What if the key to career growth isn’t doing more but recognizing what you’ve already achieved? Today on Finding Brave, we’re joined by inspiring author and career coach Octavia Goredema to discover how true visibility begins with valuing yourself.
Octavia is the CEO of Fire Memos, a passionate advocate for helping people unlock their full potential at work, the author of PREP, PUSH, PIVOT, and host of two Audible Originals, Brand Yourself for Success and How to Change Careers. Previously featured on Finding Brave (check out Episode 248!), she returns to share new insights on personal branding, professional visibility, and why it’s more important than ever to own your worth and leverage more fully your amazing talents, abilities and experiences.
In this episode, you’ll learn why great work alone isn’t enough to stand out in today’s competitive job market and how many high performers remain invisible despite their incredible contributions. We also unpack the connection between visibility and self-recognition and how naming your strengths and tracking your accomplishments form the foundation of a strong personal brand.
Octavia also offers empowering tips on embracing personal branding without feeling “cringy,” even for those who avoid the spotlight, and shares the traits that define her own brand. (And the fascinating responses Octavia offered in answer to my impromptu question her own brand were very enlightening!).
Want to learn how to build a memorable personal brand that embodies who you truly are? Tune in today!
Key Highlights From This Episode:
- Why visibility begins with self-recognition (and why so many people struggle with this). [04:55]
- How naming your strengths, even the most obvious ones, is key to owning your worth. [08:43]
- Using discomfort as a diagnostic tool to guide your next steps and fuel growth. [17:23]
- The power of sharing your struggles: it might be the inspiration someone else needs! [21:45]
- Embracing authenticity and aligning your brand with who you truly are. [25:21]
- Tips for identifying the key traits of your personal brand and building a presence for it. [27:41]
- Redefining success by how you honor your own progress, not others' opinions of it. [39:38]
For More Information:
PREP, PUSH, PIVOT: Essential Career Strategies for Underrepresented Women
Links Mentioned in Today’s Episode:
Listen to Octavia on Finding Brave in Episode 248: ‘Essential Career Strategies for Underrepresented Women’.
Watch Kathy’s TEDx Talk, 'Time To Brave Up'.
Check out Shawn Achor's TEDx Talk, ‘The happy secret to better work’.
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