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November 5, 2025 27 mins

Coaches & Consultants at 7–8 Figures with a Book-Driven Funnel (w/ Chandler Bolt, founder of selfpublishing.com) SelfPublishing.com
How top coaches and consultants turn one book into a client engine. Chandler shares the 4 Ps (Person, Pain, Promise, Price), book-to-funnel integration, and the counterintuitive "free audiobook → booked calls" play. Grab the FRD bonus: selfpublishing.com/front row. His team has helped publish 7,000+ books.

You'll learn:

  • How to pick the right book for your offer using the 4 Ps.

  • Exactly where a book plugs into your funnel (opt-ins, sales calls, stages) to drive revenue.

  • Why publishing in all formats—print/Kindle/audio—multiplies reach (and why audio often converts best).

  • The "two-copy" referral play that turns readers into recruiters.

  • What to expect on timeline & budget so you actually ship (real-world ranges shared).

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