FIR Podcast Network
For Immediate Release: Podcasts for Communicators
Episodes
Debate continues about when to disclose that you have used AI to create an output. Do you disclose any use at all? Do you confine disclosure to uses of AI that could lead people to feel deceived? Wherever you land on this question, it may not matter when it comes to building trust with your audience. According to a new study, audiences lose trust as soon as they see an AI disclosure. This doesn't mean you should not disclose, howev...
Google's first Chief Decision Scientist, Cassie Kozyrkov, wrote recently that "The biggest challenge of the generative AI age is leaders defining value for their organization." Among leadership considerations, she says, is a mindset shift, one in which there are "endless right answers". ("When I ask an AI assistant to generate an image for me, I get a fairly solid result. When I repeat the same prompt, I get a different perfectly ...
In this episode, Chip and Gini discuss the psychology of pricing within agencies.
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The post ALP 269: Pricing psychology for agency clients appeared first on FIR Podcast Network.
Chip and Gini explore the different types of burnout, including cyclical and long-term burnout, and offer strategies to identify, cope with, and prevent it.
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The post ALP 268: Identifying and managing agency owner burnout appeared first on FIR Podcast Network.
A Columbia University student was expelled for developing an AI-driven tool to help applicants to software coding jobs cheat on the tests employers require them to take. You can call such a tool deplorable or agree with the student that it's a legit resource. It's hard to argue with the $5 million in seed funding the student and his partner have raised. Also in this long-form monthly episode for April 2025:
- How communicators c...
Videos from virtual influencers are on the rise, according to a report from YouTube. And AI will play a significant role in the service's offerings, with every video uploaded to the platform potentially dubbed into every spoken language, with the speaker's lips reanimated to sync with the words they are speaking. Meanwhile, the growing flood of AI-generated content presents YouTube with a challenge: protecting copyright while maint...
In this FIR Interview, Neville Hobson and Shel Holtz speak with Zora about how artificial intelligence is reshaping internal communication, prompting a strategic trans...
Misinformation and disinformation aren’t just problems for the news media—they’re also becoming critical concerns for corporate and organizational communicators. Whether it’s a viral post spreading false claims about your company, a deepfake video targeting a leader, a cloned voice trying to trick employees into transferring funds, or AI-generated content muddying the information landscape, today’s communicators must be equipped to...
The post CWC 108: Helping PR agency clients navigate a challenging comm...
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