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June 8, 2025 69 mins

Where do business insight and patient experience come together?


In this week’s episode, Dr. Eduardo Hariton shares his POV on cost reductions, business opportunities, and what fertility tech gets right (and wrong) when designing for doctors and patients alike.

We talk about:

  • 70% or 10%, differences in IVF conversion rate

  • How to reduce patient drop out

  • How to measure real IVF conversion rates

  • Where Cercle fits in the fertility tech stack

  • How to balance human touch with scalable systems

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