Live Full Work Fun Podcast

On the Live Full Work Fun podcast, host Gayla Scrivener chats with Rashida Dairywala, a seasoned entrepreneur and CEO of OTFCoder Private Limited. With a background in education and a passion for tech, Rashida has successfully led her team in global advertising, branding, digital strategies, and more. An advocate for women in the tech industry, Rashida actively fosters female leadership within her agency. Her innovative contributio...

In this episode, the hosts Gayla Scrivener and Fran Groesbeck explore the concept of the "messy middle," a phase in any project or goal where things feel disorganized and chaotic.

Gayla first heard the term “messy middle” from Michael Hyatt several years ago when she participated in his Best Year Ever course.

The messy middle is often characterized by a sense of being overwhelmed and not yet seeing the results you desire.

However, ...

In this episode of Live Full Work Fun, host Gayla Scrivener has a conversation with Evan Cox. Evan is a StoryBrand Certified Guide with over fifteen years of experience serving businesses, nonprofits, and their leaders.

Evan redefines marketing, presenting it not just as an advertising or selling tool, but a powerful means to build meaningful relationships and understand audience needs.

Beyond marketing, he believes in providing cl...

In this Live Full Work Fun episode, hosts Gayla Scrivener and Fran Groesbeck discuss the role of artificial intelligence (AI) in the business world, particularly for small businesses. They explore how AI can be a useful tool for tasks such as drafting proposals or job descriptions, transcribing meetings, and aiding in communication with customers. They also highlight the importance of using AI as a tool rather than a crutch, and ca...

Tracey Piechocki, owner of Illustrated Designs is this week’s guest on the Live Full Work Fun podcast. Tracey is a seasoned entrepreneur who successfully transitioned from being part of a family business to taking the reins and carving out her own path.

In this episode, we explore an array of topics surrounding entrepreneurship, work-life balance, and personal growth.

Highlights:

• Tracey's journey from being part of a ...

This episode marks the last episode of a series to discuss the four key elements that all marketing plans should incorporate: Website, Consistent Core Content or Authority Piece, Social Media, and Email.

Gayla Scrivener and Fran Groesbeck’s conversation is centered around the critical role email marketing plays in a business. They discuss different strategies for nurturing customers, hard and soft selling techniques, and how to aut...

This episode marks the third episode of a series to discuss the four key elements that all marketing plans should incorporate: Website, Consistent Core Content or Authority Piece, Social Media, and Email.

In episode 3 of this 4-part series, Gayla Scrivener and Fran Groesbeck dive into the world of social media marketing, discussing strategies for solopreneurs, the importance of organic growth, and the value of having a systematic a...

This episode marks the second episode of a series to discuss the four key elements that all marketing plans should incorporate: Website, Consistent Core Content or Authority Piece, Social Media, and Email.

In episode 2 of this 4-part series, Gayla Scrivener and Fran Groesbeck discuss the importance of creating a consistent authority piece of content.

Having a core piece of content, whether it be in the form of a video, podcast, or ...

This episode marks the beginning of a series to discuss the four key elements that all marketing plans should incorporate: Website, Consistent Core Content or Authority Piece, Social Media, and Email.

In episode 1 of 4, hosts Gayla Scrivener and Fran Groesbeck emphasize the importance of a clear, concise, and effective website for your business. They discuss the need to understand your target audience, methods to evaluate and updat...

Ali Haney and Kassie O'Driscoll made a guest appearance on the Live Full Work Fun podcast to discuss their upcoming ESC Conference, a unique event designed to aid entrepreneurs in their business growth journey. The conference, held in Louisville, Kentucky from April 15th to 18th, 2024, is meant to offer a more intimate, inclusive, and practical approach to business development.

Highlights

• Ali and Kassie share their ex...

In this episode, hosts Gayla Scrivener and Fran Groesbeck talk about creating a business that promotes personal growth and freedom, rather than feeling like a "prison."

Key Highlights:

1. Personal experiences and insights are shared on building a business that aligns with one's personal values and desires.
2. They discuss the importance of knowing one's "why" and setting boundaries to maintain work-life balance.
3. They highlight the i...

This week, I wanted to take a moment honor the profound influence of two remarkable individuals, Dan Miller and Susan Guild, who recently passed away.

Both have not only been guests on our show but have also touched lives through their insightful books and online presence.

I’m sharing their insightful conversations of their past episodes, as their wisdom continues to inspire.

Today, you'll hear my conversation with Susan Guild. You...

This week, I wanted to take a moment honor the profound influence of two remarkable individuals, Dan Miller and Susan Guild, who recently passed away.

Both have not only been guests on our show but have also touched lives through their insightful books and online presence.

I’m sharing their insightful conversations of their past episodes, as their wisdom continues to inspire.

Today, you'll hear my conversation with Dan Miller, auth...

This episode is a continuation from last week’s conversation where hosts Gayla Scrivener and Fran Groesbeck discuss the differences between sales and marketing. They also explore how these two practices work together, as both are essential for business growth.

It's a candid conversation on what to include in your marketing and sales strategies and how to connect with your target audience.

Highlights

1. Lead magnets are i...

In this episode, hosts Gayla Scrivener and Fran Groesbeck discuss the differences between sales and marketing. They also explore how these two practices work together, as both are essential for business growth.

It's a candid conversation on marketing strategies, the importance of identifying your business's values, and how to connect with your target audience.

Highlights:

1. Understand the importance of continuous market...

In this episode, host Gayla Scrivener had the pleasure of speaking with Macy Robison, the Director of Certified Guides for StoryBrand.

Macy Robison is responsible for equipping hundreds of StoryBrand marketing guides and agencies worldwide with the necessary tools and training to build their dream businesses. With a master's degree in education, over 5 years of experience as a StoryBrand marketing guide, and more than 20 years as a...

In this episode, co-hosts, Gayla Scrivener and Fran Groesbeck discuss the Law of 100% and how understanding this concept can help you prioritize your goals and manage your time more effectively.

Fran shared that her former colleague, Mike Miller, taught her the law of 100% and it had stuck with her for over 30 years.

The law of a hundred percent states that there is a limited amount of space or time available. Once it reaches its c...

In this episode, host Gayla Scrivener is joined by Craig Grossman. The conversation covers various topics, including the significance of understanding customer needs, the power of persuasive writing, and the role of reputation management in the digital era.

Craig has been a sales pro for most of his adult life. He owned and managed a gourmet foods brokerage company called Evergreen Fancy Foods, Inc., selling to retailers across the...

In this podcast episode, hosts, Gayla Scrivener and Fran Groesbeck discuss the concept of a deload week and its importance in maintaining productivity and overall well-being.

They share their personal experiences and insights on how taking a break and resetting can have a positive impact on work and life. Here are the key points discussed:

• The significance of setting boundaries and prioritizing self-care in a demanding work en...