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January 25, 2021 • 40 mins

“As the community grows and people come back, they start wanting to know more about us and where we're coming from. We wanted to make that really clear--the origin of all of these recipes and of our family.” - Sarah Leung

The Woks of Life has opened the door for many families to connect over the food and memories they love. The Leung family, Bill and Judy, and daughters Sarah and Kaitlin started the blog to document their favorite Chinese dishes and family memories in 2013. 

Food has been a central part of their family's heritage. Sarah’s grandpa was a chef in the New York Catskills and Sarah’s dad, Bill, worked with him in the restaurants.

Today, their blog is recognized as an authority for Chinese cooking and has sparked a robust online community. They developed their beloved editorial lens by capturing sincere experiences and rich memories with food as Chinese Americans. We talk with Sarah of how her family found their voice and supercharged others to share theirs too.

Highlights, inspiration, & key learnings:

  • Origin story. Sarah and her sister realized they weren’t eating the food of their childhood without their parents around.
  • Role modeling conversations. Attaching memories to recipes.
  • Spark of community. Realizing that the blog was bigger than just their family.
  • Creating an editorial lens. Capturing the breadth of experience people have with Chinese cuisine.
  • Responding to feedback. Keeping the blog “living and breathing” and always improving.

👋🏻Say hi to Sarah and learn more about The Woks of Life.

✨Say hi to Maggie Zhang, “Get Together” correspondent.

📄See the full transcript 

This podcast was created by the team at People & Company. 

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