Business Blueprint: How to Create and Sell AI-Powered Personal Finance Tools

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In this episode, we dive into the blueprint for creating and selling AI-powered personal finance tools. Learn how to leverage PickAxe to build custom financial chatbots that help users manage budgets, track expenses, eliminate debt, and plan for retirement. We’ll break down the must-have features, startup costs, monetization strategies, and marketing tactics to turn your AI tool into a profitable business. If you're looking to tap into the future of finance and technology, this episode is a must-listen! 🚀💰
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https://DebtCrusher.pro
https://FIANavigator.com
PickAxe Is what I used to create both of these tools.
https://beta.pickaxeproject.com/?utm_campaign=AFFILIATE_5PFW1LW

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The #1 hyperlocal podcast in Georgia, produced by Noise Media Network. Covering daily local news, business blueprints, global politics, money matters, and the latest in tech. Produced & Published by Audrey Bell-Kearney.

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Episode Transcript

Speaker 1 (00:01):
You're listening to the Business Blueprint on Good Morning Gwenette,
where host Audrey Bell Curney shares practical business ideas for
aspiring entrepreneurs. Streaming Monday through Thursday at ten am. This
show is all about helping people start businesses. For five
hundred dollars or less, Audrey breaks down simple, affordable ways
to turn ideas into income. Because success starts with smart

(00:23):
strategic moves, Get ready to take action and build something great.

Speaker 2 (00:30):
Good morning, Good morning, Good morning on my Gwenetian's out
there in Gwenette Land. It is a beautiful day here
Gwenette County forty one agrees, going up to high sixty two.
I've been out early, early, early this morning. I left
out the house at six thirty four this morning. And
here's why, y'all know, I talked about starting businesses all
the time because this is what I loved. This is
what I loved. But I had an epiphany over the weekend.

(00:52):
You know, I had a birthday last week. So I
had a birthday last week, got celebrated and was last week.
I didn't know last week before last I celebrated my
birthday and I've just been thinking about just just just
my life and like, you know, the things I want
to do and like things that I love to do,
and just things that I haven't done, and just having

(01:13):
like this big moment of reflection reflection. Right, So y'all know,
I love doing podcasting and media and blogging. I love
all that stuff. I do it every day, all day
and good morning when that is my baby. I've been
doing it now almost seven years December be seven years.
I love it. But I was like, I want to
do something else in the space, but I want to

(01:34):
do something on the personal development side. I don't think
I've ever done anything on personal development, right, And what
got me thinking was I was thinking about finance. For
those of you who don't know, and you probably don't
know because I never talked about it. I've had my license,
my financial advisor licenses nineteen ninety nine, and I started

(01:56):
out in insurance and now you know, I'm gona certify
a fifty fixing that senuity advisor. But I don't talk
about it. Nobody knows about it because I don't talk
about it. And I literally got licensed and I think
it was June nineteen ninety nine, and I haven't really
done a lot with my license because I really didn't
know what I wanted to do with the license. With

(02:17):
license I wanted to and I wish, I wish to
god I had been with a group of people who
had said, okay, or you go ahead and get your
your securities license, right, because that's what I's That was
the reason I got my financial my financial advisor license
with the state of New Jersey. I'm licensing in the
state of Georgia, but I originally was licensing the state

(02:38):
of New Jersey, so I have a dual license. As
matter of fact, I think I got to check my
dual license to make sure it's still active in Jersey.
But anyway, as a matter of fact, I was licensing
three states. I was licensing Jersey, New York, not not
in New York, Jersey, North Carolina, and Georgia. I got
to check both of those and make sure that they
are still active. But anyway, I've been licensed in Georgia

(02:58):
since twenty eighteen and I have not really done anything
with that license. But I have a I have a
business partner, and she is that's all she does. She
talks about finances all Now, that's not all she does.
She does other things too, but her prime, her prime
focus is her financial advisory business, and she does really well.
She she talks a lot about UH stocks and bonds

(03:23):
and you know, how to get yourself set up with
portfolios and all of this stuff. So she's my financial
advisor as far as setting up portfolios. But I'm an
annuity certified annuity advisor, so I can do that. So,
you know, she and I had a conversation about, you know,
me doing fix index annuities and fixed annuities, and that's

(03:43):
all I focus on. I don't know, focus on variables,
and I l v as none of those is fixed
and fixed index. That's that's my specialty. So I haven't
really been doing it. And we talked about me doing that,
and now's over me. You know. It's always okay, well,
if you're gonna do this, how are you gonna do it?
And it always comes back to media And I'm gonna
get to my topic today, but I just wanted to

(04:05):
give y'all some reference to the tool I'm going to
talk about. So it always comes back to doing this
thing right here, talking to you guys about building businesses
and you know, how to leverage all these great tools
that I talk about all the time. So anyway, I
had to pay for me about something I wanted to start,
and I wanted to start. I wanted it to be

(04:26):
a lifestyle a lifestyle business, right because I've never really
did a lifestyle business. I talk about business all the time,
but I've never done anything where I talk about me
not real, not for real. I started out doing a
blog long time ago. God, I can't remember the name
of the blog. This is when block and first came out,
first came out. I started out doing a blog long
time ago. It was like a personal development block but

(04:47):
I don't think I did but because nobody it was new,
nobody really knew what it was like, what is blocking thing?
But anyway, I did it probably for like a month,
and then I kind of just faded away. But now
I want to do a show based around person development.
At my age I find that there are a lot
of women in my age range who are looking for

(05:08):
either more financing, a better life. They're looking for security,
you know, this is what they're looking for at this
time in their lives. And so when I say at
this time in their lives, women who are like fifty,
not just women, but people who are like fifty and above.
But I'm around a lot of women who are like
fifty plus, right, And I started to think about that.

(05:31):
And I'm laying in the bed on Sunday, which is,
for some reason, my clarity day. It's always it has
always been my clarity day. I don't know why. Maybe
because I'm not thinking about business so much and I
can things come through anyway. I thought about this business idea,
and I was supposed to be chilling out yesterday and
just kind of relaxing, and that didn't happen because once
I got the idea, the whole plant. So what happens

(05:54):
to me, Guys? When I get an idea for something,
The entire blueprint for me rolls out of my head
like everything, like everything that I'm like, the whole strategic
plan plays out in my head like immed, like once
I get the clarity of like, okay, this is the thing,
and then I get the name, then I go and
get a picture, and once I do that, the whole

(06:15):
plan just rolls out. So now I had to get
out the bed and put the plan on paper, well
on my computer, because I had to get it out
my head. So had this idea about this new plan,
and it was called, uh, it's it's called floorish Flourish,
flourish smart, right, because I feel like I'm flourishing right
now in my in my uh in my mid years
I'm calling my mid years, in my mid years. I

(06:35):
feel like I'm flourishing, and I want to flourish and
I want other people to flourish and in mid years.
And so I call it floors smart. So and it's
it's retire smart, earn smart, lift smart. That's my that's
my tag, and because that's where I am in my life.
So anyway, I started out working on the retire smart part.
Why because if I decided to retire, I think I

(06:58):
got nine years left. Yeah, I'm dating myself. Figure it out,
you guys, figure it out. And then I had like
nine years left of something before I could be of
a retirement age. So the first thing I thought about was, Okay,
I want to build a financial tool. This is me.
This is leading to the segment. I want to build
a financial tool with AI that kind of help people

(07:19):
figure out how to how to do annuities and then
once they figure help them understand what annuities are, fixed
annuities and fix index annuities. Once they figure out what
they are, then then they can come to me so
I can set it up. Because even though you figured
it out, it's not something you can do yourself, right.
You have to go to a financial advisor. So when
they figure that part out, then they can come to

(07:40):
me for help. All right, So how did I create
this financial tool? So that's the topic of today, how
to create a personal financial tool with AI and so
I have. This is my second financial tool that I've created,
because my first one, if you guys don't remember, it's
called deck Crush your Pro and it you go to
debt crusher pro dot com. Debt crusher pro dot com

(08:04):
you'll find it. It's say, tools to help you manage
your money. It helps you get out of debt. It
has a calculator there so you'll know what you're spending.
I just felt like this was a tool that was needed.
So with this tool, though, I'm talking specifically to people
who are fifty years and older. So my new this podcast,

(08:25):
my new YouTube, all this stuff. It's gonna be called
Flourish Smart, and it talks about how to flourish when
you when you get to your mid years fifty plus
right your mid years. But anyway, I decided I wanted
to create this tool. It's called the fear fea FEI Navigator,
which stands for Fixed Index Annuity Navigator, because a lot

(08:47):
of people don't even know what an annuity is a
fixed indexinuity. I specialize in fixed annuities and fixed indexinuities,
and our work need to provide those tools. So I
wanted people to get to understand what they are, like,
what is a fixinguity versus a fix index annuity? When
you go to flirstsmart dot com. Not yet, it's not up,
but when I get started, you can go there and

(09:08):
learn all about that whole thing, because that's what I'm
going to be talking about over there, along with lifestyle
and business, you know, just this whole holistic, authentic me
kind of thing. So I wanted to talk to you
today about building your own personal financial tool that you
could actually sell. Now. When I created a Debt Crusher pro,

(09:29):
I created it because I know people there are a
lot of people who want to get out of debt
right and the because the tools are available, I'm like, man,
I might as well go ahead and create something that
people can go in there and use now I can
tell you when you do that that financial assessment, it
is long. I'm telling you as long because I created it.

(09:50):
And then I went back to taking myself and I
was like, oh my god, like what did I do?
And I didn't do it to make it long. I
did it so you can actually understand like where you
see it financially. So that was the financial tool that
I created just for the general population. That tool is
called de crusher dot pro. That crusher dot pro, that
crusher dot pro. So that's h T T p S

(10:12):
colon forward slash, debt crusher dot plg crow. If you
go to the website later, there's an article there and
you it'll be a link there so you can go
click directly to Good Morning Net click on the link
on this article on this episode for today or this
article for today, and it's a blue It's called the
blueprint for building the Personal AI Personal Finance Tool. I'm

(10:33):
gonna have a link to debt crusher dot Pro. I'm
gonna have a link to the fear Navigator there you
can go take a look at them. So fear navigators
f I a navigator dot com. F I a navigator
dot com. But I have it. I have them hyperlinked
inside of the article, So just go to the article. Now,
if you think about this, there are so many tools
that you can create. Now, a lot of people create calculators,

(10:54):
and they create calculators for free. And here's why they
decide to create calculators. They create calculators because calculators bring people.
You know, that's not my milkshape bring all the boys
to the yards and did that song? Well, my calculator
brings all the boys to the yard because they're looking
for some tool. They looking for tools, right, So your
calculator can bring all the boys to the yard if

(11:16):
you create one. Now, there are great tools out there.
You don't have to figure out how to create them.
You can go and create a calculator. But I want
to talk specifically about the tools that I've created, the
two financial tools that I've created. Okay, that crusher Pro.
I created debt crusher Pro in such a way that
I wanted people to first understand where they sat financially, right,

(11:38):
So I made sure that there was a financial assessment
in the tool. That was that had to be in
the tool, because if not, how you're going to figure
out where you got to go? So I set it
up that way so they can first take the financial assessment.
Then once they take the financial assessment, they can figure
out how to get out of debt. A lot of
times people can't get out of debt because they don't

(11:59):
have enough money. So I made short it out, said, Okay,
if you don't have enough money, let's put in some
some side hustle, a side hustle tool inside the tool
right now, this is where you can go in there
and figure out how to, you know, make some extra
money and things like that. So now you got the
you got your goals that you set, you got the
you got that crush your financial advisor, you got the

(12:19):
financial assessment, you got side hustle academy in there. Now,
once you make the money. And this is how I
built that crushing probe, which I thought this was just
a really great tool, not because I built it, but
because it's a really great tool once you make the money.
Now there's an investing academy in there, so you gonna
go in there and learn what investings are like, what
the stocks, where there, mutual funds, our our aids and

(12:41):
college funds, all those kind of things. That academy is
inside the tool. Now you make you've got debt free.
You got to started a side hustle, so you make
an extra money. You put some money investments. Now how
do you protect your assets? I put an asset management
academy in there. Why because you done got a right
you're going to start making some extra money. You started

(13:03):
investing some money. Now you got some assets. You gotta
know how to protect those assets. So I put an
asset management tool inside my tool. And if you need
to talk to me or one of my partners, it says,
talk to an advisor at the last at the end.
That is a great tool, y'all, and it is a
financial tool. Now let me tell you how I did it.
I did it with Pickax. That's how I did it, y'all.

(13:25):
Hear me talk about pick As all the time on here.
I talk about pick As all the time. Is because
it is a great tool to get it done right. Now,
how do you identify a market need? Do you know
anybody who don't have some kind of debt? I'm just
saying somebody, even the richest people got debt. They may
not be worried about how to pay for the debt,

(13:47):
but I guarantee you they have some that they owe
somebody something that's called a debt. All right, People who
are trying to just learn about money. Financial literacy, my
FEAR tool, my FIA tool that is to teach people
our FIA's financial uh fixing, vextinuities and fixed annuities, so
that when they go to a financial advisor, it may
not be me, it may be somebody else, but when

(14:08):
they go to that advisor, they are knowledgeable about what
the people are saying to them. Let me let me
tell you all a quick story, and this is I'm
gonna be quick. When I first started my first company,
it was called Big Beautiful Dolls. So Georgia my friend
and I she's one of she's my business partner, one
of my best friends, like my big sister. We started
this company called Big Beautiful Dolls. We invented her. So

(14:30):
it was an idea that I had about a doll
that was plus sized, but there were no plus sized
dolls on the market at the time. Now there are.
We were the first. We were the first one to
invent the plus sized fashion doll. And we were looking
for money to get this idea out of my head
and make it a physical product. We went to an
investment meeting. So we had we had we had been

(14:52):
on TV on Fox TV in Dallas, So we flew
from Newark to Dallas for the weekend to be on
a show called Insight that was on Fox TV. Right,
so we went to the Fox station news station we
were on to show. The lady interviewed us. Her name
was Rochelle. Shout out to Rochelle. She interviewed us about
the dolls. We flew out of Dallas back back into

(15:12):
Newark Airport right, flew out of Dallas back to Newark,
got in the car and drove to Long Island, New
York to meet with this guy to tell us about
how to get this money. We thought he was going
to give us some money, but what he gave us
was an education about the money and how to raise
money and what to look for. Okay. We sat with
him for about three or four hours at a diner

(15:33):
in Long Island, New York, and he was very generous.
All we had to do was buy him a hamburger.
He said, all I want is a hamburger. And he
was very generous with telling us what to do. Now
I look back now and I think about man. We
had some We had some balls back then. Now it's
like you know more and you're more afraid than ever.
Back then we were fearless. Anyway, I digress, went to

(15:56):
New York, went to Long Island, sat with him in
this dining fly three four hours. He talked to us
about how to raise money for this business, right because
we were educated. The next meeting we had was at
a restaurant in Orange, New Jersey, with another investor who
was a part of some fund out of New York.
But he happened to live in like South oornge New Jersey.

(16:17):
South Thorne, New Jersey is very nice. It's affluent, just
like Maplewood, which is where I lived before I moved
to Georgia. Af fluent neighborhoods. You'll find a lot of
the like sub actors live in South Orange and Maplewood
and West Orange and Montclair. The soap opera stars, they
all lived there. You got publishing people that lived there
from the publishing industry. Right. I lived in that space.

(16:40):
And we met this guy at at an Italian restaurant
in Orange, New Jersey, because we had met with the
guy in Long Island first. By the time we got
to Orange, the guy that sat before us. He was like,
I'll give you fifty thousand dollars, but I want fifty
percent of the company. This is what he said to us.
Because we had that first meeting, we knew that that

(17:02):
was a bad deal. Not only did he wanted fifty percent,
he wanted management rights, which means he wanted to be
our boss and our company. We kindly walked away from
that very much. Fifty thousand dollars that we needed we walked.
We needed that fifty thousand dollars like we needed oxygen.
But it was like a note. And because we had

(17:23):
had the first meeting with the first investor mentor, we
knew by the time we got to this one that
was a bad deal. What we did not know was
how to count of make a counter offer. We did
not know that because had we known that, we were like, nah,
we'll give you twenty five percent for fifty and you
ain't got no management rights. So we didn't know to
say that. But I said all that to say, people

(17:43):
are looking for information to help them improve their life.
People looking for information and help them improve their financial fitness.
The financial literacy you can create a tool for that.
You can create a database just on one thing. Listen,
the fear Navigator FIA navigator is just a fixed index andies.
That's what it's for. Will they find out about other
annuities in the yes, but for the most part is

(18:05):
talking to them about fixed index annuities and fixed annuities.
It is a tool that I created with pickaxe. That's
what it does. You have to find your tool. Now
you can create a tool for entrepreneurs who are looking
for financial planning right they need the budget, they need
profit and law statements. You may be able to create
a profit and law statement generator. They go in there,
they punching some numbers. It generates a profit and law

(18:28):
statement for them. Do they have something like that? Probably so.
But here's what you do, and you can make it
a standalone product, like right now. If I didn't want
to promote anything but that Crusher pro or to Fear Navigated,
I could. There are standalone products both of them. I
don't have to promote them inside of anything. But because
I talk about money every day or every other day,
it makes sense for me to promote them inside of

(18:50):
what I'm talking about. If you know that you work
with a lot of entrepreneurs, and helping them get in
their business started create that they're gonna they're gonna need
a profit and loss statements. They're gonna need those statements, right,
especially if they're seeking some type of funding, They're gonna
need those. And nine times out of ten, if they
don't have money to pay like a bookkeeper or an
account or anything like that, they're not gonna have those

(19:11):
because they're not gonna even have their financial house in order.
How do I know because I used to be that
person and I talk to a lot of entrepreneurs every day.
Why because I'm the president of a chamber. So you
may want to create a tool for entrepreneurs to help
them with financial planning, right. You may want to create
a tool for investors who will look for market insights. Now,
if you know your stuff in this space, I don't

(19:32):
know my stuff in this space. You know to talk
about marketing insights, right. However, However, that doesn't mean I
can't create a tool to do so. Because AI is
doing great things. Now, will I create an AI driven
market insights tool?

Speaker 1 (19:46):
Later?

Speaker 2 (19:46):
Maybe? Right now, I'm focused on that crush a pro
and I'm focused on the Fear Navigator. Why because those
spaces I know, right, but these are the type of
tools that you can create. Now. Both of those tools
are are on twenty four to seven. And guess what
people can say if you go to fear right now.

(20:07):
I have embedded my Google calendar inside of fear. So
once people go through and ask all their questions, they
feel come through that I'm not they ready to move
to the next level. There is a Google link inside
of fear so that way they can click the link
and get on my calendar and we can have a
conversation in person. Guess what this does for me? This
kind of like, this kind of like qualifies people before

(20:29):
it get before they get to me, like before I
get on the phone and spend time trying to explain it. Nah,
I'll go there. You can learn about it by going
to fear navigator dot com. You can learn about how
fixing the connunities right there. When you got more questions,
are you ready to get started? Now you get on
my calendar. Let's talk. But that is a tool, all right,
all right? And I made it free. I'm trying to

(20:51):
figure out who I want to like, I might I
might have one tier where there's a paid tier. I
have to figure that right out. I haven't figured it
out yet. All right, Now, you want to make sure
that your tool solves a problem, right, The tool needs
to solve a problem for people. People don't want a
tool just a tool. They want something that's gonna solve
the problem. For people who are fifty plus, they're trying
to figure out how to retire comfortably. They're trying to

(21:13):
figure out how to invest money but not lose money.
They're trying to figure out, you know, do I get
this money every month or do I get it every year?
Do I get it quarterly? Do I get it buy monthly?
How am I getting my money? Because I need to
be able to retire with a peace of mind. Right
for other people, I'm trying to buy this house. Okay,
everybody knows when people are trying to buy a house,

(21:33):
they got to get that credit streight. So now you're
trying to buy a house. So you go to debt,
crush your pro you find out where you are, how
upside down you are with your finances. You put a
plan in place, so I start your side hustle and
make some extra money. You take that money, you pay
off the bills, and you take some other money. You
put it into an investment account. Now that got the
money for the house. You get to buy the house.
Ain't put the house the money. Everything inside the asset

(21:55):
management tool to protect your assets. I know I said
a lot. Go back and listen to the episode again.
I know I said a lot. So you want to
solve a problem, right, You want to solve a problem
you don't want you want it to You want your
your your chat by your smart your smart tool to

(22:15):
be friendly, and you could tell it. I need you
to be friendly. I need you to be empathetic. I
need you to be patient right now. Because they got
some chat bots, so people have designed they are schnitty.
They got like they spicy, they got attitudes like one person.
I remember watching one thing and I want to say
it was that it was a Windy's chat. It was something.
It was some chat bot, and the chat bok got

(22:36):
smart with the person and they were like, oh h
this chat is spicy. Let me tell y'all something. We
are on the verge of these bots. They already smarter
than we are. Somebody asked me the other day, they said,
the chatbot is not smarter than me. It's like, of course,
it is. It is absolutely smarter than you. Why is
it smarter than you? Because it could go and find
information instantly and give it right back to you instantly.

(22:59):
You can't do that. You got to go spend hours
researching something and you got to learn about it, not
the chat by thirty seconds. You gotta answer. But anyway,
the chat bots are smart, and you can say, I
want you to be nice in my client. I want
you to be over you know, empathetic, you know, don't
get rid of all the jargon. Make it simple so
they can understand. You can tell, you can tell your
chat bot talk to them out as if they're on

(23:19):
an eighth grade level, because that's like normally what people
stop at. When they stop at eighth grade. You want
to give it those type of prompts. Now, can you
start this business for under five hundred dollars? You absolutely can't.
Here's how because remember I told y'all I use I
use pick axe.

Speaker 1 (23:37):
Right.

Speaker 2 (23:38):
Pick axe cost me twenty dollars a month. I think
they've gone up to twenty nine. I got in when
it was like twenty. It was fifteen when I got
in when I started using them, and now they're growing
so rapidly. Now they're at twenty nine dollars. I believe
they're gonna go up higher, but I'm trying to stay
locked in right at my twenty dollars. Yeah, I'm cheap.
Sometimes I'm cheap. But anyway, you can use tools like pickaxs,

(23:59):
you can use like Manda Chat, you can use like Oh,
you can use there's so many tool like bytpress. You
can use so many tools to create these these these
different type of tools. You can create a budgeting tool
like people some people don't know how to budget. You
can create a digital budgeting tool. And guess what, here's
another good thing you can think about. So if you're

(24:20):
thinking about, let's say you want to do an app right,
you could literally create a mobile app with without coding,
without knowing how to write a line of code. Your
mobile app can be a financial tool. You can deploy
that app to the app stores. Now you have a
financial tool inside of the app store. I think I'm
gonna teach a little bit more about this. Haven't made

(24:42):
up my mind about that yet because people don't show up,
and I be pissed off because it's free and ad
don't show up. So I'm thinking I don't know, but
anyway that becomes your tool that people can download. You
can go to the app stores and I'm sure there
are a bunch of financial tools over there, but you
need to look at them. Is it something that you
can fit together? You know, you may want to say,
I want to include a debt reduction planner along with

(25:05):
a retirement planning tool and put them together, like make
your own tool. I want to do a car expense
tool with a budgeting assistant tool. Just create something new.
Somebody's gonna find some value in that tool, especially when
it pertains to money. You know, you may have you

(25:26):
may have a car dealer and they don't even have
a tool just for them. You may say, I want
to go very industry specific. I want to create a
car maintenance plan calculator just for car dealerships. And I
just made that up, And that do sound good? I
just made that up. Y'all think about that for a second.
They probably have they probably have a software that helps

(25:48):
them manage that. But what if they had like an
app right on the phone. What if they had an
app that the mechanics who take care of the cars
can just go in there and look at stuff. And see, okay,
we did the maintenance on this one, this, that, and
the third black. Yeah, I know it's the computer, I know.
But what if it was an app what I was.
What if it was an app that your clients can
put on their phone to make sure that they're notified

(26:10):
when it's time for them to coming and get an all change, right,
And what if there's a calculator that gives you the
updated price. Because the last time I got an aill change, right,
I think I paid forty seven dollars. I recently got
my aill change it was eighty nine dollars. I said
to my husband why, And he was trying to explain
to me why. I was like, I just paid eighty

(26:31):
nine dollars for an or I'm cheap sometimes sometimes I'm
a little cheap. Pay eighty nine dollars for aill change
for Nissan Kicks. He was like, Or that's what That's
what they're charging right now is nuts. But that could
be some kind of tool, a car maintenance financial tool
that you can create for people so they can keep
up with the maintenance on their cars, how much it

(26:53):
costs and all the ship they use their car for business.
If they use that car for business. It could be
an app just for that, you know, manage my car.
I don't know, I'm just making up something, but guess what.
I should have been able to just go in there
and put that eighty nine dollars inside it. I should
be able to track my gas usage, so when I
do my monthly budgeting, I know how much money I

(27:15):
spent on gas, and how much money I spent in
the car wash, and how much because I spent on
my car. I got a membership to the car wash.
I know. Oh yeah, I got a membership to the
car wash. I gotta get gas. You know, pretty soon,
I'm probably gonna need some tires. I need to track
all that stuff. I need to track my mileage so
I can know how much money I need to put
into my taxes because how many all of that, and

(27:39):
then I need to link that to my quick books.
You can create any kind of financial tool you want.
You just gotta figure out which one. If you do
taxes right, carry some kind of tax optimization tips tool
where you can tell people like tax driven guidance for
savings and following assistance these listen. Think outside of the box.

(28:00):
Think outside of the box now, how much is it
gonna cost You's not gonna cost that much money because
if you use a tool like pickaxe, that's twenty dollars.
I want to say, manny chat is about twenty dollars.
I think box press is about twenty dollars. It's not
gonna cost you a lot of money. You gotta set
the business up right, so it's gonna if you're gonna
if it's gonna be a standalone business, you know, you
gotta pay the state to register the business. But if

(28:22):
you already have a business, just find a calculator. Just
find a tool to compliment what you already have. If
you are an entrepreneurship coach, you need to create a
profit and law statement calculator, a marketing calculator, something, some
kind of tool that can help them people with their finances.
I know they need it. I know they need it.
Right domain hosting, you're gonna have it on its own

(28:49):
domain name. It's gonna cost you about thirteen dollars a year.
I bought fear Navigator. I think I paid eleven ninety
nine seventeen per cent with tax and gold Daddy. So
that's a year, or you can pay for two years
or how we want to do it. That's what a
domain name. I pay twenty dollars to Pickax a month.
That's it, and it works with all of my businesses

(29:11):
because you know, the fear navigated is going to be
a part of my new Flourished platform, which is a
podcast on a blogg and a YouTube channel. So it's
just another thing that's inside of the inside of that
because I'm talking about fixing income annuities, so it just
fits right in with what I'm doing. Right. Marketing and
branding is probably where you're gonna spend the most of
your money. Logo design. I created the logos like everything

(29:34):
I create these days. And Leonardo, I think I pay
twelve dollars for that a month, but I love that
because I use that every day. So I'm not even
nowhere near five hundred dollars. Right, Let's let's go back.
Twenty dollars a pick acts, twelve dollars play domain name,
that's what thirty two dollars if you register it as
a business, that's one hundred dollars. One hundred and thirty
two dollars. If you do your logo, if you get

(29:56):
you know, Leonardo, if you got camvas like thirteen dollars.
So let's say this, what's a hundred and forty five
dollars right there with thirteen one five? Uh, if you
get a if you use Pickax, you don't need a
website because it's gonna give you a website. But if
you already have a website, you got one. If you
don't have one, you may want to do web hosting,
so you turmund another maybe fifteen to thirty dollars a month.

(30:17):
Let's go on to highend thirty dollars of what we're
at now one seventy two, one seventy two, and then
the rest of that is for the rest of that, y'all,
is for marketing. That's what it's for. So you know,
when you go to the website, it gives you the
high end, but it gives you the high end based
on things that you know, I don't You don't have

(30:37):
to start out with all this, like you don't have
to start out with you know, customer support and maintenance.
You don't have to start out with that. You know
why because Pickax have a team of great people. Micing
his team over Pickaks. They're handing all the back end
maintenance for you. You ain't got to handle nothing. You
go there, you spend some time. You create your pick axe,
you create your studio, you set the price and for
you attach it to your Stripe account and you start

(30:59):
charging people. Your marketing is where you're gonna spend most
of your money. The marketing now setting up a LLC.
If you need to talk to an attorney about that, okay,
do so? Do you need to do that? Maybe I
don't know. I never use an attorney to set up
a LLC. You may maybe you want to raise a
lot of money for yours, so you might want to
go in and say, Okay, I need to raise a
lot of money, so I need to go talk to

(31:20):
an attorney. Okay, so budget that in. But for the
most part, you can start this business for five hundred
dollars or less. It just depends on You can bootstrap
a baby all the way five hundred dollars or less
if you want it. If you want more intricacies, go
to the website good morning. When that dot com, you'll
see exactly the blueprint right there, how to start a
how to start a creative personal finance tool as a business. Right.

(31:43):
And then the other thing I love about this. It's
easy to scale, Like you don't have to go in
there and do anything except for maybe up upgrade your plan.
That's it so that you have enough tokens. So if
you start getting thousands and thousands of people using your tool,
you're gonna have to get more tokens. I know that
if your tool is doing that well, you just may
need to go over there and get the API from

(32:04):
from chat gbt and put it in there like my API.
If either one of these pop off like I want
them to pop off, I'm gonna have to change my
plan because it's only a thousand a thousand tokens a month.
So if I get a thousand people popping off on
one on a thousand, I'm running out tokens. So what
am I gonna do. I'm gonna go and I'm gonna
instead of using pick ax for my for my tokens,

(32:27):
I'm just gonna go and use my API from chat
GBT because I got a paid plan with chat gbt
as well, which is twenty dollars a month. So you
can scale. But if you're making money like that, you
got money to scale. If you got money, if you
have to start paying extra stuff because your business is
growing rapidly. Now you got money to scale. That's a
good thing. That's a good problem to have. That's a

(32:47):
good problem. Now let's run through some pros and cons
real quick before I end the show. The pros are
starting a personal finance tool like AI too is one
no code, you don't really you don't need to know
how to code at all. Pick Axe, chat chat Fuel,
many chat bot press. They all take the coding out

(33:07):
of it for you and do it for you, which
is really nice. Right now, it's high demands for personal
finance automation. It is in high demand. All of this
automation is in how demand. This is why I talk
so much about these tools. One you can create another
stream of income, Like for me, I'm thinking about making
feel giving it a paid tier, which I probably will

(33:28):
with it because right now I got it self for free,
but I'm probably gonna add a paid tier. Deck Crusher
pro yeah, all paid three tiers eighteen I think, eighteen,
twenty eight, forty. I don't know why I picked them numbers.
I just did. I think I was going with the
whole eighth thing. But to pay tiers another stream of income,
can you scale it? Yes, with no overhead and you

(33:48):
can run it from your phone. You don't even need.
Like you got a website with Pickax, it's gonna give
you like a website if you want another if you
want to embed like the Pickax somewhere else, Like if
you go to good morning dot com right now and
you click on this so social security helper that is
called a pick axe that I did on pick as.
I just took the code embedded right into the website.

(34:11):
That's a free tool. I want people to be able
to go there and find out more about social security. Now.
It enhances your own financial literacy. Like I know for
me just being able to go there and start doing
all the programming I need to do for my feedby,
I already know that I'm gonna learn more. I'ma learn
more because it's gonna bring in questions that people ask

(34:32):
them around the world about these type of things. So
I know I'm gonna learn more. Right, So you get
to learn more about the thing that you're doing. Now,
let's talk about some cons if you try to create
something super complex, which I would say, don't do that.
I mean not unless unless you're like a financial institution,
because you want people to come to you. You want
you're the expert, they want. You want them to come

(34:53):
back to you. Give them what they need. But when
they need more and more and more, they need to
come back to you. But the chat by struggle, if
it's too complex and it's gonna take you longer to
complete regulatory compliance, you gotta be kind of like with me.
I have to make sure that I'm not Ordery's not
saying now the chat but I can say what it
want to say, but I'm not saying the wrong thing.

(35:16):
So I gotta be very careful about that because I
don't want to lose my license.

Speaker 1 (35:20):
Right.

Speaker 2 (35:22):
Don't ask people to put in there their person. You
don't need this social security numbers, you don't need that stuff.
Just give them a knowledge. So my knowledge base is
a knowledge base. It's talking with the ABC's of fixed indexinuities.
The ABC's are fixed annuities. That's what it is. It's
not giving advice, it's not asking for social security numbers.
It's just saying when they go there and say, what

(35:44):
is this, how is this? How can it help me?
This is what it says. And then it says, if
you want to learn more, you need more his ordered calendar.
Get on the calendar, and to give the link to
the calendar, they can click it and get on my calendar.
Now we can talk in person about this whole thing
all right. Now, the financial space is a the person
find that space is a crowded space. But however, you

(36:05):
can find your little niche, find a niche in the space. Yeah,
you're gonna have competition, it's gonna be intense, but you
can find you can carve out your own little space
in this In this space. For me, it's people in debt.
I can say, okay, you know what, I know, I
want to use my tool. I'm gonna go over here
and partner with real estate and mortgage brokers. Why because

(36:25):
folks trying to buy a house gotta get out of debt.
They just got to get out of debt, right. Or
I can say, you know what, I'm gonna go and
partner with some other chambers because you know, a lot
of the people that's in there, they want to get
a loan for their business and they gotta get out
of debt, right all right, So that makes sense. And
then on the field side, I'm I'm around woman all
day long. That's fifty plus. That's who I'm around. That's

(36:47):
my little that's my little group of folks, that's my
group of frids. The youngest person in my and my
friend circus my daughter. And she's not ready for a
fixing that senuity yet because we don't advise them for
people in her age brand. However, you know at some
point she will be and she can get on there
and learn. We don't say, hey, you can't learn through
the doctor, through the knowledge base, but I wouldn't recommend

(37:10):
putting you in a in a fixing thatxnuity because of
your age. I'll probably put you into some other product, right,
But that's the thing I may not she They may
go there, said, I really want to learn about annuities.
Can they get in an annuity? Yes they can. We don't.
I don't do them like you gotta be fifty plus
for me to help you. There are other companies out
there that are starting by the eighteen. I just happen

(37:30):
not to be one, right, And then you gotta people
don't know. People still don't trust AI, so you gotta
kind of build a trust factory. You may want to
demonstrate because they still don't trust it. They're gonna trust
it pretty soon. What I will say is, don't stop
once you create your two don't stop. Don't let the
don't let the nay says, don't let the people who
are feeling bad and people don't trust. Don't let it
stop you. Because in a minute, think about this. When

(37:53):
when when Internet first came out, we used to sit
in front of our TV and we heard a o elger.
Remember that, right, you're sitting there and it takes forever.
Because if we were on a dollar system. Now internet
is like the speed of light. It moves at the
speed of light. Back then you would just sit there
and wait and wait til it gonna earn. It made

(38:14):
all these crazy noises. Remember that. Now we can't do
without it, and it's on our phone, it's everywhere we go.
Who would have thought that you can get to the
Internet from your phone. Sometimes I can get to the
Internet on my phone quicker than I can get to
the Internet on my computer. Think about that for a second. So, yes,
you know people are gonna be afraid of it, and yes,
they got to get to the point where they trust.

(38:35):
But here's the thing. If you're already putting it out
there and you're talking to people, and you're helping people,
they're gonna remember you, and they're gonna say, Okay, I
know who I need to go to because such and
such created this little robot thing that's on my phone
that helped me do such and such. I didn't need
it back then, but I need it now. So yes,
you got to. You gotta build user trust. It has

(38:55):
to be built. But that's in anything, because relationship is
what makes businesses grow. I feel like I said a
whole lot. Listen, there's an entire blueprint on good morning
when that dot COM's website. Going over to the website,
take a look at it, you know, take some notes,
and then check out pickaxs. I'm gonna put a link
in the show notes. Check out pick acts and learn

(39:19):
how in his other thing, go to If you don't
understand pickass, go to YouTube. Mike has I call them
mic because we talk on the telephone. We talk on
not telephone. We talk on zoom all time because I
always got a question about something. But go over there.
Mike has videos on YouTube and you can learn about
how to use pickass. When I tell you, it's one

(39:39):
of the simplest platforms I've ever seen to do this
and you can monetize it at the same time. That's
why I talk about it all the time because I
try other platforms and it's kind of hard to monetize.
Not their platform, it's not hard to monetize. So that's
why I always talk about them because I feel like
this is an opportunity right now today for anybody to
start something and make money. Anybody. I don't care what

(40:02):
it is. You know, you may want to have a
built in you may want to have put your podcast
inside of a paid page, inside of a pick axe
over on on on on pick axe right, something that
you do inside of it and charge for it. It's
the simplest thing I've seen, and it's a tech tool
you know you can build. Look go go look at

(40:23):
that crusher pro and look at all of the things
that have built into debt crusher Pro. Then you'll see
how why I'm charging money because it's a great tool.
And I'm not saying it because I created it, but
I'm saying it because it really is a great tool
to help people like it really can help you get
out of debt, make some extra money. If you don't
have any ideas about what that looks like, you know,
going to the side hustle library and figure out some

(40:43):
side hustles and then once you do that and start
making some money, going there and learn about investing. So
when you talk to a financial advisor, you know you'll
know what to do. And if even if you don't,
you say, you know what, I'm gonna do it through
robbin hood. You may want to do it through robbin hood.
Now you at least know. Okay, well, okay, so when
I went through the library, it said this is this,
and then you can go back and look again and
ask another question, you know what I mean. So these

(41:05):
tools are helping people. They are helping people create the
lives that they love, and you could be a catalyst
for that. You know, and I know some people are
definitely afraid of AI. Don't be because it's not going anywhere.
You know. What you need to do is embrace it
and figure out how to make it work for you,
both on the business side and on the lifestyle side.
Because it's not going anywhere. I keep saying that because
I need people to understand it's not going anywhere. It's

(41:28):
gonna be here. You're probably gonna be gone long before
it's gone. It's not going. Listen to fears that it
may kick me, it may make us be going. That's
a fear, but it's not going anywhere. All right. Oh
that's how I got for y'all today. You couldn't been
anywhere anywhere else. I spent the last forty one minutes
with me, and I love and appreciate you for that.
If you miss any episodes of the show, go to

(41:49):
good Morning when that dot com to listening past episodes,
and also going over there and check out the full blueprint,
look at the other blueprints that are there. I hope
this helped you think about businesses you can start. I
try to look at businesses that you can stop on
under five hundred dollars. Why because realistically, you know, five
hundred dollars is a good starting place. Some people don't
have five hundred dollars. They may have two hundred and

(42:10):
fifty dollars. There's something on my website that I talk
about that you can start even for under two hundred
and fifty dollars. All right, all right, I'll be back
again to Mark at ten am. God willing you guys.
Stay safe out there, and until next time, my friends,
until next time, make it a great day by everybody.

Speaker 1 (42:26):
That's a wrap for today's episode of The Business Blueprint
on Good Morning Gwinnette. Thank you for tuning in and
spending time with us. If you found value in today's show,
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(42:48):
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Stay inspired and keep building than your blueprint for success