Lindsay Silberman, luxury lifestyle blogger and founder of Hotel Lobby Candle, joins us on this episode to walk through exactly how she went from brand ideation to a sold out launch in under a year. She shares how she got started with finding the right designer, fragrance chemist, and manufacturer, and how she overcame the many roadblocks along the way (read: launching a products-based business during a global pandemic).
If you're trying to figure out what type of product makes sense for your personal brand and want to learn more about the tangible steps to bring it to life, don’t miss this conversation with Lindsay!
IN THIS EPISODE, WE TALK ABOUT:
The tipping point for Lindsay to leave her editorial job and go all-in on being a content creator
How Lindsay figured out business logistics as a newbie in the space
The factors that contributed to Lindsay selling out her entire inventory in 24 minutes
How Lindsay and her team are getting more strategic as they scale
Learning to delegate and get out of your own way as a business owner
A peek into what’s next for Hotel Lobby Candle, including new products coming out later this year
RESOURCES
Learn more about Be Social Group
CONNECT WITH LINDSAY
Follow Lindsay on Instagram: @lindsaysilb
Follow Hotel Lobby Candle: @hotellobbycandle
Shop Hotel Lobby Candle: hotellobbycandle.com
Learn more on Lindsay’s website: lindsaysilberman.com
CONNECT WITH ALI
Follow me on Instagram: @aligrant
Follow me on TikTok: @aligrnt
CONNECT WITH JESS
Follow me on Instagram: @jessyoowould
Follow me on TikTok: @jessyoowould
Popular Podcasts
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.