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July 3, 2025 46 mins
Welcome to Clubhouse’s Ambassadors’ Corner and Episode 2399 of the Italian Wine Podcast. In this episode, Roza Zharmukhambetova IWA interviews Samuela Speri of Cantina Siridia in Valpolicella. These sessions are recorded from Clubhouse and replayed here on the Italian Wine Podcast.  In this interview, today’s guest host covers the following learning objectives:   Discover how new-generation winemakers are reshaping tradition in Valpolicella. Explore the power of storytelling and experience in modern wine branding.  Gain insight into the challenges and opportunities of building an export strategy from scratch. Co-Host:  Roza Zharmukhambetova    Roza Zharmukhambetova has a background in foreign languages and education. She discovered her passion for wine in Beijing, where she gained two years of experience in wine sales. Since returning to Kazakhstan, she has focused on studying Italian wine and exploring its regions.  Roza holds certifications as an Italian Wine Ambassador (VIA), Italian Wine Scholar (WSG), Langhe Wines Ambassador (BBA), and Valpolicella Wine Specialist (VEP). She is also a member of the Kazakhstan Sommelier Association. Since late last year, she has been a member of the Italian Wine Podcast (IWP) team, contributing her passion for Italian wine. Connect: Facebook: https://www.facebook.com/roza.zharmukhambetova Instagram: https://www.instagram.com/le_vin_enrose/ LinkedIn: https://www.linkedin.com/in/rozazharmukhambetova/   More about the winery:  Siridia is a new and independent winery based in the heart of Valpolicella Classica, founded in 2019 by siblings Samuela and Edoardo Speri. The project was born from a desire to give new life to their family’s vineyards and express a personal and contemporary vision of wine. Edoardo, Siridia’s winemaker, had previously worked for a renowned winery before choosing to build something of his own. Samuela, co-founder and export manager, brings her international experience and passion for storytelling to share Siridia’s wines and values with the world. Today, Siridia produces 7 permanent wines, including the traditional appellations of Valpolicella, limited-edition wines and original creations such as a Vermouth and an Amaro made from Amarone’s dried grapes.  Connect:  Website: https://www.siridia.it/en/  Instagram: https://www.instagram.com/siridiawines/  _______________________________  Let's keep in touch! Follow Italian Wine Podcast on our social media channels: Instagram: https://www.instagram.com/italianwinepodcast/  Facebook: https://www.facebook.com/ItalianWinePodcast  Twitter: https://www.twitter.com/itawinepodcast  Tiktok: https://www.tiktok.com/@mammajumboshrimp  LinkedIn: https://www.linkedin.com/company/italianwinepodcast  If you feel like helping us, donate here: https://www.italianwinepodcast.com/donate-to-show/    Until next time, Cin Cin!    Follow Italian Wine Podcast for more great content – winery interviews from the Clubhouse sessions! Psssst…FYI, this show is our most popular show, find out why by tuning-in!
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