#425: How to Build Engagement with Dillon Smith, Marketing Executive and Founder of CMO.Church

In this engaging episode of Follow 2 Lead, Tony Miltenberger reconnects with Dillon Smith, founder of CMO.Church, to talk about leadership, communication, and the power of unity in the church. Dillon shares lessons learned in his journey as a new dad, insights into email marketing for churches, and why unity in the Big C Church begins with personal relationships. Together, they unpack how to balance business strategy and spiritual mission, the importance of hiring for both culture and competence, and the value of collaboration across ministries. If you’re a church leader, marketer, or simply someone passionate about seeing the church work together more effectively, this conversation offers practical wisdom for growing your influence and impact with purpose. Engagement Requires Strategy – Effective church communication starts with clarity and audience-specific engagement. Unity Starts Small – Building meaningful relationships across ministries and denominations fosters genuine church unity. Balance Spiritual and Strategic – Integrate business-minded tools like email marketing without losing sight of the Great Commission. https://cmochurch.replit.app/ https://www.instagram.com/dillon_m_smith/ ⁠⁠Please check out our sponsors EBEB Solutions⁠ ⁠Greg Fay Insurance ⁠Trent Barga - The Barga Team Real Estate⁠ ⁠That Sounds Fun Network: ⁠ ⁠Follow 2 Lead Coaching⁠ ⁠Tony on Instagram⁠ ⁠Check out our YouTube page⁠ ⁠Be sure to leave us a review on Apple Podcasts⁠ Interested in becoming a sponsor? Contact us here. Learn more about your ad choices. Visit megaphone.fm/adchoices