Let's Talk Marketing with NDUB
Back in 2016, I created a podcast focused on raising awareness and build action for my nonprofit. After several years of running my marketing agency and being an adjunct professor for my local college, I realized my heart was no longer there. I’ve grown and evolved to another level. My passion is to help others, but help them to build, create, expand, scale, and sustain their hard work within their business. Typically, this results in consulting key leaders with my expertise in marketing and business development. Therefore, my podcast needed to evolve too. I love seeing how the right marketing plan can make all the difference. In my experience, I haven’t seen any two companies with the same marketing strategies to get the same results. For example, franchise restaurants within the same metropolitan have to deal with multiple and different demography issues within a 10-mile radius. Hence, why I switched it up to “Let’s Talk Marketing” focus. The world of marketing is no joke. In my humble opinion, marketing can be viewed as an untamed beast that never sleeps and is always hungry. So as marketing professionals, our job is never done and all-encompassing.
Episodes
We all know that many entrepreneurs struggle with content creation. They don't know where to start, they don't have the time to do it, or they simply don't know how to create content that will engage their audience.
That's why we wanted to create this video to share our personal best tips for content creation. We want to help entrepreneurs create content that will help them grow their businesses and achieve their goals.
Content cre...
Nathan's excited to bring on another great marketing expert to the show. Mr. Shachar Meron has 20 years of experience as a branding, advertising, and marketing executive and has worked on 100+ brands, including well-known brands like TransUnion, Boeing, McDonald's, Intuit, Johnson & Johnson, Nordstrom, Cars.com, Motorola, and Abbott Labs.
As a podcaster, Nathan couldn't not talk about this Stitcher. When he heard the platform was closing, Nathan wanted to share his thoughts when the news broke. Here are some articles discussed in the show Stitcher, Mashable, and Digital Trends.
In this episode, Nathan invited R.T. Custer from Vortic Watch Company. In 2014, he started the business with his business partner, Tyler Wolfe. Together they pursued the idea they had in college at Penn State: A wristwatch completely built in the United States. Their signature product, The American Artisan Series, features antique American pocket watches that have been salvage...
Réland is back with Nathan for a 3rd straight time, and they're having a blast talking about client scenarios, marketing assets, and insights on how to correctly build your brand for long-term success.
Host: Nathan A Webster
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LinkedIn |
Rèland Logan and Nathan go in at again about helping businesses develop their brand reach, awareness, and conversions.
Host: Nathan A Webster
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LinkedIn | Instagram | Twitter | NDUB Bra...
A great business knows and understands its brand is everything. It's the lifeblood of the business with the same priority of keeping cash flowing in the door, so is maintaining a brand relevance to current prospective customers. So enjoy Rèland Logan and Nathan drop those marketing diamonds.
Host: Nathan A Webster
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One of the biggest questions Nathan receives comes around a lack of conversion from digital channels. Building the top, middle, and bottom funnels have been covered in previous episodes. This episode is for those potential customers who still need nurturing and good timing.
Host: Nathan A Webster
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On rare occasions, Nathan talks about current events and marketing mishaps. Today, we have one of those moments thanks to Twitter. As Twitter has been rebranded to 'X', Nathan said, " this is why I don't focus on marketing trends." Enjoy the show!
Host: Nathan A Webster
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Nathan has seen an uptick in clickbait promotion, so he wanted to chop it up on the podcast. Clickbait marketing schemes are tactics, short-term processes used to encourage users to click on a link by using compelling or misleading (eg, fake) headlines. Tell him what you think by emailing info@nwebsterllc.com.
Host: Nathan A Webster
Watch the Podcast on <...
Enjoy Pt 2!
Réland Logan has joined us again from her hiatus, and she's ready to drop those diamonds in a two-parter. One of the most important issues of B2B companies is earning an ROI on their marketing, especially their social media. Follow along and check out Rae's site, https://graydigitalmktg.co/.
Host: Nathan A Webster
Réland Logan has joined us again from her hiatus, and she's ready to drop those diamonds in a two-parter. One of the most important issues of B2B companies is earning an ROI on their marketing, especially their social media. Follow along and check out Rae's site, https://graydigitalmktg.co/.
Host: Nathan A Webster
Watch the Podcast on Yo...
When Nathan heard his blunder on the 7 C's of Marketing, he laughed and said "now we have to make an whole episode about it." Here's the show and resources. Enjoy.
- https://www.digigeeks.co/blogs/7-c-s-of-digital-marketing
- https://ahrefs.com/blog/marketing-mix/
- https://en.wikipedia.org/wiki/Marketing_mix#cite_note-Business_for_Higher_Awards-6
Host: Nathan A Webster<...
Carla Titus - Founder/CEO of Wealth & Worth Within is a finance expert with over 15 years of combined corporate financial planning, analysis, strategy, and established businesses consulting experience. She is a fractional CFO who provides financial consulting and advisory services to business owners. Her priorities for their clients range from having growing profits, having cash in the bank, and paying themselves well...
In PART 2...
Entrepreneurship is a risk with the hope of freedom, fun, and prosperity. Unfortunately, that's a goal many individuals still need to achieve. One of burgeoning business owners' biggest mistakes is failing to implement key marketing principles in their startup.
Host: Nathan A Webster
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Entrepreneurship is a risk with the hope of freedom, fun, and prosperity. Unfortunately, that's a goal many individuals don't achieve. One of burgeoning business owners' biggest mistakes is failing to implement key marketing principles in their startup. Make sure you listen to both episodes.
Host: Nathan A Webster
Watch the Podcast on Yo...
If you're in business to stay in business, you have to make sales. In order to make sales, you have to create a system to earn clients. That process is called lead generation. Follow along as Nathan breaks down a simple way to earn leads.
Host: Nathan A Webster
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LinkedIn<...
Nathan wanted to show others how they can use LinkedIn as a B2B (business to business) tool for lead generation and building their network. LinkedIn is a powerful tool without paying for its tools. Follow along to see how to use both for your business and professional outreach.
Host: Nathan A Webster
Watch the Podcast on YouTube!
For key consulting moments, Nathan helps his clientele define their avatar. In particular, he teaches learning the psychographics of their prospective customers. Psychographics is excellent for understanding consumer behavior. That behavior includes attitudes, values, and interests.
Host: Nathan A Webster
LinkedIn ...
The world of sales and marketing is constantly evolving, with new trends, technologies, and Nathan thought it was time to speak about using the new AI technology. In order to stay ahead of the competition, you have to adapt your marketing strategy and operations.
Host: Nathan A Webster
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