Hands-Off CEO

Hands-Off CEO

They said getting started was the hardest part, but no one told you how hard it is to scale a custom service business. It’s time for your team to step up, but your clients want YOU. Discover how to scale to 7 figures and beyond by freeing up time and getting your team to run whole parts of the company so you can focus on scaling profits. That means more income, more time with your family, and more ability to make impact in the community and beyond. This is the Hands OFF CEO Podcast with Mandi Ellefson.... Show More

Episodes

September 24, 2020 39 min

Brian Regienczuk was my guest on the podcast today. 

Brian Regienczuk is the CEO and Founder of Agency Spotter, with a mission to liberate the data that helps professionals make better decisions around services suppliers, like marketing agencies.

Brian consults to help top executives in the space, while leading the growth of Agency Spotter’s two products: SpotSource.com and AgencySpotter.com.

In this episode, Brian and I talk about...

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Lorne Greenfield was my guest on the podcast today. Lorne is the Founder of Capital Concepts LLC, his 21st startup company. A native of Montreal, Canada, Lorne holds a Bachelor’s Degree from the Massachusetts Institute of Technology and a Master’s Degree from Stanford University. For the past 20 years, Lorne has focused on ensuring companies experience the growth they desire. His passion is serving small to midsize businesses as an...

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Steve Gordon was my guest on the podcast today. He’s a 2-time entrepreneur, and bestselling author of Unstoppable Referrals: 10x ReferralsHalf the Effort and The Exponential Network Strategy. He’s the host of The Unstoppable CEO™ podcast, and has published over 400 articles on marketing and sales for professional service firms. His firm, The Unstoppable Agency helps consultants and digital agencies land great clients by hosting t...

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So you’re ready to scale your consulting agency. 

Business is good. You have lots of projects coming in. You’re profitable. Maybe you’re even thinking about hiring more staff to help you out. This is a pivotal time in your business. And there are common pitfalls that can keep you from scaling successfully.

In today’s podcast episode, Mandi takes a deeper dive into the top 5 reasons consulting agencies fail at scaling.

They are:

  • Wea...
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    Timothy Francis from Great Assistant was Mandi’s guest on the podcast today. Through his work as a private consultant, Tim noticed that entrepreneurs desperately needed help with the minutiae involved with running a business - they needed to get those administrative and operational tasks off their plate. Tim started Great Assistant to help entrepreneurs hire an assistant, retain them for years, and make them really profitable. 

     

    R...
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    How do we get such great results for our clients? And how can you model what we're doing so that you can generate bigger results for YOUR clients? 

     

    You become the very best in your industry by delivering better results. You’re able to charge fees that are at the top in your industry, and even create your own category - just by delivering incredible outcomes every single time. 

     

    In this episode, I talk about the simple but po...

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    Want bigger profits... Better results from your team... Higher paying clients... ? 
    YOU must be better.
    On the podcast, I'll share with you 4 ways how you can innovate your service to make it more profitable, and easier to sell too.
    Being a Hands-Off CEO is about 100% responsibility as the leader. Letting go, and delegating ownership is the key to making more, as you work less.

    But it comes at a cost: your willingness to BE BE...

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    Next to hiring salespeople, hiring an Operations Manager is the most difficult position to hire for. I'm going to share with you the three ways that we see CEO’s fail when hiring a Second in Command. And then how to get them right. 

    Even if you find a great candidate, you won’t be able to retain them for long if you haven’t considered what we share in this episode.

    Here are the three main areas where CEO’s struggle or fail when...

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    Shaun Buck owns The Newsletter Pro, based out of Boise, Idaho. It's now a 60+ member team and the nation’s largest custom print newsletter company. His $10MM marketing services company maintain aggressive growth  because it can run without him for months.
    Shaun and The Newsletter Pro landed at No. 120 on the Inc. 500 Fastest Growing Companies list. And has collaborated with marketing guru Dan Kennedy to co-write the No B.S ...

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    To have the level of success and freedom you want, you have to be willing to rock the boat.


    Often these breakdowns are such great gifts because it leads to powerfully choosing what we do want.


    “Pretty good” and “OK” are the biggest obstacles we have working with agency owners. They’re afraid to rock the boat to be able to actually have what they want.


    Are you willing to rock the boat to create the business and life you love?

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    I'm so excited to be sharing with you this episode with Tanya Korpi McLeod. She was a client that started with us about four years ago. We’re sharing her story of how it's come full circle, how she sold the business. 

    She took someone in her 20’s that she had just hired. And developed this young leader so that within five months, she was able to run her company for a year without her when a personal tragedy happened (we sha...

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    I had to beg to be hired at McDonalds.

    Newly married, my husband was in a demanding program at school, and I had to get a job. I was willing to do whatever it took to bring an income for my family. This McDonalds wasn’t hiring at the time, but even with an associates degree and 2 years experience at another McDonalds I had to convince them to hire me.

    In this podcast, I talk about the lessons I learned. And how it applies to helpin...

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    In today’s podcast, Kyle Racki, founder of Proposify.com shares how he spends his time optimizing and innovating systems while his team runs the business. Listen in as Kyle shares about the Four Hour Work Week, creating repeatable systems, Gary V. and Free Trials (and Tribulations).

    It’s Not about the Four Hour Work Week

     

    It's not that my business runs without me -  it's that it CAN. 

    If you're not running your busines...

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    Are your clients so confident that you’re going to be able to get them the outcome that they want, that they don’t feel hardly any risk at all moving forward with you? 

    When your clients feel you’re risky, you are likely leaving an enormous amount of money on the table. Follow what I share in this podcast to project solid confidence to your clients.

    And you can increase sales conversions and command higher fees.

    Qualifying Your Cli...
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    Mike has a lot of great knowledge and expertise to share and does it in a very down to earth entertaining, engaging kind of way. He helps us really isolate the most important pieces in our business so that it can run without you. 

     

    ProfitFirst: Reverse Engineering Profitability

    We’ve all been taught that profit comes last when managing your business finance:  sales minus expenses equals profit. We even use phrases that indicates t...

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    JEB Commerce helps retailers in the beauty, skincare, travel outdoor and gear and fitness categories generate 10 million dollars within 3 years through their affiliate channel.

    They use affiliate marketing to augment their customer acquisition model beyond their traditional retail sales.

    They help them generate revenue they wouldn’t have gotten any other way which is different than what some other types of affiliates offer. They de...

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    Mandi and CEO Tom Shapiro highlight the journey of Stratabeat, Tom’s digital marketing agency. There’s so much to learn from Tom and the way he’s been able to grow his company; doubling in size in just 18 months.

    All while Tom was able to work less and depend on the incredible team he’s building. He used the “spare” time to write two books and develop leaders who continue to provide incredible results for their clients.

    Maybe it is...

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    What would you do if I could give you an extra hour every day?

    How would you use that time to bring in new business or grow revenue?

    If that one hour, which is 20 hours a month, was dedicated to bringing in new business how much would that equate to?

    What is one new client each month worth to your business? 12 New clients a year? How would that impact your bottom line?  

    You can implement this strategy on your own or use the planne...

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