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April 2, 2025 36 mins

Full shownotes at https://dyf.link/episode150

In this episode, Zach talks to Calista from nimblecrafted.com about how she went from relying on low-paying referrals to building a confident, repeatable system for landing freelance clients.

Over the past five months, Calista has transformed from a burned-out developer stuck in commoditized pricing to someone with real control over her business—without sacrificing her desire for a chill, creative lifestyle.

You’ll hear how she overcame the unique challenges of freelancing from Indonesia, figured out a niche that actually excites her (gaming), and landed qualified leads through her very first outreach campaign.

Zach and Calista also dig into:

  • Why starting with the problem, not your skills, is key to crafting a high-value offer
  • How to stay motivated through the messy, uncomfortable phases of business building
  • The mindset shift that helped Calista stop underinvesting in herself
  • A sneak peek at her early client wins—and how she’s validating a brand-new service
  • What to expect (and avoid) if you're a new freelancer just starting out

If you’re early in your freelancing journey or struggling to land clients without slashing your rates, this episode will give you both inspiration and a practical roadmap to move forward.

You can learn more about 200KF course at https://dyf.link/200kf

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