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August 20, 2012 25 mins
Here's another training call that teaches you - by example - how to discover hidden marketing assets and how to get a client by simply asking questions over the phone. Raphael recently ordered some pre-owned marketing materials from me. As part of his order, I offered to conduct an opportunity analysis for his 30 year old moving company. Keep in mind he has paid me money to take him through this "Business Audit". In the HMA System, you'll learn how to charge for this service and make a lot of money very easily. Please download the opportunity analysis worksheet (http://www.hardtofindseminars.com/Transcipts/HMA _Opportunity_Analysis_CS.pdf) and follow along. You'll hear what exact questions to ask to uncover hidden marketing assets and have clients "sell themselves" on your services at the same time. If Raphael had only met an HMA marketing consultant years ago, he may not be at the point of switching careers. My goal in this recording is to teach you how to get a client. I want you to take this training and try it on a perspective client of your own. Listen and learn from this example. Other consulting opportunities will merely tell you how to get a client, I'll demonstrate how. This is another exclusive Consulting Secrets HMA training on how to interview a prospective client, over the phone, using the opportunity analysis worksheet. This is an exclusive interview from Michael Senoff at www.hardtofindseminars.com.
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