From Red to Black: Women Business Turnaround Gurus

The buzz: Wardrobe! For the first time in 30 years, small business closures outpace start-ups. While women continue to start businesses at a faster rate than men, the percent of women owners grossing at least $1 million has declined from 3 to 2 (Forbes). But when it comes to reigniting a failing business, some women’s scrappiness, agility, multi-tasking, and culture-building strengths give them a competitive edge. Are you one of them? The experts speak. Susan Solovic, THE Small Business Expert: “Always be a first rate version of yourself and not a second rate version of someone else” (Judy Garland). Valerie Shondel, The Business Strategist: “My mother said, ‘If you become a soldier, you’ll be a general, if you become a monk you’ll end up as the pope.’ Instead, I became a painter and wound up as Picasso” (P. Picasso). Joseph Petrafesa II, Strategico: “If you obey all the rules, you miss all the fun” (Katherine Hepburn). Tune in for From Red to Black: Women Business Turnaround Gurus.