Why "Dotcom Secrets" is Among the Best Business Books Ever Written... and How You Can Get It Free!

Today’s podcast show will be a short-form episode and it will focus on highlighting a rocking resource that I absolutely love. Each week going forward, you can expect a mix of long form interviews and short form content centered around my favorite tools to save you time and make you more money.

We are focusing this episode around the powerful book “Dotcom Secrets” by Russell Brunson, the founder of Clickfunnels.

This resource provides an underground playbook to get your business online and to achieve online profitability.

If you don’t yet have a copy of “Dotcom Secrets,” I highly recommend that you pause the recording and take advantage of a very special offer that Russell Brunson is providing.

Right now, you can get a copy of the “Dotcom Secrets” book for FREE when you just cover shipping expenses.

To take advantage of this awesome offer, go to the website FreeCoolBook.com and order your copy now.

Again, simply visit FreeCoolBook.com, order your FREE copy of the book, and submit a small payment to cover basic shipping. A special offer to add-on the audio book will also be presented with a deep discount. If you're like me, you may find it much more convenient and manageable to consume this book via audio while on the go. We all have different learning styles and I suggest playing to your strengths.

Here are the main reasons I chose to highlight “Dotcom Secrets” as this episode’s featured business resource:

#1 – When you read the book or listen to the audio book, you will be developing a high-level understanding of how successful businesses operate to consistently generate revenue online.

#2 – I recommend using this book as a reference point for your social media accounts. If you are someone that teaches and trains your audience, you can use this book to generate valuable content for your social media profile.

#3 – The book is a playbook for building your audience and tribe. The practical techniques and suggestions provided in the book dive into the down and dirty for how to quickly build a large and engaged tribe.

Notes:

My two favorite business books of all time are Robert Kiyosaki’s “Rich Dad, Poor Dad” and Russell Brunson’s “Dotcom Secrets.” While “Rich Dad, Poor Dad” is a more commonly known book, it is my opinion that these two books are essentially a tie in terms of the value that they provide and the lifelong lessons that they teach.

When reading through “Dotcom Secrets,” make sure to visit page 20 because this literally is the beginning of an entire chapter focused on a critical concept called the “value ladder.” This flow chart essentially shows how you can bring a customer in at a lower price point and then move them up the ladder in adding value to their purchasing. This secret alone will more than cover the value of the shipping costs of the book.

Further in the book, around page 38, Russell Brunson literally describes the process of leveraging the internet to locate and find your dream customers.

Towards the end of the playbook, starting o