because I'mjust blown away, just listening
to you.
I'm like, really?
Really?
I'm like, oh my God.
SPEAKER_01 (08:36):
And I've never done this before.
Neither of us have, you know,not we've neither of us have
opened up a co-working space.
I mean, I've had a member-basedbusiness for the last six years
that definitely primed me.
Loads of transferable skills andexperience, a marketer by trade,
small business owner for thelast six years.
But yeah, I mean, we are just uhnobody knows what they're doing.
We're all just figuring it out.
(08:57):
And I think just finding theright people that will believe
in you and, you know, to be ableto earn his trust and, you know,
really his time, his attention,his money, and his investment
was huge, but it really stemmedfrom the reputation that I've
worked hard to build, the trustI've worked hard to build with
the people around me.
SPEAKER_02 (09:16):
Yeah.
You know what?
I will agree with you 100%.
You never know where life isgoing to take you.
The journey is one that we cannever predict.
And there you should be have noregrets.
You know, it everything gets usto this point.
And it's funny, I had actuallydid a post on LinkedIn about
that earlier today because youknow, I have no regrets.
You know, yeah, there's been alot of ups and downs in my
career going through so manydifferent things.
(09:38):
And I'm like, but it's broughtme to this moment, and I don't
regret that.
I love the moment, I love thejourney I'm on.
I'm at peace.
I think as we get older too,that it's like almost that
wisdom, and you don't believe init because I realize now in my
life how much I didn't know.
And if it wasn't for the peoplethat I've met, and even with
this podcast and all the otherbusinesses I've been a part of,
(09:59):
if I wouldn't have gone throughthat, I wouldn't be where I am
today.
So just listening to you, I'mlike applaud you and
congratulations.
SPEAKER_01 (10:06):
Thanks.
Yeah.
Yeah.
I have a friend, a good friendof mine, Lacretia.
I always, she's like, you haveto be, you have to be the little
delusional.
You gotta be a little delulu tojust kind of like think and
believe and trust and even justtry.
I mean, that's all you can do.
When it came to coming up withthe idea for the market or
collaborative, it I mean, if Iso what?
(10:28):
If I presented that to him andhe was like, Nope, that's not
the right thing, so what?
Like the next thing will comealong.
But I was never going to get theyes without asking.
So I had to just ask for the noand cross my fingers.
SPEAKER_02 (10:40):
I love that you the courage to do it.
So tell me a little bit moreabout this because it's a unique
thing.
And I love that you feel thatway too.
It's I miss the connection.
You know, when COVID happened,you know, we all had to isolate
ourselves and we couldn't bearound people, it really changed
the dynamics of a lot ofindividuals out there.
Um, me being one of them, it'slike now I crave being by
(11:00):
myself.
And I was never like thatbefore.
And I at the same time, I missthe interactions because I'm
like, I miss those coffee dates.
I miss getting out there, I missthe one-on-one and face-to-face.
And I I don't like Zooms, to behonest.
I don't like just having acomputer screen talk to me.
I want to be able to, you know,actually visit with somebody.
So are you able to incorporate?
(11:22):
And that's the question I haveright now is are you able to
incorporate the Together Digitalwith some of the things that
you're doing now?
Like, is there going to be somecrossover and how does that
work?
SPEAKER_01 (11:31):
Absolutely.
I mean, so I'm running bothbusinesses.
So we're headquartered here now,essentially.
We are a part of the ecosystem.
Um, we are hosting events herefor our local Cincinnati chapter
as well.
Our national conference will beright across the street.
Um, and we'll probably behosting some events the day
before and day after in thespace as well.
Um, a lot of my members willlikely and hopefully become
(11:52):
members here at the MarketerCollaborative.
And, you know, I totally hearyou, Candace.
I think what I've noticed,getting that 30, 30,000 foot
view that I've been able to haverunning a networking
organization over the last five,six years, is that we are really
starved for connection.
Um, there's like this wholeresearch study that the Surgeon
(12:12):
General did that talks a lotabout this and how perceived
isolation, which is not evenlike actual isolation like we
were doing during COVID, justperceived, which is essentially
when we feel alone in a crowdedroom, which we've all been
there.
Um, perceived isolation canshorten your life by up to 15
years and can be the same thingas smoking 15 cigarettes a day.
Do you remember how we used tosay sitting was the new smoking?
(12:33):
Yeah.
Now perceived isolation is thenew smoking.
And it's really stemming.
It's satisfying.
It is.
And it is stemming from the lackof quality connection, right?
Our families are going more andmore nuclear.
We have, at least stateside, Iwill say.
I will speak for like thewestern half of the world.
Is it's it's very much self overeverything else.
(12:55):
It's very highlyindividualistic.
And that's not necessarily a badthing, but at the end of the
day, we are hardwired to be incommunity, to be needed, to be
in service of others, to feelseen and heard.
And you can't undo that.
It is literally encoded in ourDNA and how we survive.
And so it's hard to get awayfrom.
So, what I have seen, and what'sbeautiful about Together Digital
(13:17):
is that some of my best friendsdon't live in the United States
anymore.
They are women who have joinedour organization and become
members.
Like, for example, one of ourthe woman who got me on this
podcast with you, Molly Rowlandand her amazing team at
Heartcast Media.
She is in Costa Rica.
Her team is global.
We have partnered on businesstogether.
We have started another podcasttogether.
(13:37):
She produces our podcast.
And then in September, I wentdown and stayed with her for a
whole week in Costa Rica.
Like I've met her in persontwice, but I literally talk to
her every week.
And she is one of my nearest anddearest friends and an amazing
human.
So shout out, Molly.
I love you if you're listening.
But like there's so much powerin the ability to connect.
But what I'm seeing is that weneed to make it more
(13:59):
intentional.
I think since COVID, we've allhad this full circle of like
everybody's like, whether you'repast midlife or not, we've gone
through a bit of a midlifecrisis.
Cause part of midlife crisis isyou're like, I'm halfway there.
This could be like, how muchlife do I have left?
And how am I going to live itwell?
COVID put all of us in jeopardywith our health and our
(14:20):
wellness.
And, you know, we were seeingpeople die, like young, old, you
know, it didn't matter.
It hit all of us.
And I think that has reallychanged the ways in which we
show up, where we show up, whenwe show up, and why we show up.
And so I'm even seeing thiswithin the events arena where,
you know, we used to usuallypull like 120 people for an
(14:41):
event, a happy hour, whatever.
Now people are being so muchmore deliberate about not just
how they're showing up online,but how they're showing up in
person and where and when andhow they're spending their time.
And that's why I love the ideaof the marketer collaborative
and the space we're creating,because Jim and his family, when
they built this building, it wasso intentional.
You know, I know we're on a calland on a podcast, so you can't
(15:03):
see the space, but everybodythat walks into the space gets
the vibe.
They understand the purpose ofthe space.
It was all very designedintentionally for creativity,
for collaboration.
And to me, like that is thestage.
It's set.
And really now it's just amatter of bringing, bringing the
people.
And I think this goes foranything when you're kind of
(15:24):
trying to create a space forothers.
Another great book and read outthere.
Um, I'm probably gonna end uprecommending more books, but um,
The Art of Gathering um is anamazing book that talks a lot
about that intentionality andhow we create space and how we
show up to foster connection.
So, some things we've done withTogether Digital even is we've
(15:47):
limited our national conferencetickets.
I want it to be a smallconference.
I want the women that come intothe space to get the chance to
meet each other, talk to eachother, be together, feel seen
and heard in a part of the day.
They're not getting spoken at,they're being spoken with.
And it's just really changed theway I see a lot of ways in which
we move in the world betweennetworking and events and now
(16:09):
this co-working.
You know, even before thepandemic, we all did not want to
have to go into the office everyday.
Now that we're getting that urgeto go back, and or companies are
saying you have to go back, allI can think is like, why don't
we create a space where peopleactually want to come and show
up every day?
unknown (16:24):
Yes.
SPEAKER_01 (16:25):
So that's what we're doing here.
SPEAKER_02 (16:26):
Oh, I love that.
And you were mentioning thatit's a franchise.
So tell me about that.
Like, how did that's a reallyinteresting thing?
Like, I love the intention ofhow this all came together.
But who came up with the ideaand how did you really get
involved?
SPEAKER_01 (16:40):
So the franchise, it's not actually we we ended up
going the opposite direction ofthe franchise.
So I was initially introduced toJim as a possible partner to
pursue the franchise.
And then when we met and welooked at the space, I was like,
no, no, no, no.
This the their audience wasn'treally right for the space.
It's a very large building,39,000 square feet.
Oh, and it was designed andbuilt, you know, for people who
(17:02):
are in like kind of more theinnovation and creative and
agency and marketing space, um,although it's definitely for all
professionals.
But that was kind of what cameabout through that introduction
from this other co-workingfranchise was why don't we take
this agency that now is sittingempty and kind of a ghost town
(17:22):
and give it new life, newpurpose by creating a home and a
space for people who arefractional or um working within
the gig economy or independentagencies.
So we already have a couplesmall independent agencies that
are tenants in the space rightnow that are under 25 people.
SPEAKER_02 (17:37):
Okay.
See, that makes sense to me.
I that is even bet better thanwhat I was envisioning.
SPEAKER_01 (17:43):
Yeah.
Yeah.
It's like I said, it's to me,it's a it's an answer to a new
need in the way in which we arenow working, which is remote,
hybrid, and you know, um, gig.
You know, it's it's just it'severything's so volatile right
now.
We we are in the city of of PG.
We are Cincinnati.
We are we live and breathe PGand have for decades.
(18:04):
However, they've had, you know,over 2,000 jobs laid off in like
the manufacturing and plantspace.
And then they're gonna doanother 7,000 over the next year
or two within the branding andmarketing space.
So our industry between AI andthe economy, we're seeing some
major shifts.
And as somebody who's gone offand you know, now works for
(18:24):
herself, I thinkentrepreneurship and small
business ownership, it's gonnahit like it's already the
numbers are starting to peak andpeople going fractional and gig
within this industry,especially.
I think we were sitting at 40%at the end of last year.
We're due to go upwards up to60% of our industry is going to
be freelance contract orfractional.
Yeah, but I can definitely seethat.
(18:46):
So yeah.
Wow.
And they need a home, they needa space.
Like, why do sitting at home?
Creativity does not work in avacuum, strategy does not work
in a vacuum.
You know, the best ideas don'tcome from you sitting alone,
staring at your wall and yourbasement.
You know, you need to be likethe your surroundings matter.
And I think that was like a bigthing that I noticed when I came
into this space.
(19:07):
It was just so well done.
I was like, I would bedevastated to watch this place
get mutilated into like tinyoffices or something that just
didn't serve what it was builtand designed for.
They literally called thebuilding the marketer, and then
I just threw on thecollaborative.
SPEAKER_02 (19:24):
That is brilliant.
I love it.
SPEAKER_01 (19:27):
Yeah.
SPEAKER_02 (19:28):
Oh my goodness.
Amy, you're absolutelyfantastic.
I love that.
And I know that a lot of ourlisteners may not necessarily be
in your area because we areglobal things.
I want you to encourage theother women out there globally
to help them maybe come up withan idea or maybe they could
connect with you.
How can they do this in theirarea?
SPEAKER_01 (19:48):
Yeah.
I mean, speaking of franchise,I've already had I've talked to
so many Together Digital membersabout this idea.
And some of them are excited.
They're actually have one comingfrom Cleveland.
Um, oh my gosh, she's comingtomorrow.
Yay, tomorrow to visit and hangout because she's in town and
she's like, I'm gonna come bybecause I'm already in town.
Um so you know, themarketercollab.com is the
(20:09):
website.
Um, togetheranddigital.com isthe together digital website.
That's such a phenomenalcommunity.
It's kind of like all the vibesof what the marketer will be,
but virtual.
So it's that much moreaccessible for wherever you are.
Um, if people want to connectwith me, they can connect with
me on LinkedIn.
And yeah, maybe someday we'llfranchise the marketer
collaborative.
Who knows?
Like all of my members that I'vetalked to about it within
Together Digital, like when isit coming to Cleveland?
(20:31):
When is it coming to Detroit?
You know, um, so maybe someday,I mean, we've got a lot of
agencies that are, you know,shuttering up and or downsizing.
And then you've got these big,beautiful spaces and nobody in
it to kind of give them thatsense of purpose.
Um, so yeah, I mean, to me, it'syou just kind of have to go for
it.
Like I said, you got to be alittle delusional.
(20:51):
If you, if you have that gutfeeling, especially you women
that are listening, we wedownplay intuition far too much.
But it is our biggest superpoweras women.
We can read the room better.
We we are always thinking fivesteps ahead of everyone else.
Um, but we can also be presentand in the moment.
And I think all of those are umreally ways in which you can
(21:15):
hone in and find the rightopportunities.
I think we keep thinking thatopportunities have to, they find
us, but you really find themthrough action, um, through
trusting that gut, through justtrying things, you know?
And, you know, I I've definitelygone down different rabbit holes
and and chased other things.
And it sometimes it doesn'twork.
And for me, it's not about, it'snot a failure.
(21:35):
I didn't lose.
I learned something, you know,that maybe now wasn't the time
for this thing.
Or the next time I try this, Ineed to know this instead.
Um, so a lot of it is justreally making the effort because
nothing happens if you donothing, right?
It seems so basic, but it's theGod's honest truth.
Oh, I have a book, I'm gonnawrite it.
(21:56):
Are you putting time on yourcalendar to write it?
Are you researching editors?
Have you considered publishing?
Are you talking to other peopleabout the book that you want to
write?
Because if you're not talkingabout it, if you're not putting
it on your calendar, it's nevergonna happen.
And so you really just have tokind of make those, and it's not
anything huge.
It's not just one day I'm gonnawake up and be like, I'm writing
my book.
I literally I am working on abook too, by the way.
(22:18):
And it is pause for the momentbecause of all this fun.
Um, but you know, it's been aprocess and it's been me taking
intentional time, you know, outof my days or nights or whatever
I need to do to do that, youknow.
And it's not always easy, but ifit's like, if it's the right
thing, it doesn't come hard.
Like that's how you know it'sthe right thing.
(22:39):
It actually comes easy.
SPEAKER_02 (22:41):
Oh my gosh, Amy, this has been so much fun.
You know, and the way thatyou're talking about it, you
know, I had a mentor of mineyears ago, gosh, probably over
20 years ago, said, Yeah, youknow, just break your day down
into 15-minute increments.
It's all you need to do.
If you want to do something inthere, put it for 15 minutes and
just focus on that, and then youcan work your way through
(23:01):
everything else.
And you know, I've alwaysfocused on doing that because I
was always so inspired by herbecause she was one of the most
um amazing women I've everknown, you know, really got me
into entrepreneurship.
And I love that I'm able just tohear your advice because that's
what the women need.
They need to hear women like youand inspired by you.
Like that's what I think thatyou've done today is you've
(23:23):
really inspired myself, but thenour listeners uh in the season
of shift because I really seethat you have done that.
And I just one well, last minutething um you did mention your
social media, and I want to postthat on our social media just so
that make sure that ourlisteners go and check that out.
I think that's really important.
But do you have any last minutetips or tools for our listeners
(23:43):
today?
SPEAKER_01 (23:44):
Yeah, I love what you emphasize there.
Time management.
Um, you know, if you don'trespect your time and your
calendar, nobody else willprotect it fiercely.
I don't care if you're workingfor yourself, for somebody else.
Um, you know, I am definitelyjuggling between two kids, a
husband, a mom that I'mcaretaking for, literally
leaving right after this to goto her house, get her stuff, and
(24:05):
then take it to her rehab housewhere she is because she broke
her femur last week.
Um, you know, it's a lot.
And I do it by creating time andspace for myself to do the
things that I know that I loveand want to do and accomplish.
Um, and I don't do it alone.
I have a lot of great support.
(24:25):
Um, shout out to my in-laws fordoing all a lot of childcare in
this shift and this season inour loot lives.
Shout out to all of my TogetherDigital members, our volunteers
who show up.
Um, you know, I and don't beafraid to ask for help.
When you feel overwhelmed, youdon't have to do it all and you
don't have to do it all alone.
People really do want to helpyou.
If they, if they know you, theylove you, they hear your idea,
(24:48):
you have to share it.
You have to make time for it.
And then you have to ask for thehelp and then be willing to
receive it.
I would say that those are kindof like the most key things to
take away for anybody that'slooking to make any kind of
shift.
SPEAKER_02 (25:01):
This is perfect advice.
Thank you so much, Amy.
SPEAKER_01 (25:04):
My pleasure.
SPEAKER_02 (25:05):
Well, I hope that you come back on the Diva Zet
Care.
We really enjoyed having youtoday.
And I know that with a lot ofour next podcast series, I think
that you would fit in perfectlyfor them.
So I'm just kind of throwing itout there.
Sure.
I would love to have you back.
SPEAKER_01 (25:17):
Anytime, Candace.
I love this.
Yeah, I just I love the themission and who you're trying to
reach.
I love that it's a globalaudience as well.
That's super exciting.
So yeah, anytime you want meback, yeah, there's more to the
story.
I got two other big shifts thatwe never even got to.
So I'm so thrilled that you werewilling to have me on and and
let me share this because yeah,super excited about it, as you
can tell.
SPEAKER_02 (25:37):
Oh, thank you so much.
This was wonderful.
And I want to do a shout out toall of our amazing listeners.
Thank you so much for being withus, a lot of you for the last 15
years.
Uh, we appreciate all yoursupport, all your amazing um
emails that you send us.
You know, thank you so much.
You you've definitely kept usgoing all these years, our hosts
and our podcast series.
(25:58):
They're always excited to hearfrom you.
Uh, so make sure that you notonly check out this podcast and
send it to your friends andfamily, but send all the other
ones also, because there is somany amazing women on the series
that are talking about theshift.
Uh, and we want to share thatand collaborate and support as
many people as we can.
So thank you so much to myamazing guest Amy.
(26:20):
I I loved having you on theprogram, and thank you to all of
you guys.
Remember to do something kindtoday.
Until next time, everyone.
SPEAKER_00 (26:28):
Thanks for listening.
This show was brought to you byDivas That Care.
Connect with us on Facebook, onInstagram, and of course on
divas that care.com, where youcan subscribe to our newsletter
so you don't miss a thing.
It's Divas that Care Radio.
Stories, strategies, and ideasto inspire positive change.
Welcome to Divas That Care, anetwork of women committed to
making our world a better placefor everyone.
This is a global movement forwomen by women engaged in a
collaborative effort to create abetter world for future
generations.
(00:20):
To find out more about themovement, visit divas that
care.com after the show.
Right now, though, stay tunedfor another jolt of inspiration.
SPEAKER_02 (00:31):
Well, hello everyone, and welcome back to
the Divasat Care.
My name is Candace Gish.
If this is your very first timetuning into the Divasat Care, a
huge welcome.
We've been doing this now forgosh 15 years.
Uh, we're listening to over 30countries around the world.
And we absolutely love whatwe're doing.
We actually started a podcastingseries now with the Divasat Care
(00:52):
a few months ago because wewanted to be able to really
engage our listeners indifferent topics.
So this time we're going to betalking about season of a shift,
women on the edge ofreinvention.
So this series podcast is goingto be spotlighting women who use
this reflective season, which isOctober to December, to make
(01:13):
major life changes, um, careerchanges.
They're doing endings, spiritualawakening, and brave beginnings.
Amy Vaughn, this is her firsttime being on our podcast, and
we just wanted to welcome her toour family.
So welcome to the show, Amy.
SPEAKER_01 (01:26):
Thank you so much for having me here, Candace.
I'm really excited.
SPEAKER_02 (01:29):
Oh my gosh.
I I you know what?
I know that we've taken a whileto be able to connect here, but
I am so excited to have theopportunity to talk with you.
Yes.
Um, Amy, would you mindintroducing yourself to our
listeners?
SPEAKER_01 (01:41):
Absolutely.
So my name is Amy Vaughn.
I am a mother of two children,uh, eight and 12, a wife, a
daughter, a sister, a friend,um, a chief empowerment officer
of an amazing organizationcalled Together Digital.
It's a national network of womenwho work in digital marketing,
advertising, and technology, um,who chooses to show up
(02:02):
authentically every day, whetherthey're online or in person, and
really share their knowledge,power, and connections so that
everyone can succeed.
Um, and then speaking of shiftsand reinvention, um, I literally
just stepped into an opportunityas the managing director of the
Marketer Collaborative, which isa former agency space that we
are turning into a coworkingspace that is really dedicated
(02:26):
to the um just the embodiment ofeverything that is collaboration
and creativity.
Um, and so I'm really excited tobe stepping into yet another new
chapter of my life, adding yetanother title to the resume or
chapter in my book, however youwant to look at it.
SPEAKER_02 (02:45):
I love that.
And I can't wait to hear moreabout that because that is so
intriguing.
So maybe we should just diveinto that part of it.
Look, what is this new step?
Tell us more about that.
SPEAKER_01 (02:55):
Yeah.
So, you know, there's a lot tobe said about, you know, we are
constantly saying, manifest,manifest, put it out into the
universe.
And for me, I had been running anamely hybrid, mostly virtual
women's community andorganization online for about
six years.
I think it was actually sixyears this month.
That's the longest I've everbeen at any job.
(03:15):
Um, within this industry, youkind of move from one thing to
the next within two to maybefour years.
Um, so coming into TogetherDigital and running the
organization has been anabsolute dream and a nightmare
all at the same time.
Um, or as some people like tosay, a brutal experience.
It has taught me a lot about meand myself and the world around
(03:36):
me and what women need.
And, you know, in that time, itwas about the beginning of this
year, January, which, you know,feels like a minute ago, but
here we are, October.
And I really started to miss inperson.
You know, even though I wasrunning a community
organization, running a businesscan be a very isolating
experience.
I missed teamwork.
(03:57):
I missed being in person andcollaborating.
I missed having somebody over awall to talk to.
My cats and my dog never reallywere super interested in what I
was designing or writing orcreating.
And, you know, I had said asmuch.
Um, and, you know, at the time,I, you know, the having a
network and community thatbelieves in you and trusts you
is like the best currency foryour career, um, hands down.
(04:21):
And for me, it came aboutbecause this organization
outside of where I am, which isCincinnati, Ohio, came to me and
said, Hey, we are opening up acoworking space.
Uh, we want to franchise and wewould love to open up something
in Cincinnati.
Would you be interested intalking with us?
And I thought, you know what?
This could be the thing.
You know, this meshes so nicelywith what I'm doing with
(04:42):
Together Digital.
And, you know, it's something Icould kind of do in tandem with
this work that I'm doing there.
Um, and I said, you know, Ilooked at the franchising model
and I thought, ooh, those aresome steep fees to start.
I don't really have that kind ofmoney.
I'm a mission-based, you know,members-driven organization.
Uh, I said, if I had a businesspartner that either had a space
(05:04):
or was willing to invest, thenmaybe.
And so they actually ended upintroducing me to my now
business partner, Jim Price.
Um, and he is a former agencyowner, sold the bill or sold the
agency that was within thebuilding.
The agency left and the buildingwas just sitting.
And so here I had met somebodyfrom other people out of state,
(05:25):
guy in my own hometown in my ownbackyard, literally lives like
15 minutes from me.
Um, fun fact my husband'scompany works out of the same
building that he owns, and it isan investor in their company.
And when we first wereintroduced, I was like, oh, this
this guy isn't gonna respond.
Like, what's he gonna beinterested in, you know, me and
(05:46):
this co-working space for?
And he replied right away andwas like, Amy, this is so funny.
Like, I know your husband, Iinvest in Verve, they're in this
building.
I think you've been in thespace.
He's like, we have to meet.
And as I'm sitting here writingyou this email, I'm at another
co-working space, and yourpicture just came up on the TV
screen as I got this emailbecause you're doing a talk here
in two weeks.
He's like, we have to meet.
(06:07):
And so, you know, we sat down,we talked about, you know, both
kind of agency kids growing upwithin Cincinnati marketing and
advertising industry, justshared a lot of common
connections and just reallynoticed how the industry has
gone more fractional.
Gig, um, freelance, contract,and there's more small
independent agencies, right?
We no longer have these bigconglomerate agencies that are
(06:28):
entire buildings, like, youknow, his former agency was.
Um, and they don't have a home.
And so the second time I methim, we walked the space again
and I kind of gave him myvision.
And I'm Candace, I was such adork.
I literally spent the weekendbecause it was a quiet weekend,
no kids' sports, surprisingly.
And I threw together like thebranding, the positioning, the
(06:49):
vision, the mission, thebusiness model.
And I just threw it at him and Iwas like, here you go.
What do you think?
And he kind of like got a littlechoked up and he was like, This
is, I don't know what to say.
He's like, other than how muchdo you need?
And then I fell on the floor andpassed out.
Just kidding.
I kind of did, at least in myown head, because I'd never had
(07:11):
those words said to me before,right?
Um, and so we kind of be right.
We looked at the model, welooked at the building, we kind
of did some feasibility researchand really felt like the initial
franchise option wasn't for usand decided to kind of go this
new marketer collaborativeroute.
So that was the end of May.
And here we are.
We had our grand opening lastweek, October 15th.
(07:34):
Congratulations.
Thank you.
And you know, it it was just oneof those things where it's like
the power of, like I said at thebeginning, community and your
network and really having theright people at the right place
and the right time, make theintroductions, speak your name
in the rooms that you're not in,will absolutely be career and
(07:54):
life-changing.
This is not the first timesomething like this has happened
to me.
This is actually my second orthird time, I would say.
Third time, definitively, I cansay.
Um, and so yeah, go ahead.
SPEAKER_02 (08:04):
Well, I'm just thinking of like, that's why we
weren't able to meet.
You know, it was meant to be.
We had to congratulate you onthe because I care.
Yeah.
And what an exciting journeythat you're on.
Like, and that's exactly whatthis is all about.
And I think this series, that'swhat it's about, is is this and
what you're going through.
And I'm just in awe of whatyou're saying because it is the
brave beginnings.
(08:25):
You've taken something and youare going with it.
And that's if that doesn'tencourage our listeners today, I
don't know what will because I'mjust blown away, just listening
to you.
I'm like, really?
Really?
I'm like, oh my God.
SPEAKER_01 (08:36):
And I've never done this before.
Neither of us have, you know,not we've neither of us have
opened up a co-working space.
I mean, I've had a member-basedbusiness for the last six years
that definitely primed me.
Loads of transferable skills andexperience, a marketer by trade,
small business owner for thelast six years.
But yeah, I mean, we are just uhnobody knows what they're doing.
We're all just figuring it out.
(08:57):
And I think just finding theright people that will believe
in you and, you know, to be ableto earn his trust and, you know,
really his time, his attention,his money, and his investment
was huge, but it really stemmedfrom the reputation that I've
worked hard to build, the trustI've worked hard to build with
the people around me.
SPEAKER_02 (09:16):
Yeah.
You know what?
I will agree with you 100%.
You never know where life isgoing to take you.
The journey is one that we cannever predict.
And there you should be have noregrets.
You know, it everything gets usto this point.
And it's funny, I had actuallydid a post on LinkedIn about
that earlier today because youknow, I have no regrets.
You know, yeah, there's been alot of ups and downs in my
career going through so manydifferent things.
(09:38):
And I'm like, but it's broughtme to this moment, and I don't
regret that.
I love the moment, I love thejourney I'm on.
I'm at peace.
I think as we get older too,that it's like almost that
wisdom, and you don't believe init because I realize now in my
life how much I didn't know.
And if it wasn't for the peoplethat I've met, and even with
this podcast and all the otherbusinesses I've been a part of,
(09:59):
if I wouldn't have gone throughthat, I wouldn't be where I am
today.
So just listening to you, I'mlike applaud you and
congratulations.
SPEAKER_01 (10:06):
Thanks.
Yeah.
Yeah.
I have a friend, a good friendof mine, Lacretia.
I always, she's like, you haveto be, you have to be the little
delusional.
You gotta be a little delulu tojust kind of like think and
believe and trust and even justtry.
I mean, that's all you can do.
When it came to coming up withthe idea for the market or
collaborative, it I mean, if Iso what?
(10:28):
If I presented that to him andhe was like, Nope, that's not
the right thing, so what?
Like the next thing will comealong.
But I was never going to get theyes without asking.
So I had to just ask for the noand cross my fingers.
SPEAKER_02 (10:40):
I love that you the courage to do it.
So tell me a little bit moreabout this because it's a unique
thing.
And I love that you feel thatway too.
It's I miss the connection.
You know, when COVID happened,you know, we all had to isolate
ourselves and we couldn't bearound people, it really changed
the dynamics of a lot ofindividuals out there.
Um, me being one of them, it'slike now I crave being by
(11:00):
myself.
And I was never like thatbefore.
And I at the same time, I missthe interactions because I'm
like, I miss those coffee dates.
I miss getting out there, I missthe one-on-one and face-to-face.
And I I don't like Zooms, to behonest.
I don't like just having acomputer screen talk to me.
I want to be able to, you know,actually visit with somebody.
So are you able to incorporate?
(11:22):
And that's the question I haveright now is are you able to
incorporate the Together Digitalwith some of the things that
you're doing now?
Like, is there going to be somecrossover and how does that
work?
SPEAKER_01 (11:31):
Absolutely.
I mean, so I'm running bothbusinesses.
So we're headquartered here now,essentially.
We are a part of the ecosystem.
Um, we are hosting events herefor our local Cincinnati chapter
as well.
Our national conference will beright across the street.
Um, and we'll probably behosting some events the day
before and day after in thespace as well.
Um, a lot of my members willlikely and hopefully become
(11:52):
members here at the MarketerCollaborative.
And, you know, I totally hearyou, Candace.
I think what I've noticed,getting that 30, 30,000 foot
view that I've been able to haverunning a networking
organization over the last five,six years, is that we are really
starved for connection.
Um, there's like this wholeresearch study that the Surgeon
(12:12):
General did that talks a lotabout this and how perceived
isolation, which is not evenlike actual isolation like we
were doing during COVID, justperceived, which is essentially
when we feel alone in a crowdedroom, which we've all been
there.
Um, perceived isolation canshorten your life by up to 15
years and can be the same thingas smoking 15 cigarettes a day.
Do you remember how we used tosay sitting was the new smoking?
(12:33):
Yeah.
Now perceived isolation is thenew smoking.
And it's really stemming.
It's satisfying.
It is.
And it is stemming from the lackof quality connection, right?
Our families are going more andmore nuclear.
We have, at least stateside, Iwill say.
I will speak for like thewestern half of the world.
Is it's it's very much self overeverything else.
(12:55):
It's very highlyindividualistic.
And that's not necessarily a badthing, but at the end of the
day, we are hardwired to be incommunity, to be needed, to be
in service of others, to feelseen and heard.
And you can't undo that.
It is literally encoded in ourDNA and how we survive.
And so it's hard to get awayfrom.
So, what I have seen, and what'sbeautiful about Together Digital
(13:17):
is that some of my best friendsdon't live in the United States
anymore.
They are women who have joinedour organization and become
members.
Like, for example, one of ourthe woman who got me on this
podcast with you, Molly Rowlandand her amazing team at
Heartcast Media.
She is in Costa Rica.
Her team is global.
We have partnered on businesstogether.
We have started another podcasttogether.
(13:37):
She produces our podcast.
And then in September, I wentdown and stayed with her for a
whole week in Costa Rica.
Like I've met her in persontwice, but I literally talk to
her every week.
And she is one of my nearest anddearest friends and an amazing
human.
So shout out, Molly.
I love you if you're listening.
But like there's so much powerin the ability to connect.
But what I'm seeing is that weneed to make it more
(13:59):
intentional.
I think since COVID, we've allhad this full circle of like
everybody's like, whether you'repast midlife or not, we've gone
through a bit of a midlifecrisis.
Cause part of midlife crisis isyou're like, I'm halfway there.
This could be like, how muchlife do I have left?
And how am I going to live itwell?
COVID put all of us in jeopardywith our health and our
(14:20):
wellness.
And, you know, we were seeingpeople die, like young, old, you
know, it didn't matter.
It hit all of us.
And I think that has reallychanged the ways in which we
show up, where we show up, whenwe show up, and why we show up.
And so I'm even seeing thiswithin the events arena where,
you know, we used to usuallypull like 120 people for an
(14:41):
event, a happy hour, whatever.
Now people are being so muchmore deliberate about not just
how they're showing up online,but how they're showing up in
person and where and when andhow they're spending their time.
And that's why I love the ideaof the marketer collaborative
and the space we're creating,because Jim and his family, when
they built this building, it wasso intentional.
You know, I know we're on a calland on a podcast, so you can't
(15:03):
see the space, but everybodythat walks into the space gets
the vibe.
They understand the purpose ofthe space.
It was all very designedintentionally for creativity,
for collaboration.
And to me, like that is thestage.
It's set.
And really now it's just amatter of bringing, bringing the
people.
And I think this goes foranything when you're kind of
(15:24):
trying to create a space forothers.
Another great book and read outthere.
Um, I'm probably gonna end uprecommending more books, but um,
The Art of Gathering um is anamazing book that talks a lot
about that intentionality andhow we create space and how we
show up to foster connection.
So, some things we've done withTogether Digital even is we've
(15:47):
limited our national conferencetickets.
I want it to be a smallconference.
I want the women that come intothe space to get the chance to
meet each other, talk to eachother, be together, feel seen
and heard in a part of the day.
They're not getting spoken at,they're being spoken with.
And it's just really changed theway I see a lot of ways in which
we move in the world betweennetworking and events and now
(16:09):
this co-working.
You know, even before thepandemic, we all did not want to
have to go into the office everyday.
Now that we're getting that urgeto go back, and or companies are
saying you have to go back, allI can think is like, why don't
we create a space where peopleactually want to come and show
up every day?
unknown (16:24):
Yes.
SPEAKER_01 (16:25):
So that's what we're doing here.
SPEAKER_02 (16:26):
Oh, I love that.
And you were mentioning thatit's a franchise.
So tell me about that.
Like, how did that's a reallyinteresting thing?
Like, I love the intention ofhow this all came together.
But who came up with the ideaand how did you really get
involved?
SPEAKER_01 (16:40):
So the franchise, it's not actually we we ended up
going the opposite direction ofthe franchise.
So I was initially introduced toJim as a possible partner to
pursue the franchise.
And then when we met and welooked at the space, I was like,
no, no, no, no.
This the their audience wasn'treally right for the space.
It's a very large building,39,000 square feet.
Oh, and it was designed andbuilt, you know, for people who
(17:02):
are in like kind of more theinnovation and creative and
agency and marketing space, um,although it's definitely for all
professionals.
But that was kind of what cameabout through that introduction
from this other co-workingfranchise was why don't we take
this agency that now is sittingempty and kind of a ghost town
(17:22):
and give it new life, newpurpose by creating a home and a
space for people who arefractional or um working within
the gig economy or independentagencies.
So we already have a couplesmall independent agencies that
are tenants in the space rightnow that are under 25 people.
SPEAKER_02 (17:37):
Okay.
See, that makes sense to me.
I that is even bet better thanwhat I was envisioning.
SPEAKER_01 (17:43):
Yeah.
Yeah.
It's like I said, it's to me,it's a it's an answer to a new
need in the way in which we arenow working, which is remote,
hybrid, and you know, um, gig.
You know, it's it's just it'severything's so volatile right
now.
We we are in the city of of PG.
We are Cincinnati.
We are we live and breathe PGand have for decades.
(18:04):
However, they've had, you know,over 2,000 jobs laid off in like
the manufacturing and plantspace.
And then they're gonna doanother 7,000 over the next year
or two within the branding andmarketing space.
So our industry between AI andthe economy, we're seeing some
major shifts.
And as somebody who's gone offand you know, now works for
(18:24):
herself, I thinkentrepreneurship and small
business ownership, it's gonnahit like it's already the
numbers are starting to peak andpeople going fractional and gig
within this industry,especially.
I think we were sitting at 40%at the end of last year.
We're due to go upwards up to60% of our industry is going to
be freelance contract orfractional.
Yeah, but I can definitely seethat.
(18:46):
So yeah.
Wow.
And they need a home, they needa space.
Like, why do sitting at home?
Creativity does not work in avacuum, strategy does not work
in a vacuum.
You know, the best ideas don'tcome from you sitting alone,
staring at your wall and yourbasement.
You know, you need to be likethe your surroundings matter.
And I think that was like a bigthing that I noticed when I came
into this space.
(19:07):
It was just so well done.
I was like, I would bedevastated to watch this place
get mutilated into like tinyoffices or something that just
didn't serve what it was builtand designed for.
They literally called thebuilding the marketer, and then
I just threw on thecollaborative.
SPEAKER_02 (19:24):
That is brilliant.
I love it.
SPEAKER_01 (19:27):
Yeah.
SPEAKER_02 (19:28):
Oh my goodness.
Amy, you're absolutelyfantastic.
I love that.
And I know that a lot of ourlisteners may not necessarily be
in your area because we areglobal things.
I want you to encourage theother women out there globally
to help them maybe come up withan idea or maybe they could
connect with you.
How can they do this in theirarea?
SPEAKER_01 (19:48):
Yeah.
I mean, speaking of franchise,I've already had I've talked to
so many Together Digital membersabout this idea.
And some of them are excited.
They're actually have one comingfrom Cleveland.
Um, oh my gosh, she's comingtomorrow.
Yay, tomorrow to visit and hangout because she's in town and
she's like, I'm gonna come bybecause I'm already in town.
Um so you know, themarketercollab.com is the
(20:09):
website.
Um, togetheranddigital.com isthe together digital website.
That's such a phenomenalcommunity.
It's kind of like all the vibesof what the marketer will be,
but virtual.
So it's that much moreaccessible for wherever you are.
Um, if people want to connectwith me, they can connect with
me on LinkedIn.
And yeah, maybe someday we'llfranchise the marketer
collaborative.
Who knows?
Like all of my members that I'vetalked to about it within
Together Digital, like when isit coming to Cleveland?
(20:31):
When is it coming to Detroit?
You know, um, so maybe someday,I mean, we've got a lot of
agencies that are, you know,shuttering up and or downsizing.
And then you've got these big,beautiful spaces and nobody in
it to kind of give them thatsense of purpose.
Um, so yeah, I mean, to me, it'syou just kind of have to go for
it.
Like I said, you got to be alittle delusional.
(20:51):
If you, if you have that gutfeeling, especially you women
that are listening, we wedownplay intuition far too much.
But it is our biggest superpoweras women.
We can read the room better.
We we are always thinking fivesteps ahead of everyone else.
Um, but we can also be presentand in the moment.
And I think all of those are umreally ways in which you can
(21:15):
hone in and find the rightopportunities.
I think we keep thinking thatopportunities have to, they find
us, but you really find themthrough action, um, through
trusting that gut, through justtrying things, you know?
And, you know, I I've definitelygone down different rabbit holes
and and chased other things.
And it sometimes it doesn'twork.
And for me, it's not about, it'snot a failure.
(21:35):
I didn't lose.
I learned something, you know,that maybe now wasn't the time
for this thing.
Or the next time I try this, Ineed to know this instead.
Um, so a lot of it is justreally making the effort because
nothing happens if you donothing, right?
It seems so basic, but it's theGod's honest truth.
Oh, I have a book, I'm gonnawrite it.
(21:56):
Are you putting time on yourcalendar to write it?
Are you researching editors?
Have you considered publishing?
Are you talking to other peopleabout the book that you want to
write?
Because if you're not talkingabout it, if you're not putting
it on your calendar, it's nevergonna happen.
And so you really just have tokind of make those, and it's not
anything huge.
It's not just one day I'm gonnawake up and be like, I'm writing
my book.
I literally I am working on abook too, by the way.
(22:18):
And it is pause for the momentbecause of all this fun.
Um, but you know, it's been aprocess and it's been me taking
intentional time, you know, outof my days or nights or whatever
I need to do to do that, youknow.
And it's not always easy, but ifit's like, if it's the right
thing, it doesn't come hard.
Like that's how you know it'sthe right thing.
(22:39):
It actually comes easy.
SPEAKER_02 (22:41):
Oh my gosh, Amy, this has been so much fun.
You know, and the way thatyou're talking about it, you
know, I had a mentor of mineyears ago, gosh, probably over
20 years ago, said, Yeah, youknow, just break your day down
into 15-minute increments.
It's all you need to do.
If you want to do something inthere, put it for 15 minutes and
just focus on that, and then youcan work your way through
(23:01):
everything else.
And you know, I've alwaysfocused on doing that because I
was always so inspired by herbecause she was one of the most
um amazing women I've everknown, you know, really got me
into entrepreneurship.
And I love that I'm able just tohear your advice because that's
what the women need.
They need to hear women like youand inspired by you.
Like that's what I think thatyou've done today is you've
(23:23):
really inspired myself, but thenour listeners uh in the season
of shift because I really seethat you have done that.
And I just one well, last minutething um you did mention your
social media, and I want to postthat on our social media just so
that make sure that ourlisteners go and check that out.
I think that's really important.
But do you have any last minutetips or tools for our listeners
(23:43):
today?
SPEAKER_01 (23:44):
Yeah, I love what you emphasize there.
Time management.
Um, you know, if you don'trespect your time and your
calendar, nobody else willprotect it fiercely.
I don't care if you're workingfor yourself, for somebody else.
Um, you know, I am definitelyjuggling between two kids, a
husband, a mom that I'mcaretaking for, literally
leaving right after this to goto her house, get her stuff, and
(24:05):
then take it to her rehab housewhere she is because she broke
her femur last week.
Um, you know, it's a lot.
And I do it by creating time andspace for myself to do the
things that I know that I loveand want to do and accomplish.
Um, and I don't do it alone.
I have a lot of great support.
(24:25):
Um, shout out to my in-laws fordoing all a lot of childcare in
this shift and this season inour loot lives.
Shout out to all of my TogetherDigital members, our volunteers
who show up.
Um, you know, I and don't beafraid to ask for help.
When you feel overwhelmed, youdon't have to do it all and you
don't have to do it all alone.
People really do want to helpyou.
If they, if they know you, theylove you, they hear your idea,
(24:48):
you have to share it.
You have to make time for it.
And then you have to ask for thehelp and then be willing to
receive it.
I would say that those are kindof like the most key things to
take away for anybody that'slooking to make any kind of
shift.
SPEAKER_02 (25:01):
This is perfect advice.
Thank you so much, Amy.
SPEAKER_01 (25:04):
My pleasure.
SPEAKER_02 (25:05):
Well, I hope that you come back on the Diva Zet
Care.
We really enjoyed having youtoday.
And I know that with a lot ofour next podcast series, I think
that you would fit in perfectlyfor them.
So I'm just kind of throwing itout there.
Sure.
I would love to have you back.
SPEAKER_01 (25:17):
Anytime, Candace.
I love this.
Yeah, I just I love the themission and who you're trying to
reach.
I love that it's a globalaudience as well.
That's super exciting.
So yeah, anytime you want meback, yeah, there's more to the
story.
I got two other big shifts thatwe never even got to.
So I'm so thrilled that you werewilling to have me on and and
let me share this because yeah,super excited about it, as you
can tell.
SPEAKER_02 (25:37):
Oh, thank you so much.
This was wonderful.
And I want to do a shout out toall of our amazing listeners.
Thank you so much for being withus, a lot of you for the last 15
years.
Uh, we appreciate all yoursupport, all your amazing um
emails that you send us.
You know, thank you so much.
You you've definitely kept usgoing all these years, our hosts
and our podcast series.
(25:58):
They're always excited to hearfrom you.
Uh, so make sure that you notonly check out this podcast and
send it to your friends andfamily, but send all the other
ones also, because there is somany amazing women on the series
that are talking about theshift.
Uh, and we want to share thatand collaborate and support as
many people as we can.
So thank you so much to myamazing guest Amy.
(26:20):
I I loved having you on theprogram, and thank you to all of
you guys.
Remember to do something kindtoday.
Until next time, everyone.
SPEAKER_00 (26:28):
Thanks for listening.
This show was brought to you byDivas That Care.
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