Episodio 233 | En este episodio de Emprendals, conversé con Sofía Salvatierra, fundadora de Gerf Zapatos, una marca de zapatillas que logró abrir su propia fábrica en Tucumán.
Hablamos sobre el camino de emprender en la industria del calzado y las estrategias para crecer:
→ ¿Por qué decidieron abrir una fábrica?
→ ¿Cómo aprendieron sobre la industria del calzado?
→ Los retos de abrir locales físicos y elegir la ubicación ideal.
→ Estrategias de venta: ecommerce, pauta digital y propuesta de valor.
→ La importancia del contenido en redes sociales para posicionar la marca.
→ El desafío de armar un equipo y delegar tareas clave.
→ Cómo fidelizar clientes y generar más ventas con estrategias digitales.
Si te interesa el mundo emprendedor, este episodio está lleno de aprendizajes. Dale play.
→ Conocé más de Gertf: https://gerf.com.ar/
→ Anotate en mi curso de redes sociales con el cupón PODCAST descuento especial: https://www.belubarrague.com/cursoredessociales
→ Seguime en IG: https://www.instagram.com/marketingconbelu
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