Join us as we discuss:
- Driving Data Connectivity and Personalization: Travis emphasizes LiveRamp’s focus on managing and protecting data while enabling personalized customer experiences, showcasing their ability to drive upgrades through integrated solutions.
- Global Reach and Regional Expertise: LiveRamp combines global products with regional nuances to meet diverse market needs, transforming inventory into addressable media.
- Building Strong Partnerships and Co-Innovation: Learn about LiveRamp’s collaborative approach to align with partner needs and market trends.
- AI and Future Innovations: Learn how LiveRamp leverages AI for segment selection optimization, advanced analytics, and personalized customer experiences.
- Advice for Partner Professionals: Travis offers strategic advice on collaboration, metric-driven performance evaluation, and demonstrating tangible value through revenue outcomes.
Here are some additional episodes featuring other ecosystem leaders that might interest you:
- #164 Jason Eichenholz: How Wipro Accelerated Revenue Growth with Their Ecosystem
- #156 Libby Greco: Get Out There and Break The Glass
- #154 Suresh Kumar Tulluri: Is Your Roadmap Future Proof?
- #152 David La Rose: Strengthening Partner Commitments In The Ecosystem Era
- #151 Mike Stocker: Close 40% More Deals with Partner Influence
Links & Resources
- Learn more about how WorkSpan helps customers accelerate their ecosystem flywheel through Co-selling, Co-innovating, Co-investing, and Co-marketing.
- Download The Ultimate Guide to Drive Co-sell Partnerships!
- Subscribe to the Ecosystem Aces Podcast on Apple Podcast, Spotify, Stitcher, Google Podcast.
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