Founders
Learn from history's greatest entrepreneurs. Every week I read a biography of an entrepreneur and find ideas you can use in your work. This quote explains why: "There are thousands of years of history in which lots and lots of very smart people worked very hard and ran all types of experiments on how to create new businesses, invent new technology, new ways to manage etc. They ran these experiments throughout their entire lives. At some point, somebody put these lessons down in a book. For very little money and a few hours of time, you can learn from someone’s accumulated experience. There is so much more to learn from the past than we often realize. You could productively spend your time reading experiences of great people who have come before and you learn every time." —Marc Andreessen
Episodes
September 11, 2025 • 73 mins
This episode covers the extreme perseverance and the stubborn genius of James Dyson.
Dyson has a business philosophy which is very different from anything you might have encountered before. A philosophy which demands difference from what exists and retention of total control. For almost four decades, James Dyson has been building one of the most valuable privately-held companies in the world. A company he owns without shareholder...
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August 25, 2025 • 93 mins
This episode covers the insanely valuable company-building principles of Elon Musk—and nothing else.
I spent well over 60 hours reading (and rereading) the biography of Elon Musk written by Walter Isaacson. I then spent several days editing down 40 pages of notes from the book. I deleted everything that was not about How Elon Works.
This episode focuses exclusively on the ideas Elon used to build his companies and his truly si...
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August 13, 2025 • 121 mins
A curated collection of Steve’s speeches, interviews, and correspondence, Make Something Wonderful offers a window into how one of the world’s most creative entrepreneurs approached his life and work. In these pages, Steve shares his perspective on his childhood, on launching and being pushed out of Apple, on his time with Pixar and NeXT, and on his return to the company that started it all. Read the book for free courtesy of The S...
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August 3, 2025 • 41 mins
Jiro Ono is the greatest living sushi chef. He was kicked out his house when he was 9. He started working in a restaurant so he wouldn't have to sleep under a bridge. He never stopped. Over his 75 year career he rose to the very top of his profession. People travel from all over the world to eat at his restaurant. The meal costs $400 per person and lasts 15 minutes. This episode is what I learned from reading the transcript of the...
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July 30, 2025 • 57 mins
I've read hundreds of thousands of words about Enzo Ferrari. For this episode I distilled down his most important ideas into 1 hour. Ferrari was truly one of history's greatest obsessives.
Episode sponsors:
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July 21, 2025 • 65 mins
Those on the margins often come to control the center. That maxim ties together the three remarkable people profiled in this episode:
Colin Chapman, known as “the mad scientist of F1”, did more to influence F1 design than any other person in history.
Bernie Ecclestone, known as “Supremo”, Bernie transformed Formula One from a disorganized, rag-tag, chaotic collection of racing teams, into the world’s premier motor racing series....
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July 12, 2025 • 68 mins
Your dad dies before you’re born. Your mom can’t afford to take care of you. You grow up without a family and in an institution. You learn a trade and start working full time at the age of 14. You work all day and go to school at night. You’re precise, meticulous, restless, and work circles around everyone. You’re promoted to run the factory at 18 but the thought of working for anyone else terrifies you. For your entire life you’ll...
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July 2, 2025 • 55 mins
Your family asks you to take over a failing factory in a remote part of France. This “family business” comes with a stack of unpaid bills, a small team of workers who haven’t been paid in months, and a banker refusing to extend any more credit. You cut every unprofitable product and go all in on making rubber tires. You have no experience and don’t know a single thing about rubber manufacturing. You have a genius insight that selli...
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June 23, 2025 • 55 mins
You take over the family pastry shop and transform it into one of the most valuable privately held businesses in the world. Your father dies young. Your uncle does too. Everyone is relying on you and this keeps you up at night. You insist on differentiation and refuse to make me too products. You obsess over quality. You run tens of thousands of experiments. The products you invent will sell successfully for decades. You shroud you...
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June 12, 2025 • 57 mins
You grow up in a rough neighborhood in Brooklyn. You drop out of college. Your dad is your best friend but you don’t want to work the docks like him. You’re determined to “do something special.” You get a job sweeping the floor at recording studio. You get fired—twice. You’ll do anything to work in the music business, including working on Easter Sunday. That’s how you meet John Lennon. This is the day your life begins. You focus on...
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June 4, 2025 • 41 mins
I've read this interview probably 10 times. It's that good. Steve Jobs was 29 when this interview was published, and with remarkable clarity of thought Steve explains the upcoming technological revolution, why the personal computer is the greatest tool humans have ever invented, how the computer compares to past inventions, why software needs to be simplified (You shouldn't have to read a novel to write a novel!) why the future is ...
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May 25, 2025 • 55 mins
When Tamara Mellon’s father lent her the seed money to start a high-end shoe company, he cautioned her: “Don’t let the accountants run your business.” Little did he know that over the next fifteen years, the struggle between “financial” and “creative” would become one of the central themes as Mellon’s business.
Mellon grew Jimmy Choo into a billion dollar brand and her personal glamour made her an object of global media fascination...
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May 15, 2025 • 79 mins
(I fixed the audio and uploaded a new episode!) "To read Jeff Bezos’s shareholder letters is to get a crash course in running a high-growth internet business from someone who mastered it before any of the playbooks were written." That is the best description of Bezos's letters I have ever read. I just finished rereading these letters for the 4th or 5th time. With clear thinking and ferocious intelligence, Bezos provides a mastercl...
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May 8, 2025 • 82 mins
My friend Patrick O’Shaughnessy asked me to come to New York and record a conversation. Patrick had just finished listening to episode #383 "Todd Graves and his $10 Billion Chicken Finger Dream" and he believed there was an important conversation to have on focus and finding your life's work. This conversation was off-the-cuff and from the soul. I hope you find it useful.
If you'd prefer to watch the episode you can do that on Spo...
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May 1, 2025 • 68 mins
Jim Simons never took a single class on finance, wasn’t interested in business, and didn’t start trading full time until he was 40. The company he founded — Renaissance Technologies — has made over $100 billion in profits.
Starting out with the heretical belief that there was a hidden structure in financial markets, Jim decided to staff his “crazy hedge fund” with mathematicians, computer scientists, and physicists. He went to gre...
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April 22, 2025 • 71 mins
Akio Morita was a visionary entrepreneur and co-founder of Sony. Born as the first son and fifteenth-generation heir to a 300-year-old sake-brewing family in Japan, Akio eschewed the traditional path to forge his own legacy in electronics.
In post-war Japan, Akio joined forces with Masaru Ibuka to found Sony. They started in a burned-out department store with limited resources—to build their first product they had to buy supplies o...
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April 14, 2025 • 108 mins
This is one of the most extraordinary founder stories you will ever hear. Michael Dell started his company with $1000 when he was 19 years old. The revenues for the first 16 years of Dell look like this:
1984 $6M
1985 $33M
1986 $67M
1987 $159M
1988 $258M
1989 $388M
1990 $546M
1991 $890M
1992 $2B
1993 $2.9B
1994 $3.5B
1995 $5.3B
1996 $7.8B
1997 $12.3B
1998 $18.2B
1999 $25.3B
Dell had been profitable for every quarter of its existenc...
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April 1, 2025 • 66 mins
Because of the podcast I get to meet a lot of super successful people. I'm always asking them "Who is the smartest person you know" and "Who do you think has the best business?". "Ken Griffin" is a very common answer. I've heard Ken described in two ways: "Winner" and "Killer". For years I've come across interesting anecdotes about Ken. Like when he appears as a 19 year old kid in Ed Thorp's excellent autobiography A Man For All M...
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March 23, 2025 • 50 mins
Daniel Ludwig was the richest man in the world and no one knew his name. I've read almost 400 biographies of history's greatest founders and this book is one of my all time favorites. Daniel Ludwig started his company at 19 and was working on it well into his 90s. He built a massive conglomerate of over 200 companies operating in more than 50 countries. Spending the time to learn how he did this is a great investment. This episode ...
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March 16, 2025 • 68 mins
Todd Graves is one of my favorite living entrepreneurs. He's a great example of Charlie Munger's maxim: Find a simple idea and take it seriously. Todd wanted to create a quick service restaurant that only focused on quality chicken finger meals and nothing else. Everyone told him that couldn't possibly work. The college paper that described the idea that would turn into Raising Canes got the lowest grade in the class. Banks wouldn'...
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