238 How to Bridge the Trust Gap with Your Podcast

If everything is AI-generated, how do you prove you’re real and build trust?

Today I share how to use your podcast to build real trust with real listeners.

Trust is getting harder to earn. With AI flooding the internet, churning out blogs, social posts, and even podcast episodes, people are becoming more skeptical than ever about who (or what) do believe. If they can’t tell whether there’s a real person (with genuine ideas and original ideas) behind the mic, they’re less likely to buy, follow, or even finish the episode.

So, how do you stand out and build the kind of trust that leads to loyalty, leads, and long-term authority?

Podcasting. Done right.

In this episode, I break down 3 things your podcast must do to bridge the growing trust gap:

1. Be consistently YOU (ditch the AI-polished scripts)

2. Make your podcast about THEM (serve your listener)

3. Share real stories (so they know you’re a real and relatable human)

I even share a story about a pants-free coaching call that proves the power of authenticity. Yep, it’s a thing.

If you want to stay listener-centric and keep your voice in your podcast (even if you’re using AI for support), this episode is for you.

Listen now and start building trust and podcast authority.

If you want a few tips on storytelling in your podcast, check out episodes 108, 197, and 234.

Book your free private podcast coaching call at:

https://calendly.com/timwohlberg