March 25, 2025 • 32 mins
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_____________________________________________
In this episode, we break down the exact steps to launch your own educational mobile app—even if you have zero tech skills and a tight budget. 🚀
You'll learn how to use no-code tools like Bolt.new for app building and Supabase for your backend—plus how to keep your total startup costs under $500. We dive into:
✅ The best app ideas for education
✅ Monetization strategies (freemium, subscriptions, courses & more)
✅ Step-by-step setup using Bolt.new & Supabase
✅ A complete cost breakdown
✅ Simple marketing strategies to get downloads
✅ Key metrics to track for success
Whether you’re a teacher, coach, parent, or just a passionate entrepreneur, this blueprint gives you everything you need to create, launch, and grow a profitable educational app.
🎧 Tune in and discover how to build your app and your income—without writing a single line of code.
🎙️ Good Morning Gwinnett Podcast
The #1 hyperlocal podcast in Georgia, produced by Noise Media Network. Covering daily local news, business blueprints, global politics, money matters, and the latest in tech. Produced & Published by Audrey Bell-Kearney.
_________________________________________________________________________________________
☕ Become a Coffee Millionaire!
Love coffee? Love creating freedom? Join me on the journey of turning coffee into a business and a lifestyle. Discover how you can build wealth, share wellness, and start your own Coffee Millionaire story today. Visit 👉 CoffeeMillionaire.biz to learn more and join my team.
_____________________________________________
In this episode, we break down the exact steps to launch your own educational mobile app—even if you have zero tech skills and a tight budget. 🚀
You'll learn how to use no-code tools like Bolt.new for app building and Supabase for your backend—plus how to keep your total startup costs under $500. We dive into:
✅ The best app ideas for education
✅ Monetization strategies (freemium, subscriptions, courses & more)
✅ Step-by-step setup using Bolt.new & Supabase
✅ A complete cost breakdown
✅ Simple marketing strategies to get downloads
✅ Key metrics to track for success
Whether you’re a teacher, coach, parent, or just a passionate entrepreneur, this blueprint gives you everything you need to create, launch, and grow a profitable educational app.
🎧 Tune in and discover how to build your app and your income—without writing a single line of code.
🎙️ Good Morning Gwinnett Podcast
The #1 hyperlocal podcast in Georgia, produced by Noise Media Network. Covering daily local news, business blueprints, global politics, money matters, and the latest in tech. Produced & Published by Audrey Bell-Kearney.
_________________________________________________________________________________________
☕ Become a Coffee Millionaire!
Love coffee? Love creating freedom? Join me on the journey of turning coffee into a business and a lifestyle. Discover how you can build wealth, share wellness, and start your own Coffee Millionaire story today. Visit 👉 CoffeeMillionaire.biz to learn more and join my team.
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:01):
You're listening to the Business Blueprint on Good Morning Gwenette,
where host Audrey Bell Curny shares practical business ideas for
aspiring entrepreneurs. Streaming Monday through Thursday at ten am. This
show is all about helping people start businesses. For five
hundred dollars or less, Audrey breaks down simple, affordable ways
to turn ideas into income. Because success starts with smart
(00:23):
strategic moves, Get ready to take action and build something great.
Speaker 2 (00:30):
Good morning, good morning, Good morning all my Grenetia's out
there and Garnette Land and all of my friends around
the world. It's a beautiful day here in Gwennette County.
Fifty six degreens going up to high lovely seventy eight.
It's gonna be beautiful. Hope you guys are having a
wonderful start to your day. I am, and it is
a beautiful day and I'm happy to be able to
start it here with you today. Yes, so today I
(00:50):
got a good one for you. This is this is
one that I'm contemplating doing, so I'm sharing it with you. No, now,
I don't share my ideas, not the ones that I
plan on doing a lot. But then I share a
lot but this is a really good one. And today
I'm talking about how to start an educational mobile app
without knowing how to code. So I'm trying to determine
(01:11):
if I want to continue on the series of how
to start these things without coding. I do a lot
of stuff without knowing how to write. A line of
cold like I don't know how to write. Let me
tell you that's not true. I do know how to
I do know how to center something with cold like
I know how to put in the center. So if
I'm putting something on the website and I need it centered,
I know how to center it. So you have to
(01:32):
write in a like if it's not if you can't
center it from like the centering little button on the
on the website, which a lot of times when I'm
writing when I got a cold that I'm embedding in
my website, I can't do that. I have to put
it in acmls or the center properly, so when you
look at it, it's centered properly. I can't do that
other than that. Yeah, that's about it. That's that's the
extent of my coding. But here's what's exciting right now.
(01:55):
And I keep talking about this because I'm excited. You
don't even know need to know how to code? Well,
you need to know how to you need to well
that's not true, you need it depends on what you're doing. Right.
You need to understand coding, at least understand it. Because
the tools right now, the AI toos right now are
really good. You can go in there and type in
what you want and it'll build you something in thirty seconds.
(02:16):
Like literally, Like you want to build a website, and
I give you a prime example bolts bolt dot new.
The not paying me anything, I'm just telling you because
I have a subscription to the site. You can go
onto bolt dot new and you can tell that you
want to create a mobile app and tell them what
the app is about, and it's gonna create all the
cold for you, and then you can deploy the app
(02:37):
somewhere that's gonna be hosted. It is really that simple, y'all.
It sounds simple, it is simple, and it's very cost effective.
Like I talked about bolt before, I think the first
time I did it, I spent forty dollars and that's
because I was really new. I didn't know what I
was doing and I didn't know that the prompt prompt
engineering is for real, Like it's the truth. The prompt
(02:58):
needs to be so specific till when you put put
it in you don't have to make a bunch of changes.
I didn't do that. So when I put it in,
because it wasn't so super sense specific, it had to
keep rewriting the code, and every time it would write
the code, it would take money out of my bank. Right,
so you put in this, I paid twenty dollars. I
think it gave me either a million tokens or ten million.
(03:18):
I forgot which it was. But I paid twenty dollars.
I got all these tokens, Like great, I could just
sit here and run money, you know, figure out how
to do this. Well, it ate up my money and
then I had to go back and pay another twenty dollars.
So that's why I said forty dollars. But outside of that,
it is a phenomenal tool. Right now. Is there a
learning curve? Absolutely there is is a learning curve because
what kind of took me out was when I had
(03:40):
to connect it to a platform called Superbase. Superbases where
you collect data and store data for people, and that
was another feedby something I want to say that was like,
I think that was forty dollars too, So it is
a little bit of a learning curve hit. But here's
the thing. For me, I charged thirty five hundred dollars
to create simple apps. If it's something simple that I
can get done in a month, it's a thirty five
(04:02):
hundred dollars charge. And then it's you know, three fifty
a month for hosting it hosting the app. Right, But
that's pretty much what I charge. But it's simple, it's
not nothing super intricate. I can get it done in
a month, and then you gotta pay three fifty for
the hosting because for the maintenance and so you so,
so let me just say this, if you're thinking about
doing this, there's some things you have to understand. If
(04:23):
you're gonna do it yourself, you're gonna say a lot
more money, way more money, but you're gonna have to
learn right now. You may be able to find somebody
to say, Okay, I need you to create this for me.
If you have the budget for that, then go for that.
Because there are people out there who can get it
done in thirty days just like me, but they're gonna
probably charge a little bit more money, but they can
get it done in thirty days. I'm not advertising that
(04:43):
I create apps. That's not what I'm doing. What I'm
doing is giving you the opportunity to look at how
you can use this in an educational business.
Speaker 1 (04:50):
Right.
Speaker 2 (04:50):
So, for those of you who don't know, around the world,
our educational system is being I don't know, I don't
know what it's doing. It's a mess like everything else
in the United States right now now. But the one
thing that I thought about was, especially as they are
trying to erase the black history, like they're trying to
erase Black history in America. Go figure, black folks built America,
(05:12):
but they're trying to erase our history. And so I
started to think about ways to preserve our history. And
the first thing I thought about was a mobile app.
And now that being said, it's gonna take a lot
more than me just thinking about. It's gonna take a
lot of work. I'm not trying to say that this
is gonna be easy, because it's not. Because, just like
anything else, it's a business. Right. So, if you're thinking
about starting an educational app, you can pick a niche
(05:35):
in an educational space, you can pick an age group
in the educational space. What I like about mobile apps
right now is that they're on your phone. They're on
the phone, and people can just download your app from
the app store. If it's a free app, it's real simple.
If it's a payd app, and maybe a little bit
more intricate. But here's the thing. They can download the app,
(05:56):
put it directly on their phone, and as they're scrolling through,
I have a hundreds of apps on my phone. My
phone looks ridiculous, like I look at it like I
need to do. I've literally probably let me let me
count the pages of apps. Let me let me count
my app pages. This is how ridiculous. I'm gonna count
you how many pages I have an iPhone? I have
an iPhone Pro, I think an iPhone Max or something.
I don't have a real big, big one, but I
(06:17):
have the one right under that. So I got one, two, three, four, five, six, seven,
eight nine. I have nine pages of apps on my phone.
That's how many apps I have on my phone. So
that and that's taken up a lot of memory. But
I have nine pages of apps on my phone. So
let's put that into perspective. So each each page has four, eight, twelve, sixteen,
(06:48):
twenty twenty four, twenty four, so twenty four times nine
twenty so I have nine pages of app. Then you
got twenty four times. This is how crazy this is.
It's twenty four times now, y'all. I'm doing it on
the cal two hundred and sixteen apps on my phone
two hundred and sixteen. All right, Why am I sharing
(07:08):
this with you? I'm sharing this with you because I
download apps to things that I don't want to miss
information from. If you create an educational app for some
for a market, people who like the app and find
value in app will download it to their phones. I
don't care how many apps they have on their phone.
If it's gonna bring value to them and their families,
they're gonna put it on their phone. They're gonna leave
(07:29):
it there, and when you get ready to send a
push notification, guess what they're gonna get it. Now. You
may be thinking or I don't know how to do
no code. You don't need to know how to do
no code. What you need to know how to do
is understand the platforms that create no code, and there
are a bunch of ways for you to do this.
So a dollar is a platform that you can learn
that I'm gonna tell you that has a learning curve.
(07:51):
I try to dolload and I'm a little bit patient,
but I'm like, I don't know if I feel like
learning this or not, because I already know how to
create I already know how to create apps. Kind of
base for you with no code kind of sort of,
it's kind of sort of because I did create a
I just created an app. It had a lot of cold,
a lot a lot of cold because I built it
in that way. But I wanted specific things in the app.
(08:13):
But a dollar, if you spend some time learning how
to use a dollar, it'll create a mobile app for you,
and it has templates if you can if you can
do things with the templates. Templates are templates are there
to give you a guide normally time. Normally, they don't
look that great. So if you want to start off
doing this for yourself, you can go to a dollar.
(08:33):
It's a d al o. They're not paying me, EYI,
or they should be. I want to say, it's probably
forty nine dollars a month. Right. You get to upload
your app to the Android Store and the Apple Store.
You can sit there and learn how to use it
and create it. That's all day long under five hundred dollars.
Now here's the thing that's gonna get you. What are
(08:54):
you Who are you going to target with the app?
And it's it's a booming market right now. That the
industry for apps right now is it's like fifty eight
billion dollars. That's how craziness is. Like I remember when
apps for first came out, it was booming because there
were no apps on your throw. You had like a few.
Then people started developing apps and it went crazy. Then
it slacked off like it kind of got real quiet
(09:16):
and it was like, oh okay, there's an app. It
got real quiet. Now it got quiet, but people were
still making money. Now because of these tools, everybody's in
an uproar again. Because you can create a app, you
sit down and learn, you can create an app. It's
a learning curve and that's the that's just the beginning.
The real challenge becomes how do you market it? Before
(09:38):
you can even get to that point, who you making
this app for? Is it adult learners? Is it elementary learners?
Is it college learners? You know, is it a high
school learners? Who is it for? Is it senior learners?
Who's your app for? That's the first thing. You have
to figure out who it's for. Then you got to
figure out what's going to be in an app. What
kind of what are you teaching? Are you teaching maths,
are you're teaching science, are you teaching coding? What are
(09:58):
you teaching in the app? That's the next thing, right,
and then after you do that, you have to figure
out what the content is.
Speaker 1 (10:05):
Like.
Speaker 2 (10:06):
Now, everything I just said is still under five hundred dollars.
What it's gonna take you some time to learn a platform.
You can check out a dollar. You can check out
bot dot new. Bot dot new is really quick on
the front end, but you have to learn it so
you can understand the back end. See, the front end
is always easy to do because it's just like how
do you make it look pretty? It's almost like putting
(10:27):
up a website. That part is easy. It's the backside
of the app that's normally challenging for folks. And if
you don't know how to cold, that becomes a problem.
Now you can sit down with chat GBT. It'll teach
you how to cold like it's amazing, but you got
to sit there and learn. You can go to you
to me dot com and learn how to cold or
(10:47):
you can go to you to me dot com and
find a soft a software that create an app and
learn it and then come back and do it. You
can do all of these things yourself. The reason people
don't take the time to do that is because they
really don't feel like doing it. They want to skip
the line, so they I hire people to do it.
But for people like me who was a quick learner
because I am and I had, I recognized that that's
a god given gift, right that I can learn really
(11:08):
quick and then go back and implement. It's easy for me.
And I have said to people, oh it's easy, and
it's like, well it's easy for you. Like the things
that I think are easy, people are looking at me
like are you not? That is not easy. Like there's
a platform and I've probably talked about this before called
pick Ax, right. I love pick Asks. I went on
there and I was like, this is amazing. I created
(11:29):
like this little it's called deck crusher. Go to deck
crusher do pro You'll see what I created. I created
this this this this bike called debt crusher.
Speaker 1 (11:38):
Right.
Speaker 2 (11:38):
I did it like the seven days, and a lot
of that was really trying to get my artwork right.
I did it in like seven days. I was so excited.
So I was gonna teach people how to do it right.
So I put this class up, teaching them for free.
And people are sitting there looking at me like what
is she talking about? And I'm looking at them like
they can't be confused about this? Right they were, And
(12:00):
they never showed up again to the next class, And
I was like, is it the way I teach? Well,
it couldn't have been there. I think it's just that
people don't have the mindset to sit and learn, and
that's that's not a bad thing. They just don't like
I don't I don't want to cook. You know, there
are people who will spend hours and hours and hours cooking.
There are people who spend hours and hours and hours cleaning.
(12:20):
Not me. I want to clean up once for the
week and that's it. Don't mess up nothing. Same thing
about when you come to stuff like this. You may say, Audrey,
I know I can sit down and learn it. I
don't want to, and that's that's cool. Then you don't
have to listen to this. But the person who's saying, Okay, Audrey,
I'm patient. I'm a quick learner. I'm gonna learn this thing.
Then here you go. You sit down with a bolt,
(12:41):
dot new on a dollar, right, and you learn how
to do it. There is another one called Lovable. Now
it's it's just like boat, but I heard it's a lot.
It gives you a lot more than both both gives
you a lot. I'm thinking like bats. The boat's the ish, right,
But they say Lovable is just as good. I haven't
used lovable before. I use replicate, and I did like replica.
(13:02):
The only thing is something about replicase I didn't like,
which made me go to Bolt. Anyway, I know I'm
getting ahead of myself. I'm talking to tech. You go
to a dollar, I'm gonna send you to a dollar.
Go to a dollar. It has templates, it's very cost
effector you just got to learn how to use. Don't
even go to bolt, because Bolt the front end is
going to look amazing, but you got to understand how
to connect the back end with super base and all
(13:23):
that stuff. Don't don't go to bolt, go straight to
a dollar. Go to a dollar and learn how to
do it. But before you get there, decide on what
niche you want to be and who are you trying
to support? What problems are they having? You know, are
you trying to create a tutoring app?
Speaker 1 (13:39):
Right?
Speaker 2 (13:39):
What is it going to be? A language tutoring app?
That's an educational app? You know. Are you going to
create a you know, a science app. Are you going
to create an app just for girls in stem? What
are you going to create? You know what I'm saying.
So that's what you got to think about, all right.
So the market is big. It's fifty eight point eight
billion that's gonna hit by the end of this year,
which is great. You got spaces that needed. Teachers are overworked.
(14:04):
Some of them are doing a horrible job because they're overworking.
They have to teach so many kids. And think about this,
it's a whole bunch of different personalities. So not only
are you teaching, you know, you're not just teaching one
set of kids. Every period the bell rings in the
period change. You got a new set of twenty one
coming in with a whole new set of personalities, and
you're already exhausted from the first set. I'm just saying.
(14:24):
My brother used to tell me you should be a teacher.
I absolutely should not because I know my limitations and
being a teacher, I would have them. Yeah. Anyway, the
teachers are worn out, the parents are worn out. The
kids need a way to learn other than just being
on TikTok you know, Instagram all day long because that's
where they are twitch, playing games. Create something that they
(14:46):
can use that they can learn from. So you think
about early child education, that is a huge market. Babies
are being born, the parents want them to learn. The
ABC's kids love music, so if you put any kind
of tune to ABC's, they gonna dance and learn. They
just are Go look at YouTube. They got a chance.
I told my daughter yesterday, I said, look, I know
what you're trying to do right now, but I'm telling
(15:07):
you take a minute and look at this software and
then go look at YouTube channels for these kids. She's like,
I know, I'm looking at them. I'm like, wow, they
making money making money with that channel. Not only they
making money, to making millions. So you can put that
inside of an app, put it on the phone. My
granddaughter is six years old. She has an iPhone. She's
been had since she was four. It's just it's just
the way of life. You know, she face tiles me
(15:28):
all the time, and she has app. Now her mother
has like some kind of privacy the security thing on us,
so she can only get the certain channels. But here's
the thing. If your app is an app, the parents
don't mind putting it on the phone. And here's the
other thing about running an app. If you do really
well with designing the app, you're gonna pay about I'm
gonna say one hundred dollars on the front end, right,
(15:48):
and then month you're gonna pay about three fifty if
you can. If you can sell that app in the
app store for like six ninety nine, parents five ninety nine,
people are, oh, it's only five ninety nine, because that's
how people feel about five. Now it's only five ninety nine.
If you get enough five ninety nine, your app is
paid for. You ain't gotta worry about coming out of
(16:09):
pocket with the three fifty a month for the back
end and the one hundred dollars for the front and
you don't gotta wry about that. So that's four fifty month.
You don't have to worry about that because the app
is paying for itself. At that point. Everything after that
is gonna be profit. You know Apple is Apple is
gonna take their money. So I'll just know Apple gonna
take a percentage of yourself if you sell it in
an app store, and I will suggest you do that
(16:29):
because if you're gonna do in app purchases inside of
the app, it's against Apples rules to have apps that
are free on the App Store, but you selling stuff inside.
So that's like that fine print that you don't normally see. Yeah,
so if you're gonna, if you're gonna start making money
with app, charge a small for you right out the
game two ninety nine. Apple gonna take their ninety nine cents,
You take the rest, and now you can sell what
(16:50):
you want to sell. So you got early childot education,
you got K through twelve learning, you got language learning,
you got exam prep. You know s ATS and m
cats and all that stuff. You got that, and then
you've got people who want to do some continual education.
Here's another thing you can think about, and I'm doing
this for the chamber. You can set up an adult
education continual education probably partner with some of the local colleges,
(17:14):
create a certification program based on something that you know about.
So Let's say you are really good at HR. You
can have a whole HR academy online, an entire HR
academy where people can get certified through your academy, right,
and it'd be let's say your academy is called good
Sam's HR Academy. I'm just making this up, Good Sam's
(17:35):
HR Academy where HR professionals come to learn to be certified. Right,
you can take that and create your own certification. And yes,
you can do that. Like if you create courses that
are a good course in this you're doing all the industry.
You create a certification and when people go through your
training on your platform, they get certified under your training
(17:56):
under your platform. And I'm doing that for the GNET
Woman's Chamber right now. AI work for development is one
of the things that we're big on, and so I'm
creating courses to go up under the AI that people
can get certified for and that will be launching the
first April twenty first, I think it is. The academy
will officially be open April twenty first. So you know,
it's like think outside of the box. You know, if
(18:18):
you are good with finances, you know, if let's say
you're really good with Outlook, not Outlook quick Book. Right,
you want to like teach quickbook classes and you just
want your app to be based on nothing but Quickbook Academy.
That's it. And you go in there and you create
all of these put all these tools in there for
quick books. So here's the thing about that. Let's say
you work with tax prepairers and accountants. There are some
(18:40):
rules and regulations that they need to stay up on
if they're subscribed to your app because they use quick books,
they need to know what those rules and regulations are
because they may change year to year. Your app is
gonna make sure that they stay in to know what's
going on in their industry without them having to go
online and look for because they're gonna you're gonna every
time something new happens in that space, you're gonna send
a push notification to everybody who's downloaded apps, saying, hey,
(19:01):
this is what's happening right now, this is what the
government is saying you need to be aware of right now.
And they're gonna thank you for the nine ninety nine
that they're paying every money because you keep them on
point about what's happening in their industry. You understand what
I'm saying, So think outside of the box. That's education,
and not only yet, what's new with quick books that
could be a constant. You can do a newsletter. It's
amazing what you can do with these apps. Amazing. And
(19:23):
every time I think about the one I just created
is really cool? Is it gonna go anywhere? I don't know.
I don't have a clue. However, I'm creating another one
just for me, and I know that one's gonna go
somewhere because it's just me and I don't have time
to wait. So I'm like, okay that when it's finished,
I'm about to get it started like today, Like I
finished one. I got to hear back from the people.
(19:44):
That's a part of it, and when they get back
to me, we'll figure out what we're gonna do. In
the meantime, I'm about to create one for my business. Well,
I used to have one for good Morning when that
I didn't like it though I didn't like the way
it was laid out, I didn't like it. The one
I'm about to create now it's gonna be the bomb
for good Morning with all right, let's look at business models,
all right, So what is what I mean by business models?
(20:06):
Is it a free is it a freemium? Is it
just a subscription? Are you gonna have in app purchases?
Are you gonna have sponsorships? Are you gonna have courses?
All right, so let's talk about this for a second.
A freemium model means that when they come to the site,
when they come to your app, when they download the
app to their phone, there's something that they get for free.
(20:28):
But when they want the other thing that you're offering,
they have to pay for that. So you give them
maybe a blog up front for free. I created an
app for a young lady. On her app, there is
the free stuff. The free stuff is she has a
delely quote that's free. She has the word of today
(20:48):
that's free, right, But if you want to get into
the community inside of her app, that's not free. You
gotta pay for that. So she got a bunch of
free stuff on the front end that you can get
value from, Like you can come there, you can be
motivated because there's a quote that's going out every morning,
there's a new song, a new meditation, not a new song,
but a new quote that's going out, a new inspiration
(21:10):
word for the day that's going out that's free, that's
on the front, and that's how she started her. She
started a group like that, and she started by putting
out the inspiration for the day, like the word of
the day, which was nice and people love it. And
she was sending it by text messages, right, but something
happened to her phone and everybody stopped getting it. So
we thought something happened to her because she's sending out religiously.
That's when she realized, I need to add for that.
(21:31):
So now her motivational messages that she putting now she
literally do this herself. Like she said, God gets it
to her in the morning time she puts it out.
So she's gonna be the one going inside of the
app every morning and dropping that for free. But on
the back end, she has coaching and she has prayers
and all these other stuff that's on the back end
that you can't see because that's on the paid that's
(21:51):
called a fremium model. So you get free on the front,
but then there's some private stuff that you got to
pay for that's the fremium model. Then you may said,
I just want to be a straight up I just
want to be a straight up subscription model. I ain't
giving away none free. When you go there, you gotta pay.
That is a subscription, straight up. There's nothing free, welcome
or Hello. That's about all you're gonna like. The one
(22:14):
that I just created. It's so funny because I sent
it to my daughter to take a look at Like,
take a look at it. What you think? Say? She
loved it? Right, but it's really nice. It's a really
nice app. But everywhere she clicked on the outside of
the hello this about us kind of thing, everywhere she
clicked right, you had to sign up now right now.
It's in test mode because it's not in the app
(22:35):
stores yet, so she could sign in for free to
go look into the back office and see all of
the things that I built into it, and so she's like, yeah, everything.
Had to sign up of course, because there is no freemium.
That's a straight up subscription. You're gonna get some it
will be some free stuff. I think the music may
be free on the front it's something that's gonna be
free on the front end. But for the most part,
it's a subscription and that purchases that you have something
(22:59):
inside of the app that you're selling. Let's say, for instance,
you got merch inside of the app. That's called an
in app purchases. If you have an ebook inside of
the app, that's an in that purchase. Right, that's what
in app means. People go inside your app and they
buy something inside of the app. That's an inap purchase.
Ads and sponsorships. Now, let me tell you what I
like about this, and this is what I'm gonna be
doing with my app. If you get a a if
(23:21):
you get a lot of downloads for your app, people
are gonna start to pay attention. And when they start
to pay attention, they're gonna come to you and say, hey,
can we sponsor? Can we run a sponsorship or ad
inside of your app? Because we know that you got
fifty thousand downloads for that app. That's talking specifically to
the people that we want to get in front of.
That's that's the key. It's specific. I live in Gwinnett County, right,
(23:44):
they're a little bit probably over one point one million
people in Gwennette County are close to that. If it's
not definitely a million, we know that, but I'm thinking
it's probably more. By now, I'm going to create an
app for good Morning Gwenett, and my goal is to
get as many people in that app as as possible.
And here's why, because I know that's like eyeballs, that's
like you built an audience. If I can get my audience,
(24:07):
my goals get one hundred thousand downloads to my app
this year. That is a lot of people to be
in front of. So if you got a restaurant and
you're in Gonnett County and you want to run a
piece of special for Tuesday, guess what you do? You say, Hey, Audrey,
I need to push out an AD for today. I
got a special pieza. I'm wanting something new in the
piece of parlor of today. Guess what you do? You
(24:28):
send me some money through Strike, you send me the AD,
I drop it in, I push it out. Just as simple,
just that simple. So you build up your apps, you
build up your app downloads. So now you have this
tool with this audience. Just like everything I do Good
Morning Ginette. I'm building an audience, a podcast audience with
the app for good Morning Ginette. I'm building an app
(24:49):
audience with the YouTube channel. I'm building YouTube channel in
your audience. You know, with an Instagram. I'm building an
Instagram audience. Oh, Facebook, Facebook audience. These are eyeballs. People
want these eyeballs. They would pay you for that. All right,
all right, all right. So we talked about your target
audience and talked about the tools that you're gonna use.
Now let's talk about some pros and cons. The expenses
(25:12):
of there is really it's really inexpensive to get started
right to start it right now boat started playing, It's
like twenty nine dollars a month super Base. They got
a free tier, but there's also a paid tier. Your logo.
You can go get that from Canva or Leonardo. The
domain name twelve thousand and seventeen cent from GoDaddy. If
you're gonna do all the content yourself, I would say
(25:34):
you use some AI. You may spend fifty dollars depending
on what you're using, Like if you use I use
Leonardo and I use chatt topt Between the two of them,
I think I paid thirty five dollars. You know, you
got to put it in the app store, So you
got to become a developer, and for Google and a
developer for Apple. Apple is always the toughest. Google is
pretty simple. It's twenty five dollars for life. Apple is
(25:56):
ninety nine dollars a year and you have to renew
that every year or else they take your app down
your marketing budget for your app. You can start anywhere
you want to with that, Like you can start for
one hundred dollars and put it out there. All right, Now,
let's talk about some pros and cons real quick. All right.
The pros. It's a high demand for educational tools. It's
high all around the world. It's passive income from subscriptions
(26:19):
and cells. Now it ain't really passive because you got
to still be marketing. It's very scalable across multiple age groups,
Like it depends on what you're trying to do, Like
you can have one for parents and students. You can
make it whatever you want to make it is what
I'm saying. It's scalable. And then no cold tools. They're amazing,
They're amazing. Those are your pros. Pros are in high demand,
(26:42):
passive incomes through subscriptions and sells, scalable across multiple ages
is age groups, and there's no cold tools that make
it possible. Now, let's talk about some couns. You could
have a learning curve if you're not gonna sit down
and learn how to use the tools. Yeah, you might
have learning I use a dollarg a dollar is it's
not hard, but it was a challenging for me, and
(27:03):
I think everything is easy. I was like, I don't
feel like learning this, and I just didn't feel like
learning this. I was like, I don't feel like learning this,
Like I'm not gonna use it. I'm gonna use what
I use. It's easier for me.
Speaker 1 (27:14):
Now.
Speaker 2 (27:14):
I could have sat there and learned how to master
or dialog, but I didn't need it because I already
knew what I was doing. Okay, so you may have
a learning curve. App stores can be extremely competitive, so
you got to figure out how to market and think
outside of the box. You have to. With education, you're
probably gonna have to keep on creating content and doing
(27:34):
content updates, especially if you create an educational tool. Let's
say you create an educational tool for real estate agents.
There are laws and regulations that changed annually. Those so
you got to make sure that your app is up
the snuff with that, right, the app still got policies
and improval processes. Google is pretty simple. Apple not so
much so. That's a con Apple is always the toughest, right,
(27:57):
and you need to offer some real educational value to
gain trust from people. That's just how it is now.
I can't go through this whole marketing strategy, but it's
all on the website. Go to good Morning ginete dot
com to look at the marketing strategy because once you
get the app done, that's the easy part. The tough
part then becomes the marketing behind it. Go to good
Morning ginette dot com. There is a section in section
(28:19):
eight called marketing. Look at the marketing section. This is
the business blueprint. That's why I'm doing it. Look at
the marketing section and pick the one that you can do.
If you can't do all of these, pick one, pick one,
just one, and just go all in on that one
and do everything you can. Like for me, good Morning Ginette.
My game plan right now is to be out on
(28:41):
the streets so people can download the app. Because if
they download the app, they get the podcasts, they get
the website, they get the story that I'm gonna build.
They go everything in at one app. So if I'm
out there on the street and people get to know me,
they get to see me, talk to me I get
to see them and talk to them and they can
download the app, but they get to understand them brand
something that I have not done before on a large
(29:03):
scale this year. That's the plan, like right now, starting today,
that is my plan. Create the app for the Good
Morning Gwenette be out on the street. I ordered a tent.
I'm telling y'all, I'm not playing games. I ordered me
a tent so I can go and be a vendor
so people can get to know who I am, what
we do at Good Morning Gette. Yes, that is the plan.
I have to get out there and be seen because
(29:24):
that's the part of my branding, all right. So there
are some marketing strategies here, and you may have to
do the same thing. You may have to do the
exact same thing, but pick the thing that you know
you can do. I know that I talk every day,
I know that I write every day, but I do
not get out into the public where I need to
be because it is a hyper local podcast and news
site like it is. Yeah, I talk about business and
(29:46):
all that, but Good Morning Gwenette was started because it
was about Gwenette County, where I live. And yet I'm
not out there vending and meeting people that starts this year.
So you have to pick your marketing strategy, one that
you can really put your put your arms around. I
was gonna use text marketing, and I was like, yeah,
I'm gonna use text marketing because that could quickly add up,
like you can run out of text in a minute.
(30:07):
And I'm like, okay, now I gotta up the text.
I decided I'm gonna relaunch my app because now I'm
doing it my way, it looks nicer and it's more functional.
So I'm gonna do redo the app for good Morning
when that, and then I'm gonna go out and I'm
gonna talk about what I do and bend. So there
you have to go to the website good Morning when that,
dot com everything is that. I know I'll be talking
(30:28):
to get it all in for y'all. I really do.
But I want you to go to the website. I
want you to look at everything I've said, do your research,
do your own research. Find tool. It's so many tools
out there, Lort, It's thousands, and I'm just talking about
the ones that I know. It may be some tools
out there that you don't have to really do anything,
but just do it. I don't think that's the case,
not when it comes to a mobile app, but it
(30:48):
may be. I don't know. I know that I've used
boot Bolts and super super Base, and I know that
I've used a dollar, and I have my preface to
the two. So I love boat. Vote is thirty seconds.
You just gotta know how to go and connect super Base,
all right, and there's some videos out there to teach
you all that stuff. All right. That's all I got
for you today. I got to go, but I want
(31:10):
to thank you for listening. You could have been anyone in
the world, but to spend the last thirty one minutes
with me, and I love and appreciate you for that.
If you miss any episodes of this show, be sure
to go to good Morning when that dot com to
listen to past episode there under the podcast. Have look
at the article. It's right there for you. Go through
the article, do your research, sleep on and pray on it.
Whatever you gotta do. Lay on it, but figure out something.
It is a great space to be in right now,
(31:32):
but you got to set yourself apart from the rest
of them. You got competition. I'm sure you gotta find
out what's gonna make you different work. That's what I'm
working on the day before I launched the app. All right,
all right, I'll be back again tomorrow at ten am,
God willing you guys. Stay safe out there, and until
next time, my friends. Until next time, make it a
great day by everybody.
Speaker 1 (31:51):
That's a wrap for today's episode of The Business Blueprint
on Good Morning Whenett. Thank you for tuning in and
spending time with us. If you found value in today's show,
consider supporting us for just five dollars and ninety nine
cents a month. Every contribution helps keep this content coming
your way. Don't forget to subscribe to the podcast and
hit that subscribe button on YouTube at Good Morning Gwenette
(32:13):
for even more great content. And if you know someone
who could use this information, share the show with at
least two friends. Let's grow this community together. Until next time,
stay inspired and keep building your blueprint for success.
You're listening to the Business Blueprint on Good Morning Gwenette,
where host Audrey Bell Curny shares practical business ideas for
aspiring entrepreneurs. Streaming Monday through Thursday at ten am. This
show is all about helping people start businesses. For five
hundred dollars or less, Audrey breaks down simple, affordable ways
to turn ideas into income. Because success starts with smart
(00:23):
strategic moves, Get ready to take action and build something great.
Speaker 2 (00:30):
Good morning, good morning, Good morning all my Grenetia's out
there and Garnette Land and all of my friends around
the world. It's a beautiful day here in Gwennette County.
Fifty six degreens going up to high lovely seventy eight.
It's gonna be beautiful. Hope you guys are having a
wonderful start to your day. I am, and it is
a beautiful day and I'm happy to be able to
start it here with you today. Yes, so today I
(00:50):
got a good one for you. This is this is
one that I'm contemplating doing, so I'm sharing it with you. No, now,
I don't share my ideas, not the ones that I
plan on doing a lot. But then I share a
lot but this is a really good one. And today
I'm talking about how to start an educational mobile app
without knowing how to code. So I'm trying to determine
(01:11):
if I want to continue on the series of how
to start these things without coding. I do a lot
of stuff without knowing how to write. A line of
cold like I don't know how to write. Let me
tell you that's not true. I do know how to
I do know how to center something with cold like
I know how to put in the center. So if
I'm putting something on the website and I need it centered,
I know how to center it. So you have to
(01:32):
write in a like if it's not if you can't
center it from like the centering little button on the
on the website, which a lot of times when I'm
writing when I got a cold that I'm embedding in
my website, I can't do that. I have to put
it in acmls or the center properly, so when you
look at it, it's centered properly. I can't do that
other than that. Yeah, that's about it. That's that's the
extent of my coding. But here's what's exciting right now.
(01:55):
And I keep talking about this because I'm excited. You
don't even know need to know how to code? Well,
you need to know how to you need to well
that's not true, you need it depends on what you're doing. Right.
You need to understand coding, at least understand it. Because
the tools right now, the AI toos right now are
really good. You can go in there and type in
what you want and it'll build you something in thirty seconds.
(02:16):
Like literally, Like you want to build a website, and
I give you a prime example bolts bolt dot new.
The not paying me anything, I'm just telling you because
I have a subscription to the site. You can go
onto bolt dot new and you can tell that you
want to create a mobile app and tell them what
the app is about, and it's gonna create all the
cold for you, and then you can deploy the app
(02:37):
somewhere that's gonna be hosted. It is really that simple, y'all.
It sounds simple, it is simple, and it's very cost effective.
Like I talked about bolt before, I think the first
time I did it, I spent forty dollars and that's
because I was really new. I didn't know what I
was doing and I didn't know that the prompt prompt
engineering is for real, Like it's the truth. The prompt
(02:58):
needs to be so specific till when you put put
it in you don't have to make a bunch of changes.
I didn't do that. So when I put it in,
because it wasn't so super sense specific, it had to
keep rewriting the code, and every time it would write
the code, it would take money out of my bank. Right,
so you put in this, I paid twenty dollars. I
think it gave me either a million tokens or ten million.
(03:18):
I forgot which it was. But I paid twenty dollars.
I got all these tokens, Like great, I could just
sit here and run money, you know, figure out how
to do this. Well, it ate up my money and
then I had to go back and pay another twenty dollars.
So that's why I said forty dollars. But outside of that,
it is a phenomenal tool. Right now. Is there a
learning curve? Absolutely there is is a learning curve because
what kind of took me out was when I had
(03:40):
to connect it to a platform called Superbase. Superbases where
you collect data and store data for people, and that
was another feedby something I want to say that was like,
I think that was forty dollars too, So it is
a little bit of a learning curve hit. But here's
the thing. For me, I charged thirty five hundred dollars
to create simple apps. If it's something simple that I
can get done in a month, it's a thirty five
(04:02):
hundred dollars charge. And then it's you know, three fifty
a month for hosting it hosting the app. Right, But
that's pretty much what I charge. But it's simple, it's
not nothing super intricate. I can get it done in
a month, and then you gotta pay three fifty for
the hosting because for the maintenance and so you so,
so let me just say this, if you're thinking about
doing this, there's some things you have to understand. If
(04:23):
you're gonna do it yourself, you're gonna say a lot
more money, way more money, but you're gonna have to
learn right now. You may be able to find somebody
to say, Okay, I need you to create this for me.
If you have the budget for that, then go for that.
Because there are people out there who can get it
done in thirty days just like me, but they're gonna
probably charge a little bit more money, but they can
get it done in thirty days. I'm not advertising that
(04:43):
I create apps. That's not what I'm doing. What I'm
doing is giving you the opportunity to look at how
you can use this in an educational business.
Speaker 1 (04:50):
Right.
Speaker 2 (04:50):
So, for those of you who don't know, around the world,
our educational system is being I don't know, I don't
know what it's doing. It's a mess like everything else
in the United States right now now. But the one
thing that I thought about was, especially as they are
trying to erase the black history, like they're trying to
erase Black history in America. Go figure, black folks built America,
(05:12):
but they're trying to erase our history. And so I
started to think about ways to preserve our history. And
the first thing I thought about was a mobile app.
And now that being said, it's gonna take a lot
more than me just thinking about. It's gonna take a
lot of work. I'm not trying to say that this
is gonna be easy, because it's not. Because, just like
anything else, it's a business. Right. So, if you're thinking
about starting an educational app, you can pick a niche
(05:35):
in an educational space, you can pick an age group
in the educational space. What I like about mobile apps
right now is that they're on your phone. They're on
the phone, and people can just download your app from
the app store. If it's a free app, it's real simple.
If it's a payd app, and maybe a little bit
more intricate. But here's the thing. They can download the app,
(05:56):
put it directly on their phone, and as they're scrolling through,
I have a hundreds of apps on my phone. My
phone looks ridiculous, like I look at it like I
need to do. I've literally probably let me let me
count the pages of apps. Let me let me count
my app pages. This is how ridiculous. I'm gonna count
you how many pages I have an iPhone? I have
an iPhone Pro, I think an iPhone Max or something.
I don't have a real big, big one, but I
(06:17):
have the one right under that. So I got one, two, three, four, five, six, seven,
eight nine. I have nine pages of apps on my phone.
That's how many apps I have on my phone. So
that and that's taken up a lot of memory. But
I have nine pages of apps on my phone. So
let's put that into perspective. So each each page has four, eight, twelve, sixteen,
(06:48):
twenty twenty four, twenty four, so twenty four times nine
twenty so I have nine pages of app. Then you
got twenty four times. This is how crazy this is.
It's twenty four times now, y'all. I'm doing it on
the cal two hundred and sixteen apps on my phone
two hundred and sixteen. All right, Why am I sharing
(07:08):
this with you? I'm sharing this with you because I
download apps to things that I don't want to miss
information from. If you create an educational app for some
for a market, people who like the app and find
value in app will download it to their phones. I
don't care how many apps they have on their phone.
If it's gonna bring value to them and their families,
they're gonna put it on their phone. They're gonna leave
(07:29):
it there, and when you get ready to send a
push notification, guess what they're gonna get it. Now. You
may be thinking or I don't know how to do
no code. You don't need to know how to do
no code. What you need to know how to do
is understand the platforms that create no code, and there
are a bunch of ways for you to do this.
So a dollar is a platform that you can learn
that I'm gonna tell you that has a learning curve.
(07:51):
I try to dolload and I'm a little bit patient,
but I'm like, I don't know if I feel like
learning this or not, because I already know how to
create I already know how to create apps. Kind of
base for you with no code kind of sort of,
it's kind of sort of because I did create a
I just created an app. It had a lot of cold,
a lot a lot of cold because I built it
in that way. But I wanted specific things in the app.
(08:13):
But a dollar, if you spend some time learning how
to use a dollar, it'll create a mobile app for you,
and it has templates if you can if you can
do things with the templates. Templates are templates are there
to give you a guide normally time. Normally, they don't
look that great. So if you want to start off
doing this for yourself, you can go to a dollar.
(08:33):
It's a d al o. They're not paying me, EYI,
or they should be. I want to say, it's probably
forty nine dollars a month. Right. You get to upload
your app to the Android Store and the Apple Store.
You can sit there and learn how to use it
and create it. That's all day long under five hundred dollars.
Now here's the thing that's gonna get you. What are
(08:54):
you Who are you going to target with the app?
And it's it's a booming market right now. That the
industry for apps right now is it's like fifty eight
billion dollars. That's how craziness is. Like I remember when
apps for first came out, it was booming because there
were no apps on your throw. You had like a few.
Then people started developing apps and it went crazy. Then
it slacked off like it kind of got real quiet
(09:16):
and it was like, oh okay, there's an app. It
got real quiet. Now it got quiet, but people were
still making money. Now because of these tools, everybody's in
an uproar again. Because you can create a app, you
sit down and learn, you can create an app. It's
a learning curve and that's the that's just the beginning.
The real challenge becomes how do you market it? Before
(09:38):
you can even get to that point, who you making
this app for? Is it adult learners? Is it elementary learners?
Is it college learners? You know, is it a high
school learners? Who is it for? Is it senior learners?
Who's your app for? That's the first thing. You have
to figure out who it's for. Then you got to
figure out what's going to be in an app. What
kind of what are you teaching? Are you teaching maths,
are you're teaching science, are you teaching coding? What are
(09:58):
you teaching in the app? That's the next thing, right,
and then after you do that, you have to figure
out what the content is.
Speaker 1 (10:05):
Like.
Speaker 2 (10:06):
Now, everything I just said is still under five hundred dollars.
What it's gonna take you some time to learn a platform.
You can check out a dollar. You can check out
bot dot new. Bot dot new is really quick on
the front end, but you have to learn it so
you can understand the back end. See, the front end
is always easy to do because it's just like how
do you make it look pretty? It's almost like putting
(10:27):
up a website. That part is easy. It's the backside
of the app that's normally challenging for folks. And if
you don't know how to cold, that becomes a problem.
Now you can sit down with chat GBT. It'll teach
you how to cold like it's amazing, but you got
to sit there and learn. You can go to you
to me dot com and learn how to cold or
(10:47):
you can go to you to me dot com and
find a soft a software that create an app and
learn it and then come back and do it. You
can do all of these things yourself. The reason people
don't take the time to do that is because they
really don't feel like doing it. They want to skip
the line, so they I hire people to do it.
But for people like me who was a quick learner
because I am and I had, I recognized that that's
a god given gift, right that I can learn really
(11:08):
quick and then go back and implement. It's easy for me.
And I have said to people, oh it's easy, and
it's like, well it's easy for you. Like the things
that I think are easy, people are looking at me
like are you not? That is not easy. Like there's
a platform and I've probably talked about this before called
pick Ax, right. I love pick Asks. I went on
there and I was like, this is amazing. I created
(11:29):
like this little it's called deck crusher. Go to deck
crusher do pro You'll see what I created. I created
this this this this bike called debt crusher.
Speaker 1 (11:38):
Right.
Speaker 2 (11:38):
I did it like the seven days, and a lot
of that was really trying to get my artwork right.
I did it in like seven days. I was so excited.
So I was gonna teach people how to do it right.
So I put this class up, teaching them for free.
And people are sitting there looking at me like what
is she talking about? And I'm looking at them like
they can't be confused about this? Right they were, And
(12:00):
they never showed up again to the next class, And
I was like, is it the way I teach? Well,
it couldn't have been there. I think it's just that
people don't have the mindset to sit and learn, and
that's that's not a bad thing. They just don't like
I don't I don't want to cook. You know, there
are people who will spend hours and hours and hours cooking.
There are people who spend hours and hours and hours cleaning.
(12:20):
Not me. I want to clean up once for the
week and that's it. Don't mess up nothing. Same thing
about when you come to stuff like this. You may say, Audrey,
I know I can sit down and learn it. I
don't want to, and that's that's cool. Then you don't
have to listen to this. But the person who's saying, Okay, Audrey,
I'm patient. I'm a quick learner. I'm gonna learn this thing.
Then here you go. You sit down with a bolt,
(12:41):
dot new on a dollar, right, and you learn how
to do it. There is another one called Lovable. Now
it's it's just like boat, but I heard it's a lot.
It gives you a lot more than both both gives
you a lot. I'm thinking like bats. The boat's the ish, right,
But they say Lovable is just as good. I haven't
used lovable before. I use replicate, and I did like replica.
(13:02):
The only thing is something about replicase I didn't like,
which made me go to Bolt. Anyway, I know I'm
getting ahead of myself. I'm talking to tech. You go
to a dollar, I'm gonna send you to a dollar.
Go to a dollar. It has templates, it's very cost
effector you just got to learn how to use. Don't
even go to bolt, because Bolt the front end is
going to look amazing, but you got to understand how
to connect the back end with super base and all
(13:23):
that stuff. Don't don't go to bolt, go straight to
a dollar. Go to a dollar and learn how to
do it. But before you get there, decide on what
niche you want to be and who are you trying
to support? What problems are they having? You know, are
you trying to create a tutoring app?
Speaker 1 (13:39):
Right?
Speaker 2 (13:39):
What is it going to be? A language tutoring app?
That's an educational app? You know. Are you going to
create a you know, a science app. Are you going
to create an app just for girls in stem? What
are you going to create? You know what I'm saying.
So that's what you got to think about, all right.
So the market is big. It's fifty eight point eight
billion that's gonna hit by the end of this year,
which is great. You got spaces that needed. Teachers are overworked.
(14:04):
Some of them are doing a horrible job because they're overworking.
They have to teach so many kids. And think about this,
it's a whole bunch of different personalities. So not only
are you teaching, you know, you're not just teaching one
set of kids. Every period the bell rings in the
period change. You got a new set of twenty one
coming in with a whole new set of personalities, and
you're already exhausted from the first set. I'm just saying.
(14:24):
My brother used to tell me you should be a teacher.
I absolutely should not because I know my limitations and
being a teacher, I would have them. Yeah. Anyway, the
teachers are worn out, the parents are worn out. The
kids need a way to learn other than just being
on TikTok you know, Instagram all day long because that's
where they are twitch, playing games. Create something that they
(14:46):
can use that they can learn from. So you think
about early child education, that is a huge market. Babies
are being born, the parents want them to learn. The
ABC's kids love music, so if you put any kind
of tune to ABC's, they gonna dance and learn. They
just are Go look at YouTube. They got a chance.
I told my daughter yesterday, I said, look, I know
what you're trying to do right now, but I'm telling
(15:07):
you take a minute and look at this software and
then go look at YouTube channels for these kids. She's like,
I know, I'm looking at them. I'm like, wow, they
making money making money with that channel. Not only they
making money, to making millions. So you can put that
inside of an app, put it on the phone. My
granddaughter is six years old. She has an iPhone. She's
been had since she was four. It's just it's just
the way of life. You know, she face tiles me
(15:28):
all the time, and she has app. Now her mother
has like some kind of privacy the security thing on us,
so she can only get the certain channels. But here's
the thing. If your app is an app, the parents
don't mind putting it on the phone. And here's the
other thing about running an app. If you do really
well with designing the app, you're gonna pay about I'm
gonna say one hundred dollars on the front end, right,
(15:48):
and then month you're gonna pay about three fifty if
you can. If you can sell that app in the
app store for like six ninety nine, parents five ninety nine,
people are, oh, it's only five ninety nine, because that's
how people feel about five. Now it's only five ninety nine.
If you get enough five ninety nine, your app is
paid for. You ain't gotta worry about coming out of
(16:09):
pocket with the three fifty a month for the back
end and the one hundred dollars for the front and
you don't gotta wry about that. So that's four fifty month.
You don't have to worry about that because the app
is paying for itself. At that point. Everything after that
is gonna be profit. You know Apple is Apple is
gonna take their money. So I'll just know Apple gonna
take a percentage of yourself if you sell it in
an app store, and I will suggest you do that
(16:29):
because if you're gonna do in app purchases inside of
the app, it's against Apples rules to have apps that
are free on the App Store, but you selling stuff inside.
So that's like that fine print that you don't normally see. Yeah,
so if you're gonna, if you're gonna start making money
with app, charge a small for you right out the
game two ninety nine. Apple gonna take their ninety nine cents,
You take the rest, and now you can sell what
(16:50):
you want to sell. So you got early childot education,
you got K through twelve learning, you got language learning,
you got exam prep. You know s ATS and m
cats and all that stuff. You got that, and then
you've got people who want to do some continual education.
Here's another thing you can think about, and I'm doing
this for the chamber. You can set up an adult
education continual education probably partner with some of the local colleges,
(17:14):
create a certification program based on something that you know about.
So Let's say you are really good at HR. You
can have a whole HR academy online, an entire HR
academy where people can get certified through your academy, right,
and it'd be let's say your academy is called good
Sam's HR Academy. I'm just making this up, Good Sam's
(17:35):
HR Academy where HR professionals come to learn to be certified. Right,
you can take that and create your own certification. And yes,
you can do that. Like if you create courses that
are a good course in this you're doing all the industry.
You create a certification and when people go through your
training on your platform, they get certified under your training
(17:56):
under your platform. And I'm doing that for the GNET
Woman's Chamber right now. AI work for development is one
of the things that we're big on, and so I'm
creating courses to go up under the AI that people
can get certified for and that will be launching the
first April twenty first, I think it is. The academy
will officially be open April twenty first. So you know,
it's like think outside of the box. You know, if
(18:18):
you are good with finances, you know, if let's say
you're really good with Outlook, not Outlook quick Book. Right,
you want to like teach quickbook classes and you just
want your app to be based on nothing but Quickbook Academy.
That's it. And you go in there and you create
all of these put all these tools in there for
quick books. So here's the thing about that. Let's say
you work with tax prepairers and accountants. There are some
(18:40):
rules and regulations that they need to stay up on
if they're subscribed to your app because they use quick books,
they need to know what those rules and regulations are
because they may change year to year. Your app is
gonna make sure that they stay in to know what's
going on in their industry without them having to go
online and look for because they're gonna you're gonna every
time something new happens in that space, you're gonna send
a push notification to everybody who's downloaded apps, saying, hey,
(19:01):
this is what's happening right now, this is what the
government is saying you need to be aware of right now.
And they're gonna thank you for the nine ninety nine
that they're paying every money because you keep them on
point about what's happening in their industry. You understand what
I'm saying, So think outside of the box. That's education,
and not only yet, what's new with quick books that
could be a constant. You can do a newsletter. It's
amazing what you can do with these apps. Amazing. And
(19:23):
every time I think about the one I just created
is really cool? Is it gonna go anywhere? I don't know.
I don't have a clue. However, I'm creating another one
just for me, and I know that one's gonna go
somewhere because it's just me and I don't have time
to wait. So I'm like, okay that when it's finished,
I'm about to get it started like today, Like I
finished one. I got to hear back from the people.
(19:44):
That's a part of it, and when they get back
to me, we'll figure out what we're gonna do. In
the meantime, I'm about to create one for my business. Well,
I used to have one for good Morning when that
I didn't like it though I didn't like the way
it was laid out, I didn't like it. The one
I'm about to create now it's gonna be the bomb
for good Morning with all right, let's look at business models,
all right, So what is what I mean by business models?
(20:06):
Is it a free is it a freemium? Is it
just a subscription? Are you gonna have in app purchases?
Are you gonna have sponsorships? Are you gonna have courses?
All right, so let's talk about this for a second.
A freemium model means that when they come to the site,
when they come to your app, when they download the
app to their phone, there's something that they get for free.
(20:28):
But when they want the other thing that you're offering,
they have to pay for that. So you give them
maybe a blog up front for free. I created an
app for a young lady. On her app, there is
the free stuff. The free stuff is she has a
delely quote that's free. She has the word of today
(20:48):
that's free, right, But if you want to get into
the community inside of her app, that's not free. You
gotta pay for that. So she got a bunch of
free stuff on the front end that you can get
value from, Like you can come there, you can be
motivated because there's a quote that's going out every morning,
there's a new song, a new meditation, not a new song,
but a new quote that's going out, a new inspiration
(21:10):
word for the day that's going out that's free, that's
on the front, and that's how she started her. She
started a group like that, and she started by putting
out the inspiration for the day, like the word of
the day, which was nice and people love it. And
she was sending it by text messages, right, but something
happened to her phone and everybody stopped getting it. So
we thought something happened to her because she's sending out religiously.
That's when she realized, I need to add for that.
(21:31):
So now her motivational messages that she putting now she
literally do this herself. Like she said, God gets it
to her in the morning time she puts it out.
So she's gonna be the one going inside of the
app every morning and dropping that for free. But on
the back end, she has coaching and she has prayers
and all these other stuff that's on the back end
that you can't see because that's on the paid that's
(21:51):
called a fremium model. So you get free on the front,
but then there's some private stuff that you got to
pay for that's the fremium model. Then you may said,
I just want to be a straight up I just
want to be a straight up subscription model. I ain't
giving away none free. When you go there, you gotta pay.
That is a subscription, straight up. There's nothing free, welcome
or Hello. That's about all you're gonna like. The one
(22:14):
that I just created. It's so funny because I sent
it to my daughter to take a look at Like,
take a look at it. What you think? Say? She
loved it? Right, but it's really nice. It's a really
nice app. But everywhere she clicked on the outside of
the hello this about us kind of thing, everywhere she
clicked right, you had to sign up now right now.
It's in test mode because it's not in the app
(22:35):
stores yet, so she could sign in for free to
go look into the back office and see all of
the things that I built into it, and so she's like, yeah, everything.
Had to sign up of course, because there is no freemium.
That's a straight up subscription. You're gonna get some it
will be some free stuff. I think the music may
be free on the front it's something that's gonna be
free on the front end. But for the most part,
it's a subscription and that purchases that you have something
(22:59):
inside of the app that you're selling. Let's say, for instance,
you got merch inside of the app. That's called an
in app purchases. If you have an ebook inside of
the app, that's an in that purchase. Right, that's what
in app means. People go inside your app and they
buy something inside of the app. That's an inap purchase.
Ads and sponsorships. Now, let me tell you what I
like about this, and this is what I'm gonna be
doing with my app. If you get a a if
(23:21):
you get a lot of downloads for your app, people
are gonna start to pay attention. And when they start
to pay attention, they're gonna come to you and say, hey,
can we sponsor? Can we run a sponsorship or ad
inside of your app? Because we know that you got
fifty thousand downloads for that app. That's talking specifically to
the people that we want to get in front of.
That's that's the key. It's specific. I live in Gwinnett County, right,
(23:44):
they're a little bit probably over one point one million
people in Gwennette County are close to that. If it's
not definitely a million, we know that, but I'm thinking
it's probably more. By now, I'm going to create an
app for good Morning Gwenett, and my goal is to
get as many people in that app as as possible.
And here's why, because I know that's like eyeballs, that's
like you built an audience. If I can get my audience,
(24:07):
my goals get one hundred thousand downloads to my app
this year. That is a lot of people to be
in front of. So if you got a restaurant and
you're in Gonnett County and you want to run a
piece of special for Tuesday, guess what you do? You say, Hey, Audrey,
I need to push out an AD for today. I
got a special pieza. I'm wanting something new in the
piece of parlor of today. Guess what you do? You
(24:28):
send me some money through Strike, you send me the AD,
I drop it in, I push it out. Just as simple,
just that simple. So you build up your apps, you
build up your app downloads. So now you have this
tool with this audience. Just like everything I do Good
Morning Ginette. I'm building an audience, a podcast audience with
the app for good Morning Ginette. I'm building an app
(24:49):
audience with the YouTube channel. I'm building YouTube channel in
your audience. You know, with an Instagram. I'm building an
Instagram audience. Oh, Facebook, Facebook audience. These are eyeballs. People
want these eyeballs. They would pay you for that. All right,
all right, all right. So we talked about your target
audience and talked about the tools that you're gonna use.
Now let's talk about some pros and cons. The expenses
(25:12):
of there is really it's really inexpensive to get started
right to start it right now boat started playing, It's
like twenty nine dollars a month super Base. They got
a free tier, but there's also a paid tier. Your logo.
You can go get that from Canva or Leonardo. The
domain name twelve thousand and seventeen cent from GoDaddy. If
you're gonna do all the content yourself, I would say
(25:34):
you use some AI. You may spend fifty dollars depending
on what you're using, Like if you use I use
Leonardo and I use chatt topt Between the two of them,
I think I paid thirty five dollars. You know, you
got to put it in the app store, So you
got to become a developer, and for Google and a
developer for Apple. Apple is always the toughest. Google is
pretty simple. It's twenty five dollars for life. Apple is
(25:56):
ninety nine dollars a year and you have to renew
that every year or else they take your app down
your marketing budget for your app. You can start anywhere
you want to with that, Like you can start for
one hundred dollars and put it out there. All right, Now,
let's talk about some pros and cons real quick. All right.
The pros. It's a high demand for educational tools. It's
high all around the world. It's passive income from subscriptions
(26:19):
and cells. Now it ain't really passive because you got
to still be marketing. It's very scalable across multiple age groups,
Like it depends on what you're trying to do, Like
you can have one for parents and students. You can
make it whatever you want to make it is what
I'm saying. It's scalable. And then no cold tools. They're amazing,
They're amazing. Those are your pros. Pros are in high demand,
(26:42):
passive incomes through subscriptions and sells, scalable across multiple ages
is age groups, and there's no cold tools that make
it possible. Now, let's talk about some couns. You could
have a learning curve if you're not gonna sit down
and learn how to use the tools. Yeah, you might
have learning I use a dollarg a dollar is it's
not hard, but it was a challenging for me, and
(27:03):
I think everything is easy. I was like, I don't
feel like learning this, and I just didn't feel like
learning this. I was like, I don't feel like learning this,
Like I'm not gonna use it. I'm gonna use what
I use. It's easier for me.
Speaker 1 (27:14):
Now.
Speaker 2 (27:14):
I could have sat there and learned how to master
or dialog, but I didn't need it because I already
knew what I was doing. Okay, so you may have
a learning curve. App stores can be extremely competitive, so
you got to figure out how to market and think
outside of the box. You have to. With education, you're
probably gonna have to keep on creating content and doing
(27:34):
content updates, especially if you create an educational tool. Let's
say you create an educational tool for real estate agents.
There are laws and regulations that changed annually. Those so
you got to make sure that your app is up
the snuff with that, right, the app still got policies
and improval processes. Google is pretty simple. Apple not so
much so. That's a con Apple is always the toughest, right,
(27:57):
and you need to offer some real educational value to
gain trust from people. That's just how it is now.
I can't go through this whole marketing strategy, but it's
all on the website. Go to good Morning ginete dot
com to look at the marketing strategy because once you
get the app done, that's the easy part. The tough
part then becomes the marketing behind it. Go to good
Morning ginette dot com. There is a section in section
(28:19):
eight called marketing. Look at the marketing section. This is
the business blueprint. That's why I'm doing it. Look at
the marketing section and pick the one that you can do.
If you can't do all of these, pick one, pick one,
just one, and just go all in on that one
and do everything you can. Like for me, good Morning Ginette.
My game plan right now is to be out on
(28:41):
the streets so people can download the app. Because if
they download the app, they get the podcasts, they get
the website, they get the story that I'm gonna build.
They go everything in at one app. So if I'm
out there on the street and people get to know me,
they get to see me, talk to me I get
to see them and talk to them and they can
download the app, but they get to understand them brand
something that I have not done before on a large
(29:03):
scale this year. That's the plan, like right now, starting today,
that is my plan. Create the app for the Good
Morning Gwenette be out on the street. I ordered a tent.
I'm telling y'all, I'm not playing games. I ordered me
a tent so I can go and be a vendor
so people can get to know who I am, what
we do at Good Morning Gette. Yes, that is the plan.
I have to get out there and be seen because
(29:24):
that's the part of my branding, all right. So there
are some marketing strategies here, and you may have to
do the same thing. You may have to do the
exact same thing, but pick the thing that you know
you can do. I know that I talk every day,
I know that I write every day, but I do
not get out into the public where I need to
be because it is a hyper local podcast and news
site like it is. Yeah, I talk about business and
(29:46):
all that, but Good Morning Gwenette was started because it
was about Gwenette County, where I live. And yet I'm
not out there vending and meeting people that starts this year.
So you have to pick your marketing strategy, one that
you can really put your put your arms around. I
was gonna use text marketing, and I was like, yeah,
I'm gonna use text marketing because that could quickly add up,
like you can run out of text in a minute.
(30:07):
And I'm like, okay, now I gotta up the text.
I decided I'm gonna relaunch my app because now I'm
doing it my way, it looks nicer and it's more functional.
So I'm gonna do redo the app for good Morning
when that, and then I'm gonna go out and I'm
gonna talk about what I do and bend. So there
you have to go to the website good Morning when that,
dot com everything is that. I know I'll be talking
(30:28):
to get it all in for y'all. I really do.
But I want you to go to the website. I
want you to look at everything I've said, do your research,
do your own research. Find tool. It's so many tools
out there, Lort, It's thousands, and I'm just talking about
the ones that I know. It may be some tools
out there that you don't have to really do anything,
but just do it. I don't think that's the case,
not when it comes to a mobile app, but it
(30:48):
may be. I don't know. I know that I've used
boot Bolts and super super Base, and I know that
I've used a dollar, and I have my preface to
the two. So I love boat. Vote is thirty seconds.
You just gotta know how to go and connect super Base,
all right, and there's some videos out there to teach
you all that stuff. All right. That's all I got
for you today. I got to go, but I want
(31:10):
to thank you for listening. You could have been anyone in
the world, but to spend the last thirty one minutes
with me, and I love and appreciate you for that.
If you miss any episodes of this show, be sure
to go to good Morning when that dot com to
listen to past episode there under the podcast. Have look
at the article. It's right there for you. Go through
the article, do your research, sleep on and pray on it.
Whatever you gotta do. Lay on it, but figure out something.
It is a great space to be in right now,
(31:32):
but you got to set yourself apart from the rest
of them. You got competition. I'm sure you gotta find
out what's gonna make you different work. That's what I'm
working on the day before I launched the app. All right,
all right, I'll be back again tomorrow at ten am,
God willing you guys. Stay safe out there, and until
next time, my friends. Until next time, make it a
great day by everybody.
Speaker 1 (31:51):
That's a wrap for today's episode of The Business Blueprint
on Good Morning Whenett. Thank you for tuning in and
spending time with us. If you found value in today's show,
consider supporting us for just five dollars and ninety nine
cents a month. Every contribution helps keep this content coming
your way. Don't forget to subscribe to the podcast and
hit that subscribe button on YouTube at Good Morning Gwenette
(32:13):
for even more great content. And if you know someone
who could use this information, share the show with at
least two friends. Let's grow this community together. Until next time,
stay inspired and keep building your blueprint for success.
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